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Social media and the rise of fantasy sports

Sprout Social

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? This isn’t a surprise.

Sports 82
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Brand experience: Why it matters and how to build one that works

Sprout Social

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions.

Brands 111
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BREAKING: New Study on Brands’ Threads Usage Shows Rapid Declines

Ignite Social Media

August 1, 2023: Ignite Social Media today released a groundbreaking study revealing insights into the behavior and performance of 50 leading brand accounts on Threads, Instagram’s latest social network. Of the 50 top brands analyzed, six (12%) opted to remain on the sidelines, not posting at all.

Study 78
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5 Reasons Facebook Should Continue to be Part of Your 2022 Marketing Strategy

SocMed Sean

Is Facebook dying as a social network? Regardless of its current dominance, some still fear that Facebook may be dying as a social network. And with the difficulty to provide sufficient regulation and oversight to social media, many people have become frustrated with Facebook.

Facebook 130
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Brands: It’s not enough to be liked

Buzz Marketing for Technology

A two-prong approach of audience discovery and competitive analysis can help uncover what motivates and energizes your consumers. Audience discovery is the use of social data to segment those who talk about your brand into their affinities. What are they interested in – sports, music, TV?

Brands 275
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

Reddit 100
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Industry benchmarks to inform your social media presence

Sprout Social

Detailed competitive analysis can give you essential insight into your most similar competitors, but it can be hard to extend those research processes over your entire industry segment. Industries that publish more posts per average per day were media and entertainment (67), sports (42) and retail (36). Inbound messages.

Industry 121