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How AI insights improve decision making

Sprout Social

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences. As an example, let’s look at a bank that wants to improve its customer service.

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The Progressing Dominance Of AI And Data Analytics In Banking

Tweaklibrary

Banking sectors have to switch over to digital tools to succeed in this competitive market. Because of the pandemic situation, all banks are working with minimal employees. Role Of Artificial Intelligence In Banking. Application Of AI In The Banking Sector. Computer is powered to think smart and make its own decision.

Banking 22
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The Secret to Creating Successful Hyper-personalization in Banking

Oktopost

Over the last decade, the banking industry has been making steady progress in creating personalized experiences. Dishing on how he is achieving personalized experiences in banking is Forbes 30 Under 30 and Marketing Leader at Debbie, the first debt payoff platform that rewards borrowers for adopting healthy financial habits is Matt Balcerek.

Banking 25
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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164
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For financial services brands, social media is a risk mitigation friend—not foe

Sprout Social

It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. In what was supposed to be a non-event, Silicon Valley Bank (SVB) announced they were selling securities to raise capital. Soon, subsequent Tweets questioning the health of SVB went viral.

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The Relationship Between Fintech and Data Science

The Realtime Report

Technology innovation in the banking and financial services sector is currently in high gear and has become a favorite of venture capitalists. As Cane Bay Partners demonstrates, fintech companies access superior solutions and simplify their financial decisions by employing predictive analytics, artificial intelligence, and data science.

Data 91
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The role of artificial intelligence in business in 2024

Sprout Social

Predictive analytics AI’s predictive analytics are pivotal in forecasting future customer behavior, a crucial factor in marketing decision-making. Email campaigns AI-driven analytics optimize email strategies by creating narratives that strike a chord with customers.

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