Mindjumpers
NOVEMBER 17, 2014
After you have put a great deal of effort into your social strategy and into creating posts, it is just as important to monitor your results. Identify your key findings through a performance analysis. Monitor and measure the performance. What are they saying about you? And what are they saying about your field of interest?
Mindjumpers
OCTOBER 12, 2010
Marketing tool for analysis. Basically what Twitter is doing is allowing companies to analyse the users’, their followers and those they follow, tweets – and moreover dig deep into analysis and figure out what influences retweets. Unique users searching. Links tweeted per day.
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Mindjumpers
MAY 23, 2013
Oreo brought it to the world’s attention and made it big with their Super Bowl ads, but the concept continues to gain attention from companies and is attracting even more questions about how brands can integrate it into their current social media strategy. The Social Newsroom – How To Make It Happen.
Mindjumpers
APRIL 12, 2016
While an insight-driven content strategy is key to delivering this, brands should also adapt stories and messages based on the emotional needs and behavior of their audience. Ultimately, these new newsfeed algorithms exist to generate more meaningful engagement, driving not just clicks, but conversations via comments, and shares.
Mindjumpers
NOVEMBER 20, 2012
This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.
Mindjumpers
AUGUST 27, 2010
Link building strategies “Social media monitoring tools can assist you in meeting two objectives of link building.&# This link building strategy is much more effective than going about the paid linking strategy. Search engines such as Google, use a landing page analysis to determine your pay per click cost. .&#
Mindjumpers
NOVEMBER 3, 2010
The brief is supposed to become a relatively easy – IMHO at least – starting point for a more thorough analysis and overview of word-of-mouth marketing. Setting up communication strategies whereby the natural word-of-mouth phenomenon is being “used” and “enhanced”. Engaging in brand- and product-related discussions.
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