Adam Sherk
JULY 9, 2013
Mining keyword research, analytics and competitive data to identify new evergreen content opportunities does not always get the attention it deserves from busy editorial teams, despite this being an area with considerable upside for publishers. Keyword Research for Content Planning. Step 7: Finalize your targets.
Adam Sherk
OCTOBER 7, 2014
Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. You can use Keyword Planner to compare terms, get new content ideas, explore topical categories, monitor seasonality and compare desktop vs. mobile, among other tasks. Google Trends. Wordstream.
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Adam Sherk
APRIL 30, 2013
For publishers it typically involves identifying users that are sharing, discussing and linking to content from your brands and their competitors, and about specific topics. Then building relationships with those users over time and coming up with ideas for outreach, content development and promotion. Klout and Kred. Pinterest Tools.
Adam Sherk
JULY 15, 2013
Her deck on international SEO and ROI was a top presentation of the day on Slideshare last week. Ross Hudgens – Ross is another smart link builder and content marketer; like Richard his deck was full of specific tactics that are worth checking out. Adam Audette – Adam is probably the king of ecommerce SEO, and he’s earned it.
Adam Sherk
FEBRUARY 23, 2010
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk AOL Newsroom: A Model for the Future or Shades of 2001? Standards of quality and editorial voice must be maintained, and news organizations in particular play a more important role in society than simply manufacturing content for the sake of making money from it.
Adam Sherk
OCTOBER 6, 2010
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Get the Most Social Media Engagement? by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media. Thanks for your post.
Adam Sherk
JANUARY 7, 2010
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week. My professional, analytical opinion is it looks pretty darn good.
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