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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

Why: Social media strategist and author of SMART News: how to write press releases for the digital age Sally Falkow joined us for this month’s (December 3) #measurePR chat. Seriously, this is such a great post, it’s basically a book! Please let us know in the comments below! Tuesday, Jan. 7, 12-1 pm ET.

Storify 216
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The Best Time to Post on Instagram in 2019, According to 12 Million Posts

Later

With these changes, your feed will feel more fresh, and you won’t miss the moments you care about,” Instagram wrote in their press release. . If you want to skip the experiments and get right to the good data, an Instagram marketing platform like Later can do the work for you! . The best part?

Instagram 111
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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook.

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3 PR Trends to Watch in 2018

Proactive Report

There are many tools available to harvest data about your customers and stakeholders, both internally and externally: CRM systems, social media analytics, web analytics and more. Just sending a blast of press releases indiscriminately doesn’t get the coverage. And they’re getting very picky about what they publish.

Trends 49
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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook.

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Fetching Friday – Resources Mashup, An Interview & Gift Wrap Inspiration

Kikolani

Facebook Pages for B2B social media marketing – a look at the elements of three successful B2B pages. Making Money Online / Online Marketing. Using your most viewed articles for conversions – how to find them via Google Analytics and take advantage of the traffic. Search Engines / SEO / Analytics.

Mashup 128
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Tips for measuring marketing impact to prove ROI

Social Media Marketing

Management sometimes mixed up their plans and leads to confusion as to how overwhelming marketing analytics affects the Return on Investment (ROI). Due to fast modernization, marketers always want to keep up or even topmost the marketplace. Executing a trial and error method sometimes does not merit a single attempt.

ROI 88