Buffer Social

JANUARY 22, 2024

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. He shared that he’s started to work with brands on sponsored content on LinkedIn and had more inquiries from companies interested in partnering with him on sponsored posts and newsletters. 

Social Media 101

Social Media Authentication LinkedIn B2B 101

Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. Topics covered range from content marketing usage to consumer preferences, and far beyond. 93% of B2B marketers use content marketing, a 2% increase over 2012.

Content 110

Content B2B Hubspot Marketing 110

Oktopost

JUNE 14, 2021

Demand generation efforts utilize sophisticated content marketing, conversation intelligence , and digital marketing techniques to build trust and confidence in your brand. . This includes looking for keywords to target when publishing content and monitoring the conversation on social media. How Do I Find Keyword Opportunities?

Comparison 145

Comparison SEO Curation Domain Name 145

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. This fact has created an interesting playing field for content-minded professionals. Content Marketing Made Easy. Content: the Force that Moves the Buyer Down the Tunnel. Image credit Adobe.

Resources 99

Resources Content Case Study eBook 99

Writtent Blog

JANUARY 27, 2014

Thanks to the growing number of blogs popping up online, digging through the abundance of content to find resources that consistently provide value is challenging. Blogs on Analytics. This is literally the best internet marketing blog on digital marketing analytics. Blogs on Content Marketing and Content Creation.

Hubspot 112

Hubspot Marketing SEO Newsletter 112

Jason Yormark

JULY 19, 2012

In an effort to bring more content and digital marketing expertise to my blog, I’ve brought Matt on to periodically contribute here. I’m a very analytical person. So assuming that 80% of these searches are organic searches, this means that SEO gets you access to 800 million searches per day across 210 million people in the U.S.

Engineering 246

Engineering Paid Search Directory Hubspot 246

Webbiquity SMM

FEBRUARY 2, 2016

But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Less than 30% of small businesses use Web site analytics, call tracking, or coupon codes. Digital marketing budgets continue to rise, often at the expense of offline advertising spend.

Hubspot 100

Hubspot Marketing B2B Survey 100

Unmetric

NOVEMBER 4, 2019

A social media manager maintains the company’s account(s) and is tasked with the responsibility of curating, editing, processing, managing and posting content on social networks. Social media analytics tools provide key data insights into your brand’s social media performance to help fine-tune your marketing strategy.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Convince & Convert

AUGUST 13, 2015

How important is content marketing? Gates wrote an article titled “Content is King” in 1996. He predicted that content would be where most of the money on the internet would be made. And it’s one reason why we should heed his vision on the value of content marketing. Start With Valuable, High-Quality Content.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Webbiquity SMM

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. Anil Gupta provides mini-reviews of 10 useful SEO tools for bloggers, from the popular (e.g., How can you get more links to your blog?

Alltop 148

Alltop Tips Hubspot Directory 148

Tweaklibrary

MAY 21, 2020

“Analytics is used to analyze the A to Z of active viewers of your business sites and blogs.” SaaS analytics tool can monitor your customer activity, increase your client’s engagement with the site, and can enhance customer satisfaction with your service. Best Saas Analytics Tools: 1. Google Analytics.

Analytics 24

Analytics Tools Hubspot Software 24

Firebelly

DECEMBER 19, 2013

Another great thing you can do is create content based on what search terms people are using to find your site. Erik Deckers makes the great point of looking at Google Analytics to see what your top pages are and creating content based around those concepts. Write Posts Based on Your Top Searched Terms.

Tips 153

Tips Hubspot URL Curation 153

Sprout Social

JULY 7, 2021

Customer data and analytics (think: CRM, Google Analytics). From content marketing to lead capture and beyond, these are the top-of-funnel tools that encompass the following: Advertising platforms (Google, Facebook ads ). SEO (Ahrefs, SEMrush). Attraction and acquisition tools. Social media ( Sprout Social ).

