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Google Analytics Unveils a Set of Social Reports

Mindjumpers

Therefore, Google has recently released a new set of Social Reports within Google Analytics. The new Social Reports will be available from a new “social” tab, when you log in to Google Analytics. Make better, more efficient data-driven decisions in your social media marketing program.

Analytics 239
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People.

Research 265
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44 Powerful Marketing Tools for Facebook Ads, Websites, CRM and More

Jon Loomer

So here is an overview of the 44 tools that make this business go… Here are 44 marketing tools covering Facebook, website, CRM and more that make one business go… Click To Tweet. Disqus Comment System : I’ve used Disqus pretty much from the jump. I’m perfectly happy with Disqus. Facebook Ads.

Tools 114
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12 (of the) Best WordPress Guides and Plugin Reviews of 2011

Webbiquity SMM

Web Traffic Tracking Alternatives to Google Analytics by uber.la. Dainis Graveris presents 33 plugins to “power up and evolve comment form possibilities and security,” including Disqus, WP Ajax Edit Comments, Comment Rating and Twitter Avatars in Comments. 8 Excellent WordPress SEO Plugins by Six Revisions.

WordPress 184
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. A new product launch. A write up on a blog. Trade show. New YouTube video that goes viral.

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You Are Not A Social Media Guru, Ninja, Expert, Master, (Enter.

Jason Yormark

From old school marketers simply updating their titles to stay with the times, to recent graduates who know how to use Twitter or Facebook. Social media marketing certainly could use some certification to start with. I’ve found getting familiar with reporting tools such as Radian 6 and Social Radar a good start.

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Digital and Dollars – Successfully Adding Online Marketing to Your.

Convince & Convert

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design. Embrace Math.

Marketing 123