| |  Analytics + Brands |
| Page 1 of 17 | Previous | Next | PAMORAMA APRIL 26, 2010  20 Top Twitter Monitoring and Analytics Tools pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. How is your brand perceived? Wide reach. Share URLs? | MINDJUMPERS SEPTEMBER 5, 2011  Social Sharing + Analytics = ConversionBuddy What I found really cool about the product is, that it allows sharing as well as integrates analytics to a website. This in turn gives brands a chance to track their sales as well as traffic sources real-time. Further, brands can identify the influential users from demographic and geographic profiles as well as purchasing patterns from sharing. Tweet. Social sharing is on rise. | | | | | |
| BUZZ MARKETING FOR TECHNOLOGY FEBRUARY 9, 2011  Monitoring vs Analytics [Infographic] After two years at the helm of Avaya’s social media strategy which produced a very strong ROI in the Social Customer Support area, I am happy to say we finally got that strategy institutionalized within the Support organization so I found myself with a rare opportunity to evolve our strategy from brand monitoring and reputation management to something higher order like Social Insights. | | FIFTH GEAR ANALYTICS SEPTEMBER 23, 2010 Seven Reasons Why You Should Pick an Analytics and Creative Partner Under One Roof Here are my seven reasons why you should pick an analytics and creative partner under one roof. Let’s call analytically–driven creative “intelligent creative” for the sake of this post.). Reason 4: Intelligent creative actively builds your company’s branding. Benefit: By establishing a consistent voice, tone and presentation, you will actively invest in and build your company’s brand equity, while presenting a consistent brand face and tone to your most precious asset — your customers. Barb Coté. Reason 5: Intelligent creative does more than sell. Digg this! | SPIN SUCKS MARCH 27, 2012  Big Data: 5 Essential Skills for Public Relations to Master But math and analytics? If we are really sophisticated, we will use sentiment scoring , influence measurement tools , or text analytics which allow us to mine more information. Don’t be intimidated by data and analytics. Kami Huyse is the CEO of Zoetica , an agency that connects brands and nonprofits with their communities for social good. Become an analyst. | | | | | | | |
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AKAMAI MARKETING | TUESDAY, FEBRUARY 8, 2011  Tool Tuesday: PostRank Analytics
Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. But if you use blogging as a tool, whether for personal branding or corporate exposure, you’ll quickly see that these two tools don’t tell the whole story. Share and Enjoy: Tags: analytics , engagement 2 Comments Melanie Baker Posted February 8, 2011 at 2:59 PM Hi Tara, Thanks for the overview. It isn’t that we need a tool that does everything. Its that we need a tool that does what it does really well. Enter: PostRank. MORE >> -
PAMORAMA | TUESDAY, MARCH 23, 2010  Use Google Analytics to Track Inbound Links from Social Media Profiles
pamorama marketing, life, social media Home About Bookshelf Links Contact Use Google Analytics to Track Inbound Links From Social Media Profiles by Pam Dyer on March 23, 2010 Share You can track referrals from Facebook or Twitter in Google Analytics , but what if you want to track specific links within your social media profiles to measure their effectiveness? 1: Create a trackable link Head over to Google’s URL Builder to create a URL that can be tracked separately in Google Analytics. Google Analytics takes about a day to begin reporting the referrals. MORE >> -
MINDJUMPERS | THURSDAY, MARCH 22, 2012  Google Analytics Unveils a Set of Social Reports
With the rapid growth in the use of social media by brands, there is a need to analyse the returns and benefits of going “social”. Therefore, Google has recently released a new set of Social Reports within Google Analytics. The new Social Reports will be available from a new “social” tab, when you log in to Google Analytics. It is also possible to see the monetary value they drive to your business, provided you have defined goals in Analytics itself. Make better, more efficient data-driven decisions in your social media marketing program. MORE >> -
SOCIAL WAYNE | MONDAY, SEPTEMBER 6, 2010  QR Code Generator. 7 QR Code Generators that provide analytics/tracking.
