Convince & Convert

AUGUST 13, 2015

How important is content marketing? And it’s one reason why we should heed his vision on the value of content marketing. But are you making full use of your content marketing strategy ? Content marketing isn’t just about blog posts anymore. Creative content marketing creates buzz.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Writtent Blog

DECEMBER 22, 2013

No one needs conferences more than digital marketers. Inbound marketing is a rapidly-changing field, which is why opportunities to learn the latest strategies and best practices from thought leaders are invaluable. Adobe Summit: The Digital Marketing Conference – March 24-28, 2014. IRCE: Forward Mobility.

Conference 60

Conference Marketing Education Hubspot 60

Pixlee

DECEMBER 13, 2021

In today’s highly competitive world of ecommerce, it takes more than building a product, pushing it to the market, and making claims about being the best to get consumers to actually pay attention to your business and buy from you. Run Engaging Influencer Marketing Campaigns. Practice Actionable Social Listening.

Strategy 52

Strategy UGC Brands Apparel 52

Writtent Blog

NOVEMBER 15, 2013

Maggie Hibma of HubSpot recommends immersing yourself in industry news every day, even if it’s your day off our you’re on vacation. Content marketing demands the right context – so you’ve got to know when to redirect your time, and how. Really successful content marketing brands aren’t just blogging anymore. Create Often.

Content 95

Content Hubspot Curation Survey 95

Writtent Blog

OCTOBER 7, 2013

Online content marketing may be a relatively new practice, but editorial calendars are virtually as old as the publishing industry. Michele Linn of Content Marketing Institute believes editorial tools are critical to “keep your content consistent and relevant.” HubSpot Editorial Calendar. Pricing starts at around $95 monthly.

SocialCast 111

SocialCast Tools Price Collaboration 111

Social Media Strategies Summit

NOVEMBER 28, 2022

Just because everyone is hanging out there doesn’t mean posting for free will help you achieve your marketing goals. Nor will blowing your marketing budget on driving traffic to your FB page. And with three-fifths of marketers agreeing video ads drive more clicks than static ads, video should likely be part of your plans.

Examples 246

Examples Facebook B2B Instant Messaging 246

Writtent Blog

JULY 17, 2013

No one needs more irrelevant marketing messages in their life. To stand out amidst the noise in an era where 91% of marketers are creating custom content, it’s critical to invest in relevant information. Great marketers rely on demographics and consumer insights to target their marketing. What industries are they in?

Sample 99

Sample Samples Research Company 99

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Writtent Blog

NOVEMBER 17, 2023

A great example of this is HubSpot, an internet marketing software company. HubSpot’s blog covers everything from email marketing to SEO to landing pages to analytics, and they’ve written plenty of ultimate guides for a wide variety of subtopics, which they offer as free resources in exchange for email addresses.

FAQ 98

FAQ Case Study Hubspot eBook 98

Writtent Blog

JUNE 26, 2013

Content marketers love earning page views. What if you’ve written a brilliant eBook, sent a link to your entire email list, engaged in hardcore eBook promotion, and no one is downloading it? In fact, this eBook promotion tactic could add an enormous element of charisma to an offer that’s struggling to gain notice.

eBook 84

eBook Hubspot Metrics MySpace 84

Buffer Social

APRIL 5, 2017

Before becoming a marketer, Brian sold insurance. We’re a team of eight Buffer marketers , with vastly distinct backgrounds and educations, who collectively bring in 20,000 Buffer signups each week. Many of us fell into marketing, accidentally or on purpose. Does this resonate with your marketing experience?

Marketing 108

Marketing Diagrams Skills How To 108

Writtent Blog

AUGUST 17, 2016

According to Content Marketing Institute’s research , headlines that included odd numbers had a 20% higher click-through rate. Unbounce uses a great example for this one: “Google Analytics Tells You What Happened, KISSmetrics Tells You Who Did It”. Find more about this formula by watching the video series at Marketing Words.

Examples 40

Examples SEO Screencast Blogger 40

Writtent Blog

FEBRUARY 24, 2014

Are there any major differentiators when it comes to inbound vs content marketing, and what are they? You’ve just unwittingly stepped into one of the fiercest marketing debates today. Both inbound and content marketing rose to prominence for the same reason, which was a rapidly shifting landscape of consumer behaviors.

Marketing 109

Marketing Content Hubspot Education 109

Convince & Convert

MARCH 18, 2016

This is episode two of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. Marketing Marvels viewers get a two week free trial.

Marketing 60

Marketing Content eBook Joomla 60

Writtent Blog

MAY 15, 2014

Are you reaching your content marketing goals? Despite the explosion of metrics and analytics tools over the past several years, many marketers still think that a data-driven approach to marketing is best left to the nerds. Agile, metrics-focused marketing isn’t for the faint of heart, but it’s not too hard for anyone.

Content 103

Content Marketing Metrics Klout 103

Writtent Blog

JULY 23, 2013

In fact, as Google’s Digital Marketing Evangelist Avinash Kaushik jokes, “we have more web metrics and data than there are stars in the universe.” Modern marketing is tougher than ever, and big data could be your brand’s only hope for survival in a turbulent business climate. Website Visitors. Bounce Rate.

