Janet Fouts

AUGUST 3, 2015

Twitter has been slowly improving their analytics features for profiles and ads and it’s been very interesting to see. It used to be we had to dig through other reporting tools to really see what is working and what isn’t and gather reporting data for clients. Thank you Twitter! Twitter cards. These things are effective!

Analytics 70

Analytics Eventful Metrics Twitter 70

Janet Fouts

SEPTEMBER 5, 2011

Hootsuite allows you to manage your social media profiles and get back some good data to boot. These can be set up to listen for mentions of you, your business, your competitors and your market. Get rid of the ones that don’t or re-assess why it’s not working. Get some good tools. Set up good social listening tools.

Social Media 127

Social Media HootSuite Energy Applications 127

Janet Fouts

SEPTEMBER 5, 2012

The Hubspot brand is well known for blog posts chock full of actionable information about marketing online. Whether it’s how to create a landing page that really converts, fine tune your email marketing , or how to make sure nobody misses your next webinar , Hubspot puts out great inbound content to learn from. Landing pages.

Hubspot 123

Hubspot Bookmarklet Analytics Paid Search 123

Janet Fouts

MARCH 22, 2018

Then, Cambridge Analytica sold that data to various entities, including the GOP and the Trump campaign. The data is out there already, and in my case, part of my business and the business of my clients still relies on Facebook for at least some of their marketing. Um… DUH). Personally, I think that’s a bit extreme.

Facebook 46

Facebook API Data Privacy 46