Webbiquity SMM

APRIL 30, 2020

With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. But make sure your content is relevant and helpful, or your increased activity may actually damage your brand. Social media marketing. Planoly is another scheduling tool for Instagram. Iconosquare.

Instagram 159

Instagram Tools Hashtag Authentication 159

Webbiquity SMM

JULY 15, 2014

These purchases tell us that real-time information delivery, social interaction, immersive content and improved ecommerce experiences are in store for us in the near future. They bought Adometry , a marketing analytics and optimization platform. It seems this year, they want to improve their platforms even further. Their solution?

Yahoo 195

Yahoo Marketing Apple Analytics 195

Webbiquity SMM

FEBRUARY 20, 2014

8 Twitter Tools Every Content Marketer Should Have by Streetwise Media. 3 Very Useful Twitter Hashtag Analytics Tools by Razor Social. 3 Very Useful Twitter Hashtag Analytics Tools by Razor Social. Check out the posts below to find reviews of more than two dozen helpful Twitter tools, from a handful of top social media experts.

Review 189

Review TweetBeep Tools Twitter 189

Webbiquity SMM

MAY 24, 2016

The presentation detailed trends within marketing analytics, influencer and advocacy outreach, and marketing technology. But the biggest trend (both in terms of input from influential B2B bloggers and recent research) is the shift from focusing on quantity to quality in B2B content marketing.

B2B 105

B2B Trends Social Media Marketing 105

Webbiquity SMM

FEBRUARY 13, 2018

The questions today are more around how to evolve practices (in both content amplification and follower-building) for the maturing social media landscape, and how to best monitor results to support continuous improvement. As noted below, the practice is now ubiquitous, with almost 90% of businesses engaged social media marketing.

Social Media 178

Social Media Marketing Hubspot Trends 178

Webbiquity SMM

JANUARY 24, 2019

Also, success depends heavily on the originality of your content and how relevant it is to current industry trends. Content that works on a platform like Instagram may not necessarily work on Twitter, and vice versa. In addition to the content itself, each platform has its own unique features that help maximize ROI.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Webbiquity SMM

NOVEMBER 17, 2015

A common enough question, but it got me thinking: in more than five years and nearly 500 posts about web presence optimization, SEO, SEM, content marketing, social media, and inbound marketing on this blog, I’ve never actually answered that question here. click to enlarge).

SEO 100

SEO B2B Consultant News 100

Webbiquity SMM

JANUARY 30, 2012

WordPress is not only the most popular blogging platform , but is increasingly becoming a leading website content management system (CMS) as well. What are some techniques, beyond the obvious, for search-optimizing WordPress content? Web Traffic Tracking Alternatives to Google Analytics by uber.la.

WordPress 184

WordPress Movable Type Review AJAX 184

Webbiquity SMM

MAY 6, 2014

.” The full-day conference will feature an impressive array of speakers this year, leading sessions on topics ranging from social community management, social marketing analytics , social media advertising, and content marketing, to social SEO and brand evangelism.

Conference 155

Conference Eventful Social Media Nielsen 155

Webbiquity SMM

DECEMBER 20, 2011

Retweets (reflects both level of engagement and quality of shared content). which content is most popular with followers). Number of people talking about you (the number of unique people who have created content about the company page on Facebook in the past week). Interaction (@ mentions). Most tweeted links (i.e.,

Social Media 194

Social Media Metrics ROI Klout 194

Webbiquity SMM

MARCH 18, 2011

Of course it’s imperative to share beneficial content from others—passing along good stuff you come across is what makes social media “social&# after all—but the most valued social media contributors provide a voice, not just an echo. Analytical. What type of content seems to resonate with those following me?

Social Media 190

Social Media Retail Authentication Course 190

Webbiquity SMM

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. and 23% share content on SlideShare. 12 WPO, Inbound and Content Marketing Stats. e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

JUNE 21, 2016

Tool to help identify top engagers in your subject area, quickly create new circles based on those who have engaged with your content, track your followers and their popularity, and unfollow based on a variety of metrics. 4: The 14 Best Content Planning and Research Tools. #5: 5: The 23 Best Content Ideation Tools. #6:

Google 104

Google Tools Sample Samples 104

Webbiquity SMM

JUNE 17, 2014

Much has been written about how the internet in general, and the explosion of content marketing in particular, has changed the nature of b2b marketing. The old “sales funnel” model is giving way to more sophisticated analytical frameworks. In less than a generation, information has gone from being scarce to overabundant.

B2B 219

B2B Strategy Marketing Metrics 219

Webbiquity SMM

SEPTEMBER 1, 2016

Campaigns and content that works for one market often doesn’t resonate with another. This practically eliminates any friction between a company’s content and a consumer finding—and sharing—it. The company replaced this English-language Open Graph metadata with Arabic content. Localizing social content works.

Marketing 100

Marketing Metadata Retail Airlines 100

Webbiquity SMM

OCTOBER 13, 2010

Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics. Nielsen’s monitoring covers more than 100 million blogs, social networking sites, discussion boards and other sites where consumers can post content. Tweet This!

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. The tools most commonly used to measure social media marketing results are the native analytics provided by the social networks (Facebook, Twitter, etc.) Google Analytics) at 59%. billion last year to 2.5

Social Media 100

Social Media Marketing Survey Metrics 100

Webbiquity SMM

OCTOBER 23, 2019

Software” in this context can be anything from which content management system a company used to build its website and which analytics and tracking tools they use, to something like what live chat software is being used or what CRM software they have. As noted above, this is easier if you’re selling a SaaS product already.

