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TikTok for Business: Top 10 Brands Smashing it on TikTok

Social Media Strategies Summit

app to become one of the world’s biggest social networks, with over one billion users. This broad focus and variety of content types help Nike engage a wide range of audiences while using the clout of its big-name athletes to drive up views. It’s not hard to see the appeal of this type of content. 4) Heinz @heinz_us / 60.5K

Brands 130
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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? TikTok's popularity has exploded since its 2016 inception.

Trends 147
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How to analyze customer reviews for brand insights

Sprout Social

Reviews give first-hand information on how to improve your offerings, create better-performing content and build more authentic, meaningful relationships that boost brand loyalty. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Let’s take a closer look.

Review 127
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? And the value of an email marketing campaign has come back into fashion.

B2B 306
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How To Become An Instagram Influencer: 13 Tips For Beginners

Keyhole.co

So you can decide on a content strategy and a personal brand voice that resonates best with them. Have a creator or business profile If you’re going to get serious about becoming a social media influencer, you have to get serious about your analytics too. Otherwise, you can test it out and see if it meets your needs.

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Instagram Reels vs. TikTok: which is the best short-form video platform?

Sprout Social

You’re not alone — brands are going all in on bite-sized video content right now. But content on Reels and TikTok is totally different than pretty much anything else you need on social media. The platform is infamous for off-the-cuff video content that doesn’t take itself too seriously. The good news?

Platform 121
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How Will Brands Invest Social Ad Budgets Pulled from the Facebook Boycott?

Ignite Social Media

While not as sophisticated in terms of targeting or analytics as Facebook’s Business Manager, the CPMs/CPVs/CPCs are currently competitive. Just make sure your content is relevant to TikTok or you can expect a lot of skipping by your audience. Their ad platform has also improved over the years. Influencer Marketing.

Brands 176