Metrics 103

Metrics How To Hubspot Statistics 103

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can companies best use LinkedIn as a marketing platform? 6 Changes You Need To Make To Your LinkedIn Profile Now by V3 Integrated Marketing.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Writtent Blog

AUGUST 5, 2013

Email newsletter marketing definitely isn’t dead. In fact, it’s just as viable of a platform for marketing as ever. The most recent studies by the Direct Marketing Association found that the average return on investment for email was around $25.80 for every dollar spent on the platform. Delivery Rate.

Newsletter 91

Newsletter Metrics Content Hubspot 91

Rebekah Radice

FEBRUARY 1, 2016

How does a blog support your current marketing efforts? this is a biggie – don’t overlook what role it plays in your overall marketing plan). What will your marketing funnel look like? They know who their market is, what they need and how to solve their problem(s). Use this Persona Template from HubSpot.

How To 114

How To List Social Media SMS 114

Social Selling Masters

JULY 11, 2016

Experienced content marketers are no stranger to tools like Hootsuite, Buffer, Google Analytics, Evernote, MailChimp, Crazy Egg, Ahrefs, or Moz Analytics. These are just some of the most commonly mentioned tools that should be included in the arsenal of any content marketer worth his salt. SEO Powersuite. .

Tools 40

Tools Content Marketing Price 40

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Buffer Social

NOVEMBER 2, 2017

After speaking with top brands and marketers from around the globe, we’ve discovered a simple 3-step approach to successful social media advertising. As a marketer, you have to be willing to build relationships with potential customers first before you ask for the purchase. Run the risk of what marketers call ad fatigue.

ROI 111

ROI Advertising Conversation Social Media 111

Buffer Social

MAY 20, 2019

When it comes to finding your ideal social media manager, I feel you may be looking for the right mix of tangible skills (things like copywriting and analytics) and traits (such as curiosity). In addition, we feel that the role of a social media manager these days owes heavily to the concept of a T-shaped marketer. Copywriting.

Social Media Management 82

Social Media Management Skills Social Media Hubspot 82

Later

MAY 22, 2019

Here are 9 top tips to improving your content strategy and bettering your chances of getting on the Explore page: How to Get on the Instagram Explore Page Tip #1: Use Your Analytics to Find Out What Content Resonates on the Explore Page. To view your analytics, head to your Instagram feed and tap the View Insights button underneath your post.

Instagram 81

Instagram Hashtag Feed Feedly 81

ProBlogger

MARCH 13, 2013

Even blogs like HubSpot and Social Media Examiner have their own version of weekly curated content. You can also use your Google Analytics and look under Content > Site Content > All Pages. So I’m looking at repurposing as the answer by staring my next eBook as a series of blog posts. Attract Guest Bloggers.

Content 53

Content Curation How To Guidelines 53

Buffer Social

JANUARY 25, 2017

When it comes to finding your ideal social media manager, I feel you may be looking for the right mix of tangible skills (things like copywriting and analytics) and traits (such as curiosity). Copywriting is a fundamental skill for social media marketing (and probably all areas of marketing). HubSpot (Blog). —.

Social Media Management 40

Social Media Management Skills Social Media Hubspot 40

Writtent Blog

JULY 31, 2013

Regardless of how well you know your buyer personas or Google analytics, putting effort into growing a business blog is critical in modern marketing. Image credit: HubSpot. Many marketers’ plans for starting a blog have been derailed when they quickly realize they have no idea what to write about. Research Your Niche.

Guidelines 78

Guidelines Screencast Blogger SEO 78

Convince & Convert

JULY 15, 2016

Welcome back to Marketing Marvels, where I’m joined by SnapApp’s SVP of Marketing, Aaron Dun. SnapApp makes building interactive content as simple as possible —no running to IT or other departments, no steep learning curve, just a marketer-friendly interface you can dive right into. Jay: Hey, everybody. Aaron: Yeah.

Content 102

Content How To B2B Questions 102

Convince & Convert

FEBRUARY 9, 2012

Scott Monty was actually the second guest on that program , and we did it live at the MarketingProfs Digital Marketing Mixer in Scottsdale. We actually have an eBook of all the greatest hits of that program. The problem with marketing is that we insist on killing the golden goose. ” Jay: You saw what Kip from HubSpot did.

Company 115

Company Retail iPad Google 115

Convince & Convert

FEBRUARY 9, 2012

Scott Monty was actually the second guest on that program , and we did it live at the MarketingProfs Digital Marketing Mixer in Scottsdale. We actually have an eBook of all the greatest hits of that program. The problem with marketing is that we insist on killing the golden goose. ” Jay: You saw what Kip from HubSpot did.

Company 112

Company Retail iPad Google 112

ProBlogger

NOVEMBER 2, 2016

As pointed out by Ian Luke on ProBlogger , some terms like ebook / e-book / eBook are a matter of taste, not concrete. Instead of your slug (everything after your domain.com in the article URL) looking like this: example.com/blog/catgories/editing/checklists/2016/01/editing-checklist-for-content-marketers-and-their-mothers.

Content 20

Content Marketing SEO Wikipedia 20

Viper Chill

SEPTEMBER 8, 2014

The plugin is called Smart Podcast Player and was created by the most recognisable internet marketing blogger online: Pat Flynn of Smart Passive Income. They’re turning that huge audience they’ve amassed onto their own dating-related information products, such as: Attraction Alchemy eBook Bundle : $247. The TXT Book : $97.

How To 81

How To Case Study eBook iPhone 81