Sprout Social

JANUARY 9, 2024

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. Enter AI analytics. In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. What is AI analytics?

Analytics 112

Analytics Sentiment Analysis Patterns 112

Jon Loomer

MAY 24, 2023

If you’re an e-commerce brand that utilizes Meta ads to promote your products, you’ve either experimented with or heard about Advantage+ Shopping campaigns. Let’s create an Advantage+ Shopping campaign… What Are Advantage+ Shopping Campaigns? They streamline the process of setting up your campaign.

Campaign 173

Campaign URL Advertising Analytics 173

Sprout Social

AUGUST 17, 2022

Below we’ve broken down some of the best social media monitoring tools and how to pick one that makes sense. That’s why brands use social media monitoring tools to supplement their native data. Since social mentions are totally transparent, uncovering those mentions is largely a matter of having the right tools.

Campaign 123

Campaign Social Media Tools Hubspot 123

Unmetric

JUNE 18, 2019

By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. Read on to discover what these tools have to offer to help you get better on Facebook. You can filter the results further based on industry and geography.

Analytics 119

Analytics Tools Facebook Overview 119

Sherrilynne Starkie

JANUARY 29, 2018

That’s why they are great at relationships, writing and coming up with inventive campaign ideas. It takes being logical, objective and analytical too. A good social media consultant will be au fait with: Google Analytics and Tag Manager. Native platform analytics including Facebook, Twitter, LinkedIn and Snap.

Consultant 347

Consultant Analytics Social Media Sysomos 347

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. Brand24 is a great tool to help you reach potential customers and influencers.

Analytics 125

Analytics Tools Social Media Curation 125

Sprout Social

JULY 25, 2023

Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement? It’s critical to track how well your brand awareness campaigns are running.

Analytics 138

Analytics Report Social Media Google 138

Hootsuite

MARCH 26, 2024

But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done. Social collaboration tools make it easier for you to divvy up tasks among teammates, share feedback and ideas, and make sure everyone is on the same page.

Collaboration 86

Collaboration Tools Social Media HootSuite 86

Sociallyin Insider Blog

OCTOBER 1, 2021

Digital marketing analytics is a tool that successful brands use to: Evaluate ad campaign efficacy. Continue reading to learn more about digital marketing analytics and how you can use it most effectively. Analyze SEO traffic. Optimize their brand image. Improve the quality of their products.

Analytics 90

Analytics Campaign Marketing Analysis 90

Keyhole.co

APRIL 26, 2023

The underlying secret lies in deciphering TikTok analytics. TikTok analytics open doors to content optimization and your week-on-week progress. What is TikTok analytics? TikTok analytics are metrics that depict the success of a TikTok account. TikTok business accounts provide exclusive access to creator tools.

Metrics 52

Metrics Analytics Tools Overview 52

agora pulse

MAY 30, 2017

Luckily, there are a variety of Twitter analytics tools to help do this. Which are the best Twitter analytics tools with which to get started? The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. Twitter’s analytics are totally free!

Analytics 130

Analytics Tools Twitter Hashtag 130

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. But now that the dust has settled, which analytics tools are the most useful for Instagram marketers? Instagram analytics tools.

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Metrics Analytics Instagram Tools 145

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns.

Advertising 105

Advertising Social Media Strategy Tools 105

Sprout Social

NOVEMBER 29, 2023

Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. To help you find the right balance, we’ve put together a guide discussing what Instagram automation is, what can be automated and several tools to help you get started. Let’s dig in.

Instagram 113

Instagram Tools Strategy Hashtag 113

Keyhole.co

AUGUST 28, 2023

Manual analytics are error-prone and don’t support growth. So, you need credible YouTube analytics tools to assess your channel’s performance and bring data-driven improvements. In today’s article, we discuss the significance of YouTube analytics tools and how you can choose the right one for your brand.

Metrics 52

Metrics Analytics YouTube Video 52

Sprout Social

MARCH 21, 2019

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. That’s why it’s worth investing in the best Twitter analytics tools to keep track of how your posts are performing. In this post, we’ve put together six of the best tools to analyze your Twitter efforts.

Analytics 105

Analytics Twitter Tools Strategy 105

Oktopost

JANUARY 11, 2024

Generating demand for your product takes more than a one-off campaign. Demand generation tools leverage automation technologies to help you understand your customers better and make data-driven decisions. But there isn’t a one-tool-fits-all-your-needs available in the market: you still have to pick your demand gen battles.

Tools 62

Tools B2B Hubspot Analytics 62

Unmetric

JULY 9, 2019

Twitter analytics tools give you key data points that are helpful in calculating your social ROI. In this article, we’ve rounded up the best analytics tools that offer an array of features to help you increase brand visibility and fine-tune your Twitter strategy. Now, how cool is that? G2Crowd Rating: 4.2.

Analytics 72

Analytics Tools Twitter Hashtag 72

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. And any strong video marketing strategy is backed by powerful YouTube analytics tools. So why is YouTube such a big deal?

