Mindjumpers

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Four Metrics for Measuring Social ROI

Mindjumpers

Those interactions leave traces in the form of consumers’ data, often defined by marketers as “priceless” in terms of value. but a deeper analysis will provide marketers with more valuable business insights. Marketers can monitor the performance (reach, engagement rates, sentiment etc.) Reach & Engagement.

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How to Measure the Return On a Social Media Campaign

Mindjumpers

Tweet When it comes to social media, it has always been a widely discussed topic how to measure returns and a lot of the traditions from more traditional marketing has of course paved its way into the field of social media. While handling social media this rule of thumb of marketing should be especially remembered.

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