article thumbnail

How to use AI analytics for targeted business decisions

Sprout Social

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. Enter AI analytics. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making.

Analytics 110
article thumbnail

LinkedIn Adds New Analytics Tools for Company Pages, New Process to Limit Page Follow Invites

Social Media Today

LinkedIn has rolled out a range of new tweaks, including new Follower analytics for company pages, a new audio option for pronunciation on user profiles, and a new limit on company page invites.

Analytics 218
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to use Google Analytics for stronger social media reporting

Sprout Social

That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights. Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics.

Analytics 138
article thumbnail

LinkedIn Adds New Tools for Company Pages, Including Updated Competitor Analytics

Social Media Today

LinkedIn’s latest Company Page feature update includes some handy additions.

LinkedIn 152
article thumbnail

LinkedIn Adds New Staff Connection Tools Via Company Pages, New Follower Analytics Options

Social Media Today

LinkedIn is adding some new Company Page features focused on maintaining employee connection and maximizing outreach opportunities.

Company 218
article thumbnail

How to Track LinkedIn Hashtag Analytics for Better Reach

Hootsuite

For LinkedIn power users, that superpower is LinkedIn hashtag analytics skills. Free 30-Day Trial What is LinkedIn hashtag analytics? LinkedIn hashtag analytics is the process of tracking and analyzing the performance of hashtags on your LinkedIn posts, articles, company page, and profile. 1 Social Media Tool Create.

Hashtag 125
article thumbnail

How To Create Monthly LinkedIn Analytics Report + Free Template

Keyhole.co

Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. This immense user base presents an invaluable opportunity for professionals and companies to engage with a targeted audience. Yet, simply being active on LinkedIn won’t guarantee success.