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The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

For publishers it typically involves identifying users that are sharing, discussing and linking to content from your brands and their competitors, and about specific topics. Then building relationships with those users over time and coming up with ideas for outreach, content development and promotion. BuzzStream. Klout and Kred.

Blogger 196
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Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent Blog

While you’ll likely never know the exact contents of your competitor’s business plan, you can compile as much intelligence possible about how they do business through competitive marketing analysis. Advertising and Campaign Themes: What topics, trends, and concepts are they actively targeting in content marketing ? Content Marketing.

Analysis 106
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How to Earn Extra Money Freelancing While Starting a Blog

ProBlogger

It takes time, consistent publishing of great content, and unique smart ideas to make a blog take off. Depending on the niche you want to get in, ranking in search engines might be tough, and often requires strong SEO skills. For SEO consultants: Buzzstream , SEMRush , AHrefs , SEOcockpit , Long Tail Pro. Personality.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

“Big Content”, also known as content that requires significant time and resources, is all the rage today. from fun, long-term content creations to powerful projects that really drive business? Cyrus Shepard is Senior Content Astonaut for Moz. How do you measure the ROI of your big content initiatives?

Strategy 150
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident. Beyond Simple Sharing on Corporate Social Accounts.

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45 Marketing Tools to Consider for 2017

Razor Social

This may not be the definitive list of all the best marketing tools out there, but it is the contents of our well-equipped toolbox, and it’s definitely worth your consideration. Analytics and Testing. Testing, analytics, and optimization of your marketing activities are critical to success. Google Analytics.

Tools 40
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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

PR, social media, and the production of fresh, high-quality content are vital for maximizing search engine visibility. Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts. You have to have a way to get the word out.

SEO 192