Small Business Mavericks
DECEMBER 23, 2013
Google Analytics is rolling out a new feature. It’s called Content Grouping. You simple take a collection of URLs and group them into a content grouping category so that you can view aggregated metrics and analyze them. If you find that the content grouping isn’t that popular, then stop blogging on that topic.
Small Business Mavericks
DECEMBER 16, 2015
Content marketing is an ever-changing discipline. If you want your content marketing to succeed, make sure your team members have the following skills: Planning and organization – Your content marketing team will be responsible for establishing and managing your content calendar. Content marketing is a team sport.
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Small Business Mavericks
AUGUST 9, 2012
Put together a content strategy for your home base. You want it to be targeted SEO content , but you also want it to be valuable information for your human audience. Finally, you need some form of analytics. Let’s start with your website. You have one, right? Does it have a blog? Think beyond Facebook.
Small Business Mavericks
AUGUST 17, 2015
You have a high bounce rate – A high bounce rate could be indicative of a poor website design, or it might be because your search engine listings do not reflect accurately what your website content is all about. If it is search engine rankings, find three ways to improve your SEO. Get An Online Health Checkup Today.
Small Business Mavericks
MAY 6, 2011
A recent announcement that Google Analytics can now track and report page load speed should put any doubt to rest. Tags: analytics , google , page load speed This entry was posted on Friday, May 6th, 2011 at 8:18 am and is filed under Tracking & Analytics. Your site visitors expect it.
Small Business Mavericks
MAY 30, 2012
Your analytics probably highlight the peak times for visitors. You could publish more content, improve your SEO strategies, and perhaps run a PPC campaign during those low periods. As a website owner you are probably familiar with a daily, weekly and monthly trend. Troughs are not always easy to build on.
Small Business Mavericks
MAY 27, 2011
You can then use that information to improve your websites SEO and overall content mix. It could be a good opportunity to provide more in-depth information about that content. Or maybe the content surrounding the link should do a better job of leading your visitors to take the desired action.
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