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What every consultant should know about social media analytics

Sherrilynne Starkie

It takes being logical, objective and analytical too. A good social media consultant will be au fait with: Google Analytics and Tag Manager. Native platform analytics including Facebook, Twitter, LinkedIn and Snap. That’s why they are great at relationships, writing and coming up with inventive campaign ideas.

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How to use AI analytics for targeted business decisions

Sprout Social

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. Enter AI analytics. In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. What is AI analytics?

Analytics 111
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Top 7 Mention Alternatives For 2024

Keyhole.co

These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. Premium analytics: You can identify top posts and content using insights into what’s working for your brand.

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Top 7 Mentionlytics Alternatives For 2024

Keyhole.co

They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. With comprehensive features like profile analytics, influencer tracking, geo-location, and keyword filters, Keyhole helps brands maximize their social media pull. Enterprise pricing is available on request.

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7 ways to use social media for market research

Sprout Social

Social media is much cheaper than surveys or focus groups, which can cost thousands of dollars depending on the size and complexity of your research panel. Reddit is another treasure trove filled with conversations and communities relevant to your brand or products. Social media market research is also: Affordable.

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The Top 3 Paid Social Media Marketing Tools

Keyhole.co

Fortunately, in the same way that developments in technology gave us this complex slate of opportunities, advancements in software and analytics have made it simpler for interested parties to turn it to their advantage. It also has a series of analytics dashboards built in, and these can help you base your marketing decisions on hard data.

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The 4 Best Ecommerce Platforms for Selling in 2023

Hootsuite

Pros: Access to marketing, inventory, social selling , SEO, and analytics features. Cons : Add-ons can add up in cost. But, there are hidden costs you will want to be aware of. Additional costs like domain hosting and plugins. Sleek themes, though many cost money. Sleek templates. Drag and drop website builder.