Small Business Mavericks
DECEMBER 4, 2015
Google Analytics turned 10 years old on November 12. But I still think this is a good time to praise the power of analytics. If you aren’t sure what I mean, just think about all that a good analytics solution can do for your brand. Google Analytics is one of the best solutions out there, and it’s free.
Small Business Mavericks
JUNE 1, 2012
Branding – What branding efforts will you undertake and how will it fit into your overall online marketing strategy? Analytics – You can’t change what you don’t measure. How will you measure the results of your online marketing and what will you do with the information you gather from your analytics?
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Small Business Mavericks
JULY 20, 2012
Facebook recently made a couple of relatively quiet announcements regarding its analytics product Insights and how Reach is measured on brand pages. And your Insights analytics will likely reflect that going forward. First, they mean that Facebook needs to be more open about its analytics policy. So what do they mean?
Small Business Mavericks
JANUARY 28, 2012
Analytics is one area where the online world often seems to have different rules than an offline business. There are times when a marketing campaign – for example, a brand awareness campaign – doesn’t result in short term profits that are easily identified. What’s the most important metric for a small business.
Small Business Mavericks
JUNE 4, 2014
A few days ago, WebProNews discussed What Brands Are Doing Wrong With Visual Social Media with Apu Gupta( the founder of visual analytics company Curalate ). “The primary problem we see most brands facing is that they’re too focused on the content they’re pushing out rather than the content their fans are organically sharing.”
Small Business Mavericks
OCTOBER 4, 2013
Facebook pages can be a reflection of your brand as you can design the header and your image to create the impression you want to create among your audience. Facebook Insights is an analytics component to all business pages that allows you to see which of your published content is most engaging. They are also versatile.
Small Business Mavericks
MAY 11, 2011
is its robust analytics features. as a primary Web presence, but it is a good free place to start and could serve as an additional place for branding you as well as providing you with an inbound link to your business website. Another thing I like about About.Me That makes it infinitely more valuable than most free web hosts.
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