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What is a customer journey map and how to make your own [examples included]

Sprout Social

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. Identify content gaps. Pain points without solutions are an excellent source for content ideation and development. Use prospecting tools, content management systems (CMS) and behavior analytics tools to gather data.

Examples 102
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How to optimize your marketing budget: Do more with less

Sprout Social

For example, if you got X number of leads from influencer marketing in the previous year, you can propose an X+10% increase in budget for the same activity this year. For example, your SEO team may aim to increase domain authority through backlinks. For example, an advertiser may think that a 1:3 ROAS ratio is fantastic.

Marketing 129
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How to Target Users of Specific Software with LinkedIn Ads

Webbiquity SMM

Software” in this context can be anything from which content management system a company used to build its website and which analytics and tracking tools they use, to something like what live chat software is being used or what CRM software they have. Here’s a quick example tutorial with screenshots.

Software 107
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Four SEO Tips for WordPress Websites

Idaconcpts

WordPress is the world’s most popular content management system. Not only is it used by almost a quarter of new webmasters, it’s also the system of choice for 17% of Alexa’s top one million sites on the web. Optimize Your Page URLs. You need to take a look at the page URLs on your site. Get an SEO Plugin.

WordPress 164
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The Creator’s Toolkit: 27+ Content Creation Tools for Every Stage of the Process

Buffer Social

Add Buffer to your content creation toolkit today. Writing tools If you create any form of written content, whether that’s a long-form newsletter or Instagram captions, then these tools might work great for you. Content management system: Wordpress or Ghost Price : Free plans. Description : Both Copy.ai

Process 109
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7 Skills to Improve Your Chances of a Better Job

The Realtime Report

You should look into improving your skills in programs and areas such as Microsoft Excel, Microsoft Access, data analytics, Filemaker Pro, Hive, Adobe Campaign, statistics and much more. For example, if completing a certain task currently takes you one hour, aim for 50 minutes – and try to improve your efficiency every time.

Skills 128
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[Tech Tip] 10 Steps To Improve The Speed, Security, and Functionality Of Your WordPress Blog

SocMed Sean

–Sean As more and more new sites hit the Web on a daily basis, the adoption of WordPress as a content management system seems to keep on growing. My Related Posts widget now is just a custom HTML widget with the links to my most popular posts that I gather from Google Analytics.

WordPress 208