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6 Web Analytics Tools to Help Strengthen Your Content Strategy

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Web analytics tools are the marketer’s primary weapons. Data – from analytics reporting traffic and conversion rates to engagement performance metrics – has become as much a part of a marketer’s job these days as working on actual marketing campaigns. 6 best web analytics tools. KISSmetrics.

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Why LinkedIn Is Now Such a Powerful Content Marketing Tool

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In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. Virtually overnight, everyday LinkedIn users found their content reaching tens of thousands of readers when before they would have struggled to reach a few hundred.

LinkedIn 140
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Why LinkedIn Is Now Such a Powerful Content Marketing Tool

Visually SM

In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. Virtually overnight, everyday LinkedIn users found their content reaching tens of thousands of readers when before they would have struggled to reach a few hundred.

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16 Tools Every Social Media Manager Should Use

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One of the frustrations of managing multiple Twitter accounts is the need to log in and out any time you need to review content, respond to messages, or read tweets. Hootsuite takes it a step further and allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, Google+, Foursquare and many more networks.