QR Codes which stands for quick response codes are taking off among brands and agencies looking for new ways to gain attention and engage with customers/users. Yes, the ROI and/or at least some analytics of how many times a QR Code has been scanned, the location of the individuals who scanned it, how many scans were unique and the website traffic from a QR Code if that’s where you have QR Code pointing to or sales from the QR Code. But to track the needed information you first have to start off with a QR Code Generator that can provide those analytic for you. link]. MORE >> -
FIFTH GEAR ANALYTICS | MONDAY, AUGUST 23, 2010 Using Analytics to Drive Your Tweet Strategy
What is being said about your brand? But even smarter than that – use your Web analytics to help you further define your microblogging strategy. Adversely, allow your Web analytics to show you where you are placing too much effort and not gaining the desired outcome. Allow your Web analytics to guide your microblogging activities. Since microblogging is a living/breathing thing, your analytics and monitoring should be ongoing. Dig deep into your analytics at regularly scheduled intervals, but monitor your activity and response in real-time. MORE >> -
- 50 Top Tools for Social Media Monitoring, Analytics, and Management 2013 PAMORAMA | SUNDAY, MAY 12, 2013
- Social Media Analytics Summit 2012 San Francisco #smas12 and Web Journal April 15th -21st WEB METRICS GURU | SATURDAY, APRIL 21, 2012
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- Real engagement, not likes: The top 100 engaging brands on Facebook FRESHNETWORKS | FRIDAY, OCTOBER 7, 2011
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- Attending Web Science Trust, May 23rd, London WEB METRICS GURU | MONDAY, APRIL 18, 2011
- Best Internet Marketing Posts of 2010 TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, JANUARY 5, 2011
- Brandtology Social Media Analytics Academy WEB METRICS GURU | MONDAY, AUGUST 30, 2010
- Behavioral Analytics using Facebook and other musings – Web Journal WEB METRICS GURU | SUNDAY, JULY 17, 2011
- 7 Habits of Expert Analytics You’re Probably Missing Out On – Part 1 of 3 SHIFT DIGITAL | WEDNESDAY, JULY 18, 2012
- Social Business + Big Data = Business intelligence MINDJUMPERS | TUESDAY, MAY 15, 2012
- Eight Tools for Social Media Listening SPIN SUCKS | TUESDAY, OCTOBER 4, 2011
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- Become Social in Social Media With Jugnoo UNSPOKEN | FRIDAY, AUGUST 10, 2012
- Brand Monitoring, Social Analytics, Social Insights WWW.WEB-STRATEGIST.COM | SUNDAY, OCTOBER 3, 2010
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- 65 Terrific Social Media Infographics PAMORAMA | SUNDAY, JANUARY 30, 2011
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- How does your brand look on social media? JANET FOUTS | THURSDAY, JANUARY 27, 2011
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- NYU ITP CAMP Presentation and Web Journal – Week of June 18th, 2012 WEB METRICS GURU | FRIDAY, JUNE 22, 2012
- 7 recent QR Code marketing examples by major brands, music artist and publications SOCIAL WAYNE | TUESDAY, MAY 31, 2011
- My 5 Favorite, but Often Ignored, Analytics Features PROBLOGGER | MONDAY, JANUARY 17, 2011
- Climb the B2B Prospecting Ladder for the Best Affinity Partners FIFTH GEAR ANALYTICS | FRIDAY, JUNE 8, 2012
- Social Media is Complicated [Infographic] PUZZLE MARKETER | FRIDAY, MAY 18, 2012
- HubSpot’s 101 Marketing Charts and Graphs contains some gems WEB METRICS GURU | THURSDAY, DECEMBER 16, 2010
- How Social Media Boosts Your Internal and External Brand SOSHABLE | MONDAY, APRIL 15, 2013
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- The Gap Between Social Customers and Social Marketers PAMORAMA | SATURDAY, SEPTEMBER 8, 2012
- Mobile Necessary Now for Brand Relevancy GEOFF LIVINGSTON | TUESDAY, MARCH 15, 2011
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- Google Registers Google Analytics Domain Name Typos BILL HARTZER | FRIDAY, SEPTEMBER 16, 2011
- The 6 Step Inbound Marketing Process [Infographic] PUZZLE MARKETER | TUESDAY, JUNE 26, 2012
- 7 Expert Analytics Tips You’re Probably Missing Out On – Part 1 of 3 SHIFT DIGITAL | WEDNESDAY, JULY 18, 2012
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