Akamai Marketing

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Tool Tuesday: PostRank Analytics

Akamai Marketing

Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. Enter: PostRank.

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5 metrics to track on Twitter

Akamai Marketing

Analyze the links every 30-60-90 days and watch for consistencies for what is shared and commented on. Comments and Shares on Website/Blog : Track the topic and the number of shares and discussion around the topic. That will tell you what kind of information your audience craves from you.

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5 things to measure in social media ROI

Akamai Marketing

We’ve been talk A LOT about social media analytics, metrics and measurement here on this blog. Within WOM valuation, we include things like Facebook comments and shares on Twitter from an influencer or from the company itself.

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Then measure it.You can use Google Analytics, PostRank or even (GASP!) Be disciplined: develop an editorial calendar, leave room for newsy items that your company should be commenting on. Share and Enjoy: Tags: blog , social media , strategy 2 Comments Dania Posted March 29, 2011 at 7:00 PM Great information.