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2023 Average Engagement Rates for 13 Industries [STATS]

Hootsuite

1 Analytics Tool for Growth Beautiful reports. TikTok is a great platform for entertainment and travel-related content Exceptionally high TikTok engagement rates suggest that short-form video is a great way to capture audience attention in these sectors. We’ve even included a simple (and free!) Clear data. Not sure how?

Industry 125
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5 Instagram SEO Tips to Increase Your Reach

Hootsuite

Google Analytics , Hootsuite Insights , and o ther social monitoring tools can help give you insight into what terms people use to search for your business. Because I don’t have a history of following and engaging with travel accounts from this Instagram profile, Instagram has to rely on other signals to power the results.

SEO 145
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How to Track Mobile App Conversions

Convince & Convert

To understand the meaning behind downloads for your mobile app, you need to know how to track conversions effectively. On a mobile app, a download is by no means a conversion, although it does have valuable data that can increase your conversions. So, if a download isn’t a conversion, what is? Time to Understand Download Data.

Mobile 162
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Instagram Reels Templates: Create Better Content, Faster

Hootsuite

Bonus: Download the free 10-Day Reels Challenge , a daily workbook of creative prompts that will help you get started with Instagram Reels, track your growth, and see results across your entire Instagram profile. A post shared by Heather + Martin | Adventure + Travel (@ourkindlife). Experiment and use analytics to see what works.

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A 6-point framework for maximizing influencer marketing ROI

Sprout Social

He explains ROI is often confined to bottom-funnel metrics like downloads or conversions, but influencer marketing drives returns across the customer journey. Social engagement data and conversion rates (in terms of sales, signups or downloads) rank as the two most important metrics to secure buy-in for influencer marketing campaigns.

ROI 106
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How to use YouTube Creator Studio to Grow Your Channel

Hootsuite

Bonus: Download the free 30-day plan to grow your YouTube following fast , a daily workbook of challenges that will help you kickstart your Youtube channel growth and track your success. A bit like Google Analytics, but for video. Select the analytics tab on the left-hand side of the YouTube Studio screen. Watch time.

YouTube 137
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Experiment: How Many Hashtags to Use on Reels?

Hootsuite

Bonus : Download this free cheat sheet with 250 professionally engineered ChatGPT prompts that will help you be more productive at work and in your daily life. Then I checked back in with Hootsuite Analytics to see just which hashtag count reigned supreme. We’ve included specific prompts for over 25 industries and professions!

Hashtag 106