Marketing 125

Marketing How To Software Team 125

Razor Social

SEPTEMBER 11, 2019

So much of our work as marketers revolves around creating, distributing and promoting content. In all its different types and formats, content fuels the engine of digital marketing. You need to put it in a calendar to plan, assign the production, and schedule out all the content, ideally at least a couple of months in advance.

Products 77

Products Marketing How To Project 77

Convince & Convert

FEBRUARY 1, 2016

However, the standout feature of Gen Z is that they get the majority of their content online. Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. Here are four tried-and-true ways your brand can organically use content to reach the expanding cohort of post-millennials.

Content 60

Content Tips Analysis Curation 60

Pixlee

JULY 9, 2019

However, mapping out your UGC assets to your marketing processes, and operationalizing it into your team’s workflows will ensure that you are able to get the most out of your customers’ content. Content Format. After mapping out your content, you’ll be in a solid position to integrate it into your day-to-day processes.

UGC 59

UGC Strategy Marketing How To 59

Buffer Social

SEPTEMBER 11, 2023

They use the platform as a content distribution system, not a resume builder. I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. What’s the true ROI?

LinkedIn 113

LinkedIn Tips Skills URL 113

Waxing UnLyrical

APRIL 22, 2015

When you look around at your blog and analytics, what do you see? You follow all the best practices to perfection, churn out content with SEO keywords, share on social media, rinse and repeat. But, that’s only true if you write boring content that sounds just like everyone else’s. A plethora of content.

How To 100

How To Hubspot Flickr Engagement 100

Buffer Social

SEPTEMBER 15, 2016

Rand shares all sorts of content on marketing, SEO, technology, and startups, and he does so with a fine eye toward curation. Content curation on social media is a great way to provide value to your audience and build your own brand. How does he go about his content curation? 3 Content Curation Takeaways from Rand.

Curation 40

Curation Social Media Content Startup 40

Kikolani

MARCH 24, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Free is boring – why you need to change how you give away content and three ways to make your blog remarkable again. Search Engines / SEO / Link Building / Analytics.

Mashup 128

Mashup Resources Remix SEO 128

Firebelly

MARCH 19, 2010

Instead I leave you with an oldie but goodie cartoon from Hubspot. Image: HubSpot ] Have a great weekend everyone! I would generally post a weekly blog roundup today for you, our readers, but I honestly have not had the time to read many posts - let alone compile my favorites this week.

Social Media 100

Social Media Hubspot Marketing Paid Search 100

Keyhole.co

AUGUST 25, 2023

The content is built in and around you. Take for example the channel by Matthew Woodward whose claim to fame was the fact that he started uploading well-researched SEO videos on his namesake channel. She changed the channel to of kilter Minimal money but that would be too limiting for the content she wants to create.

YouTube 52

YouTube Domain Name Drupal How To 52

Buffer Social

DECEMBER 6, 2017

If you want to become an SEO master, try reading as much content as possible from places like Moz , Ahrefs and Backlinko. It can be daunting to look at marketing and think you need to fully master: analytics, data, CRO, SEM, advertising, copywriting, SEO, community and more. At Buffer, we love side projects. Help others.

Skills 108

Skills Tips Marketing Project 108

Keyhole.co

JANUARY 27, 2023

This has made producing social media content a top priority for 95% of B2B marketers. Promote content through multiple channels The widespread use of the Internet has resulted in an increased number of social media platforms for web users. But it’s not just a priority; it’s also effective. Facebook With around 2.96

ROI 52

ROI B2B Social Media How To 52

Sprout Social

MAY 5, 2021

In the context of marketing and sales enablement, this support comes in the form of marketing content, data and insights from customer interactions. Supporting your reps with data and sales enablement content not only makes your reps’ lives easier but also boosts your company’s bottom line. How-to videos. How-to videos.