Software 107

Software LinkedIn Content management systems How To 107

Webbiquity SMM

SEPTEMBER 16, 2013

Generic visits are driven by SEO activities (content, social, PR, industry, link-building, etc.). Ideally, a website should attract increasing numbers of visits over time for both branded and non-brand (generic) search phrases.

Metrics 195

Metrics Marketing Class ROI 195

Webbiquity SMM

AUGUST 23, 2011

Three of the top 12 traffic sources for this blog were syndication or content aggregation sites: B2B Marketing Zone , Social Media Informer and Social Media Today. Digging deeper into the Google Analytics results and correcting errors (such as GA sometimes mislabeling search visits as referral traffic) yields a more detailed picture.

Syndication 186

Syndication Data How To HootSuite 186

Webbiquity SMM

FEBRUARY 2, 2016

But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. Less than 30% of small businesses use Web site analytics, call tracking, or coupon codes. Digital marketing budgets continue to rise, often at the expense of offline advertising spend.

Hubspot 100

Hubspot Marketing B2B Survey 100

Webbiquity SMM

OCTOBER 18, 2010

Google Analytics ) to the lesser-known (e.g., New Rule: Size doesn’t matter, the content does.&#. Garrett French offers seven tips for getting relevant links to your content, such as constantly looking for ways to link to your peers first: “Link lavishly, and it will return to you in time.&# It was riveting.

Alltop 148

Alltop Tips Hubspot Directory 148

Webbiquity SMM

JANUARY 24, 2011

Actionly also includes Twitter account management and analytics tools. Proclaim Messenger enables you to easily combine pre-recorded or live video with PowerPoint presentations to produce video email campaigns (with full analytics), one-off video sales emails, or hold live one-to-one or small group video chats. Other Cool Web Tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

SEPTEMBER 1, 2010

Among the tools noted are Omniture (web and social media analytics), Eloqua (marketing automation / demand generation software) and Twitalyzer (Twitter-specific measurement). How to Reach Out to Bloggers by Chris Brogan. “Are you hoping to connect with bloggers and get the word out about your product or service?

Press Release 200

Press Release Tips HootSuite Alltop 200

Webbiquity SMM

DECEMBER 17, 2013

Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. Where do you find ideas and inspiration for content marketing topics?

Tips 203

Tips Flipboard Content Screencast 203

Webbiquity SMM

JULY 24, 2018

promote the brand through creation and distribution of share-worthy content. Other common features include: competitive benchmarking; ability to identify top influencers and brand advocates; follower growth tracking; content / campaign performance measurement; and. content performance reporting. Facebook Marketing Tools.

Tools 170

Tools Social Media Netvibes Lithium 170

Webbiquity SMM

MAY 3, 2011

Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers. She’s an entrepreneur, marketer, blogger, and alum of Wharton and Purdue. Amber Buhl. Director of Sales for @ klout. Becky Denniston.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Webbiquity SMM

JANUARY 24, 2017

Twitter’s key strength is in driving traffic to informative online content including news and blogs. ” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution. Real-time monitoring and analytics for Twitter. 1) TwitterCounter. Pricing: free.

Tools 100

Tools Twitter Sample Samples 100

Webbiquity SMM

MARCH 19, 2024

For “dry, boring” B2B companies unsure of how to create eye-grabbing visual content, a photo-sharing app like Instagram isn’t the most obvious social media platform. Influencer marketing has always been a powerful marketing tactic, so branded content Reel ads worked well even for the B2B sector. What worked?

B2B 170

B2B Company Instagram Cost 170

Webbiquity SMM

DECEMBER 15, 2020

Modus is a mobile-first, AI-powered Sales Hub that helps field and channel reps get sales done with easy access to content, intelligent tools and microlearning. The nation’s top business analytics and performance mgmt. solution provider #BigData & #Analytics. Screenfeed Content. Followers: 4,350. Following: 718.

Company 149

Company Twitter Software System 149

Webbiquity SMM

MAY 3, 2016

There are a wide range of monitoring, listening, and analytics tools available to answer the first type of question. A very good spying tool where you can see your competitors website analytics.” Also useful for content curation, content planning, social media monitoring, and infuencer outreach. 3) BuzzSumo.

Tools 100

Tools Sample Samples Price 100

Webbiquity SMM

SEPTEMBER 10, 2019

Fortunately, as noted in the post How B2B Tech Marketing on Twitter is Changing (Research) , the majority of SaaS tool providers profiled in The Comprehensive Guide to Content Marketing Software maintain an active Twitter presence. Category: Web Analytics Tools. Category: Web Analytics Tools. Category: Web Analytics Tools.

Company 38

Company Twitter Content B2B 38

Webbiquity SMM

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

AUGUST 22, 2012

One of the most valuable features of Google Analytics is the ability to drill into detail on traffic sources; not just how much traffic came from search or social media, but how much came from each specific search engine or social networking site.

How To 169

How To Conference Analytics Social Bookmarking 169

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. Don’t be boring!

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

NOVEMBER 5, 2012

In Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing , Lee Odden provides the definitive guide to SEO and its extension into social and content marketing for the new, more sophisticated world of search and web presence optimization.

Review 190

Review Press Release SEO Engineering 190

Webbiquity SMM

AUGUST 29, 2017

No other platform can match its brevity and immediacy for amplifying breaking news and fresh content. And third, it has possibly the largest and most diverse range of third-party tools that enhance the platform, from apps for Twitter analytics and follower management to brand monitoring and influencer research.

Twitter 177

Twitter Airlines Hashtag Brand Monitoring 177