Consultants often use word clouds in the analysis of conversations, online and otherwise, to help identify key issues, trends and opinions. Wordle is one popular free tool to create word clouds. In communications, word clouds are best used in conjunction with ‘human’ analysis.  Here’s a word cloud (by Wordle) of my last three blog posts about Facebook: It would be handy to be able to suppress the word Facebook, because before the analysis even begins, we know the content is about Facebook.  It’s so very simple, yet so very useful. Related articles. MORE >>

pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. There are many powerful social media tracking and analytics tools available that can monitor your performance on social media sites like Twitter. TwitterGrader : Twitter Grader is a free tool that allows you to check the power of your Twitter profile. MORE >>

Now let’s discuss eight free tools to enhance what Google is sending you. Twendz is a reputation management tool that looks at how people feel about a brand or a topic. Use this tool to measure people’s sentiments in order to set your benchmark goals.Pay attention to how people are talking about the company, your leadership, key employees, your products or services, your customers, and even your competition. Competitive Analysis. Next week I’ll give you the tools for assessing where your customers and prospects are already participating online. MORE >>

The team at SocialFlow applied this analysis to their own tweets. The One example below shows what topics the audiences of four major news networks are talking about: When looking at this information Gilad noticed that users clustered together into groups, further analysis showed that these clusters in some cases were geographic but in others they were groups around a single topic or even a single core influencer. Conferences and events Social media tools and technology data social media analytics SocialFlow SXSW Twitter API Twitter measurementTweet This! MORE >>

Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Cool Social Media Tools. slick tool with free and fee-based options for creating graphical email signatures, adding interactive buttons and even tracking click-throughs from the different elements of your email signature. This tool makes unfollowing non-followers easy. free tool for finding the relative influence of any Twitter user. powerful people search tool. Other Cool Web Tools. MORE >>