Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Share interesting content; create interesting content.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Techipedia: Tamar Weinberg

APRIL 24, 2012

The service provider collects the data and supplies analytics. These platforms not only manage data collection and analytics, they take care of your lead response process – sending acknowledgment emails, offer fulfillment, etc. Brad Shorr is Director of Content & Social Media for Straight North, a leading Chicago SEO firm.

Adwords 155

Adwords How To Module Aggregator 155

Techipedia: Tamar Weinberg

JANUARY 11, 2012

It requires experience and analytical skills. Content creation is original text, images, video or HTML content created for publication on Twitter, Facebook, the company blog, etc. Content syndication involves the actual publishing and sharing of content on social media platforms. Ongoing SMM Activities.

Social Media 168

Social Media How To Marketing Syndication 168

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It’s a social sharing platform that allows you to either find great content, share it and measure your ability to drive clicks and traffic … or measure the social sharing and links to leave to lead folks back to your own content, even tying that traffic to conversions and sales. I see a bright future for the Google.

Tools 277

Tools Tips Marketing Social Media 277

Techipedia: Tamar Weinberg

JANUARY 15, 2008

small business, analytics (he dedicates a whole section to this one!), Accelerated by MaxCDN Content Delivery Network. In addition to a bit over overlap from my previous post, Matt covers other categories pertinent to search marketing, including local search, search technology (e.g. robots.txt, IP questions for hosting, etc.),

StumbleUpon 100

StumbleUpon Marketing MySpace Yahoo 100

Techipedia: Tamar Weinberg

APRIL 10, 2012

It’s typically a relentless slog of design, content generation, social media engagement, backlinking, and analysis – with the overriding risk that it will all amount to naught. Like Patrick, anyone who’s tried starting a site from scratch will know first-hand how much work it can be to attract and retain an audience.

Buy 140

Buy How To Sites Banking 140

Techipedia: Tamar Weinberg

AUGUST 14, 2012

According to YouTube’s vice president of global content, video will soon account for 90% of Internet traffic. In addition, animated web videos can potentially help enhance organic rankings by improving analytics, reducing its bounce rate, and increasing the average visitor time spent on it.

Airlines 210

Airlines Marketing Statistics comScore 210

Techipedia: Tamar Weinberg

MAY 18, 2010

Interest them with compelling and useful content, contests and giveaways, etc. It lets you share Through social media, you can create all kinds of content and post it in one place. Accelerated by MaxCDN Content Delivery Network. These places can become portals to a larger audience for your products and services.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

JANUARY 5, 2010

(The Future Buzz): Adam Singer writes an excellent piece on the qualities that make up the most popular “power users&# of the social web — that is, those individuals whose content people want to consume always. What Makes People Share Content? Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

AUGUST 27, 2008

While some argue that StumbleUpon traffic is targeted, the broad nature of content categories and misclassification of content means this is rarely the case. It’s likely that the technical nature of content on SEO ROI and Van SEO Design rarely hits the target audience in StumbleUpon. page views SEO ROI — 1.2

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. This post is a somewhat technical approach toward dealing with duplicate content issues. Your strategies must employ content creation, community management, local/maps optimization, among others.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

MARCH 17, 2010

Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics. I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

Consistency If you want your blog to be recognized as a household name, you better be consistent at providing quality content on a regular basis. Bloggers like Valeria Maltoni of Conversation Agent , who don’t have a team of bloggers at arm’s length, offer content on a very regular basis (in Valeria’s case, 6 days a week).

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Based on specific criteria, normally actionable takeaways and evergreen content, I review the content and post it here to share with Techipedia readers and new visitors. The content is typically introductory but occasionally more intermediate/advanced, so there’s a mix that should work for everyone. Reputation Management.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JANUARY 5, 2009

It’s not only about the algorithm but on understanding how SU can be used for content discovery and sharing. StumbleUpon Networking: How to Easily Share Content and Build Relationships (Dosh Dosh): The concept of sharing on StumbleUpon is obvious and it’s built-in for a reason. Here’s how you should present it.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JUNE 16, 2010

Content Audit What types of updates do I share? You can also get Google Analytics installed on your Facebook Fan page. Facebook Analytics for domains was recently announced as well. According to your web analytics, what social media site gets you more traffic? Tagged as: audit , content. Have a nice one.

Questions 277

Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

JULY 8, 2008

A knowledgeable social media marketer has experienced repeated success on various social media websites and knows what sort of content succeeds and fails, and effective ways to write, submit, and promote various pieces. Also, one story on the Digg home page does not an expert make. Good Social Media marketers are heavy users of Social Media.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 10, 2010

Pay Per Click Marketing : PPC is another search engine marketing strategy that utilizes contextual advertising; based on a search query or the content of a web page, ads will appear. Normally, the front page consists of high quality content, though even the upcoming queue has good stuff that doesn’t always get promoted.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

MARCH 22, 2011

Plus, as Steve Rubel once illustrated , whether or not you read your Google Reader content on a regular basis, you definitely can use it as an awesome database. You’ve got Performable for goals, and you may have Google Analytics. Google Docs. I don’t live in Google Docs.

Products 236

Products Tools Google Reader RSS 236

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Add Content to Your Custom Tab If you go view your Page now, you’ll notice when you click the “>>&# tab there is now an “FBML&# option in the drop-down. Let’s add some content to it. To add content, click on “Edit Page&# again on the left below your Page image. Now you need to customize it.

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Content is NOT Always King and SEO is not always bad : Wil Reynolds explains that search engines can’t choose the best content and those pages with great content may not rank so high. So what can you do once someone adds bad content to that page? The 10 Commandments of the Social Web : Building a social network?

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

MARCH 10, 2008

Lacy : Jim Breyer, who is on the Facebook board of directors, realized you were an entrepreneur who ran your business with your gut feeling, your heart, and with sheer analytical thinking, and when you weighed on the IPO from both perspectives, you said it was a bad deal. Accelerated by MaxCDN Content Delivery Network.

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104

Techipedia: Tamar Weinberg

JULY 7, 2010

Someone, though, recognized the content and reported it to the original blogger who rallied his audience and successfully had this original blogger amend his document. Automation is Okay… in Limited Quantities Sometimes it’s okay to share content you love. p.s. for me, it’s easy-to-find analytics, essentially.

Social Media 251

Social Media Klout Influencer Feed 251

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

In social media marketing, you need to start hunting for people who are willing to take the risk to have you promote content or to push a marketing agenda online in front of the right people. I eventually moved into social/content marketing because it was a more natural fit with my skill set (more writing, less testing).

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

APRIL 28, 2010

I’ve heard about dozens of businesses who created Facebook Pages, pouring their hearts and souls and development hours into crafting content and attracting new fans, only to find out that their account disappears without a trace. Where Did My Facebook Page Go? Just a test image I put there, no loss.

Facebook 277

Facebook Issues MySpace Privacy 277