Data 117

Data Marketing How To Collaboration 117

Buffer Social

NOVEMBER 30, 2016

If you’d like to dig into one area in particular, here’s a quick table of contents so you can jump to the section that’s most important to you: Social media marketing classes (Nos. Marketing data and analytics classes (18-24). Content and blogging classes (25-31). Search Engine Optimization (SEO).

Class 40

Class Skills Social Media Marketing 40

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. This is all about content. 640 Million on Facebook. Million users on YouTube.

Lurker 203

Lurker Klout Policies Consultant 203

ProBlogger

AUGUST 24, 2014

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. Google Authorship is a revolutionary function of Google that allows you to identify content you’ve produced, as well as the publishers you’ve produced content for.

Content 54

Content Metadata How To URL 54

Oktopost

FEBRUARY 1, 2024

It covers various activities and channels, including: Brand design and messaging Paid advertising Content marketing Social media marketing Search Engine Optimization (SEO) Community management PR and events Influencer marketing Brand loyalty is becoming less of a given day by day. Source Why do you need a brand marketing solution?

Brands 62

Brands Hubspot Marketing B2B 62

Buffer Social

MARCH 9, 2017

Content Marketing Conference (April 11-13, Boston). Social Media & Web Analytics Summit (April 26-27, San Francisco). Content Marketing World (September 5-8, Cleveland). Content Marketing Conference. Social Media & Web Analytics Summit. Social Media Marketing World (March 22-24, San Diego). WistiaFest.

Conference 103

Conference Social Media Price Forums 103

Writtent Blog

JANUARY 24, 2014

According to Hubspot , blogging for your business will increase your website traffic by at least 55%. Can you connect that blog to your company’s website so the posts contribute to your SEO? The more information your blog posts contain, the more likely it is to pop up in a reader or potential client’s search engine results (SEO).

Hubspot 95

Hubspot Hosting Statistics Energy 95

Janet Fouts

SEPTEMBER 5, 2012

The Hubspot brand is well known for blog posts chock full of actionable information about marketing online. Whether it’s how to create a landing page that really converts, fine tune your email marketing , or how to make sure nobody misses your next webinar , Hubspot puts out great inbound content to learn from.

Hubspot 123

Hubspot Bookmarklet Analytics Paid Search 123

Writtent Blog

FEBRUARY 10, 2014

However, in my experience, posts that contained little relevant content or keywords to the primary keyword would consistently underperform. You remember that social shares are the SEO equivalent of backlinks, right? And, by the way, these kinds of content are also great for your readers, if done thoughtfully. Seriously.

Strategy 91

Strategy How To Hubspot Engineering 91

Webbiquity SMM

MAY 3, 2011

Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers. Officially, an expert in inbound marketing, online visibility and personal branding, via social media, SEO and SEM. Amber Buhl. aschottmuller.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

ProBlogger

JULY 25, 2011

Plugins were a hot topic in every session, but only three rose to the top as the “most recommended”: Yoast SEO : allows you to optimize page titles, meta descriptions, keywords, XML sitemaps. HubSpot Plugin : allows you to leverage HubSpot’s lead nurturing, website analytics and “call to action&# post types.

Hubspot 40

Hubspot Real Estate WordPress Insurance 40

Hootsuite

JANUARY 2, 2024

Engagement rate: How many people engage with your content vs. how many people see it. That means you need to optimize your content for each platform. When you post social content on a consistent schedule, your audience knows what to expect. Creating this type of content is the easiest way to achieve social media follower growth.

Social Media 105

Social Media Strategy HootSuite Hubspot 105

Writtent Blog

DECEMBER 22, 2013

This well-respected and massively-attended conference plans to feature Rebecca Corliss of HubSpot, Jim Newcomb of Boeing, and a host of other bright minds from major brands covering everything you need to set, reach, and measure your social media goals. Intelligent Content Conference – February 26-28, 2014.

Conference 60

Conference Marketing Education Hubspot 60