Ari Herzog

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Why You Should Care About Klout

Ari Herzog

As more and more marketing professionals look for ways to measure and manipulate influence online, Klout is emerging as a force too big to be ignored. Klout Perks and other marketing services are reaching out to introduce new products via so-called “influencers.&# Study your analytics. Have you heard of Klout ?

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Twitter: Why I Follow 500% More Than 1 Month Ago

Ari Herzog

Courtesy of third-party analytics , you can see a marked increase in the number I follow and a slight increase in the number following me. These include folks who self-identify as civic hackers, urban studies professors, anthropologists, journalists, social marketing managers, etc. Thanks for reading.

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30 Tips To Be a Digital Storyteller

Ari Herzog

Brand your blog with your website, Facebook page, business card, and other marketing channels. Think about monetization: product sales, donations, ads, sponsorship, affiliate marketing, Kindle subscription, etc. Use Google Analytics or similar to track metrics. These are typically on the top navigational bar menu.)

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Protect Your Online Privacy: Say NO to Ad Cookies

Ari Herzog

Real-time analytics are run on who you are, the type of computer and operating system you use, the geographical proximity of your IP address, and other non-personal characteristics that paint a somewhat accurate picture, when combined with other cookies, on your likes and dislikes. Related posts: Install Website Ads and Risk Losing Customers.

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