Proactive Report

NOVEMBER 12, 2011

Social Intelligence. The number of social media monitoring tools has exploded and at last count there were over 200 on the market. Once you have the data use that old PR skill called content analysis. Map your brand’s social graph. Find the influencers in each node of the graph.

Trends 103

Trends Social Media Social Graph Analysis 103

Buzz Marketing for Technology

DECEMBER 15, 2009

But now new applications enabled by social such as Location Based Services (LBS) have arrived and give context to mobile marketing – I think you will see more of these applications enabled by your Social Graph become more important in the next year. There is a huge opportunity here that some company needs to fill fast.

Marketing 157

Marketing Adwords Mobile Social Graph 157

Justin Levy

JULY 30, 2010

As engagement and sharing on Twitter, Facebook and other social tools continues to increase, many bloggers are noticing a sharp decrease in comments on their blogs. RSS and email subscriptions, site traffic and social sharing may all be continuing to increase. Hard to tell with the rapid growth of social media communities.

Comments 220

Comments Disqus Social Graph Blogger 220

Proactive Report

DECEMBER 15, 2010

PR’s Biggest Challenge in 2011 is to extract social media intelligence from the fire hose of data in the online conversations. Data mining and analyzing social graphs is a new skill for PR, but it is one we absolutely have to master. Social media intelligence is going to become one of the most valuable skills PR can offer.

Social Graph 99

Social Graph Skills Flickr Data 99

Proactive Report

MAY 8, 2017

Map the brand’s social graph. Pick the right tools and platforms based on your research. Listen to relevant conversations. Analyze the data gathered from this monitoring exercise. Set measurable goals that align with the overall business goals. Identify key influencers that can spread your messages.

Template 56

Template Templates Social Media Strategy 56

Proactive Report

OCTOBER 30, 2011

Some companies are not even listening: In Europe just under a third of companies have implemented monitoring and analysis of the social media conversations. Social Media Governance 2011 ) In the US 55 percent use search alerts , but only 16 percent are using a social media monitoring tool. Lot of others.

Social Media 95

Social Media Retail Airlines Social Graph 95

Keyhole.co

NOVEMBER 19, 2020

This Social Media Monitoring Tools List has been updated as of November 2020. Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defence against a potential crisis.

Tools 98

Tools Social Media Sentiment Price 98

Convince & Convert

FEBRUARY 10, 2010

As my friend Jeff Rohrs from ExactTarget (client) says: “How can social media kill email, when you have to have an email address to belong to a social media site?&# And that’s the premise behind Flowtown , one of the most exciting new social media tools I’ve seen in months. I just gave Flowtown a spin.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Most of the enterprise clients I work with don't see Twitter as a crucial tool to reach their customer base.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Direct Marketing Observations

DECEMBER 3, 2010

One of the things that I do throughout the year though is, I stockpile sites, blog posts, articles, tools and things that just catch my eye-Oh yea that’s called social bookmarking isn’t it? So it starts with this resource: 100+ Upcoming Social Media & Tech Events. I know it was for me.

Sites 235

Sites Social Media Tools Storify 235

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. Remember, the most important customer of EVERY company is Google. Between bit.ly

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? JB : Will these tools ever truly benefit the small business?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

APRIL 7, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 14 Things I Think I Think About Social Media Is Starbucks the Most Dangerous Competitor to Facebook?

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Proactive Report

DECEMBER 24, 2015

However, you have to learn how to use the tools and the technology. Mapping the social graph. How to use the analysis or insights tools of social platforms. .” Digital PR gives you access to information sources and data that was not available before. Identifying audiences. Data mining.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

However, you have to learn how to use the tools and the technology. Mapping the social graph. How to use the analysis or insights tools of social platforms. .” Digital PR gives you access to information sources and data that was not available before. Identifying audiences. Data mining.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

However, you have to learn how to use the tools and the technology. Mapping the social graph. How to use the analysis or insights tools of social platforms. .” Digital PR gives you access to information sources and data that was not available before. Identifying audiences. Data mining.

Klout 40

Klout Social Graph Influencer Training 40

Webbiquity SMM

APRIL 9, 2012

Innovation is alive and well in the development of cool free and low-cost web-based tools and apps. It’s great to find a tool that automates some little process or provides a new capability you’ve been looking for, and fun to find a tool you didn’t even know you needed. Cool Social Media Tools.

Review 200

Review Tools Social Media Klout 200