Metrics 98

Metrics Analytics YouTube Price 98

Sprout Social

JANUARY 10, 2019

Instagram used to be a black hole in terms of third-party marketing tools. From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. Tools come and go. Sprout Social.

Analytics 110

Analytics Instagram Tools Hashtag 110

Keyhole.co

MARCH 11, 2024

Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. By diving into your LinkedIn analytics, you’ll unlock insights into what resonates with your audience, allowing you to tailor your content, posting schedule, and engagement tactics more effectively.

Template 52

Template Templates Analytics LinkedIn 52

Sprout Social

SEPTEMBER 13, 2022

That’s why we compiled a list of TikTok tools you can use to create videos and measure their impact on your business goals. Save time with our powerful TikTok management tool. All-in-one TikTok management tool. But the platform may not have all the tools you need to manage a scalable video campaign or strategy.

Tools 121

Tools Strategy Video Library 121

The Realtime Report

FEBRUARY 12, 2017

Social Analytics: A Valuable Tool Evolving To Meet Expectations. G2 Crowd , a business software reviewing company, recently released a report focusing on social analytic software. The report contains nearly 900 reviews of over 25 different social analytics products. By Levi Olmstead.

Analytics 107

Analytics Meeting Tools Sentiment 107

Keyhole.co

JANUARY 23, 2024

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ Regularly tracking and reviewing your Facebook analytic data​ is​ an excellent way​ to understand how your marketing strategies are performing and what you need​ to do to optimize them for even better results. Why track your Facebook analytics?

Template 59

Template Templates Analytics Report 59

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What are social listening tools? First things first, though.

Brand Monitoring 98

Brand Monitoring Tools Brands HootSuite 98

Audiense

JANUARY 25, 2018

Having proven its effectiveness, it is essential to understand what launching a successful influencer campaign entails. Using the right tools will help raise your bottom line, reach the relevant audience and save you time. Each step requires certain tools to ensure the best results. Do you have the right toolkit to succeed?

Crimson Hexagon 111

Crimson Hexagon Influencer Campaign Tools 111

Sprout Social

AUGUST 10, 2022

If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Today, there are now several influencer marketing tools out there to help speed up every step of the process. In this article, we’ve compiled a list of the best influencer marketing tools to get you started.

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Influencer Tools Marketing Software 111

Oktopost

OCTOBER 28, 2021

Fortunately, powerful social selling tools are available that can help your B2B sales team give customers exactly what they want. In this post, we’ll explore the benefits of social selling for B2B, and how marketers can take advantage of social selling tools to meet their buyers where they’re at – and get them to convert.

Tools 145

Tools B2B Price ROI 145

OnlineRockersHub Marketing Blog

MARCH 20, 2020

With the growing popularity of Facebook marketing’s effective results, today, every brand needs to get more from their Facebook marketing campaign. In such situations, using Facebook marketing tools to promote your business on Facebook can turn out to be a stepping stone as it can get rid of all your problems. Facebook Analytics.

Campaign 88

Campaign Tools Social Media Facebook 88

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. What types of tools will be leveraged for execution and analysis? By setting goals, you can not only measure your social media campaign’s success or failure but also create inbound marketing opportunities.

Social Media 267

Social Media Tips HootSuite Marketing 267

Hootsuite

AUGUST 16, 2023

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. Without the right tools, you’re bound to get lost at sea. Seafaring metaphors aside, get ready for the top ten hands down best social media planning tools in 2023! What is a social media planning tool? Hashtag research?

Social Media 88

Social Media Tools Tweetdeck HootSuite 88

Sprout Social

DECEMBER 7, 2020

The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics. An introduction to hashtag analytics. Hashtag analytics 101: Using the best hashtags for your social strategy. Put data into action.

Analytics 122

Analytics Report Social Media Metrics 122

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. Pricing: Starts at $30 USD per month after a free trial.

Tools 84

Tools Sentiment Hubspot Price 84

Jon Loomer

APRIL 18, 2018

Recent news aside, it's important to keep in mind that Facebook has significantly scaled in users over the past few years, and as a result, its advertising tools have also become more sophisticated. And with more complex advertising tools, myths and misconceptions abound, especially surrounding data. -->.

Analytics 167

Analytics CPA Facebook Advertising 167

Sprout Social

MARCH 7, 2024

In this guide, we’ll explore how competitive analysis reports benefit your business, how you can build effective reports, the areas to focus on and competitive reporting tools. Benefits of a competitive analysis report A competitive analysis report serves as a tool for competitor benchmarking. What is a competitive analysis report?

Analysis 92

Analysis Report Examples Tools 92

Keyhole.co

FEBRUARY 6, 2023

The underlying secret lies in deciphering TikTok analytics. TikTok analytics open doors to content optimization and your week-on-week progress. What is TikTok analytics? TikTok analytics are metrics that depict the success of a TikTok account. TikTok business accounts provide exclusive access to creator tools.

Analytics 52

Analytics Overview Metrics Hashtag 52

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. What are brand safety tools?

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Reputation Tools Brands How To 130