Sprout Social

MARCH 24, 2020

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. SWOT analysis is unique in that it requires you to really dig into both qualitative and quantitative metrics.

Analysis 86

Analysis Social Media ROI How To 86

Sprout Social

DECEMBER 7, 2020

Once you’ve started a social content strategy, you need to know how well your content performs and what’s working best. How to measure your social media marketing strategy. In order to improve your strategy, you need to know what’s working. Hashtag analytics 101: Using the best hashtags for your social strategy.

Analytics 120

Analytics Report Social Media Metrics 120

Pam Moore

JUNE 12, 2019

However, the results can be amazing for those who invest time to learn and understand how Twitter can fit in within their overall marketing and business strategies, tactics and plans. How to develop a Twitter strategy and plan. Supporting Resources: 2019 Content Editorial Calendar Template + Content Quick Start Toolkit.

Authentication 111

Authentication Strategy Brands Twitter 111

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. What is AI analytics?

Analytics 111

Analytics Sentiment Analysis Patterns 111

Pam Moore

JUNE 28, 2019

The digital marketing and social media content landscape is getting scary for marketers who don't have a content strategy. Download our 2019 content calendar template here -> 2019 Content Calendar Template. For some of you, the sound of a new content calendar template be a really exciting thing.

Template 60

Template Templates Content Marketing 60

Hootsuite

SEPTEMBER 21, 2023

They can be key performance indicators : numbers that inform and measure your social media strategy and help your team see where you’ve been and where you’re going. It all ultimately depends on what business success you’re hoping to get from your social media strategy. But here’s the thing. Not all social stats are created equal.

Metrics 107

Metrics Examples Marketing HootSuite 107

Social Media Strategies Summit

OCTOBER 24, 2018

However, as brands begin to see greater results and budgets increase, more pressure is put on marketers to prove ROI, stay ahead of the competition, and strategically align their efforts with business goals. Given these realities, it is more important than ever to assess your social media strategy and make sure it’s working for you.

Social Media 113

Social Media Strategy Guidelines Template 113

Pam Moore

JULY 25, 2017

Not only do I provide you with a free and super easy to use content inventory worksheet but I also teach you to how to do a quick content marketing inventory analysis so you can: Identify the content you already have. Achieve a higher ROI by leveraging what you have already invested in! Need more help? Need us to help train your team?

Content 167

Content ROI Template Templates 167

Sprout Social

MARCH 20, 2023

In this article, we’ll give you several tips for a successful short-form video strategy, featuring expertise from beauty giant Glossier. This bite-sized content can supercharge your social strategy and brand awareness. And it’s well within your reach to start using it in your video marketing strategy.

Buy 115

Buy Video How To Template 115

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. Here’s the stuff that actually matters when building a successful social media content strategy. But when we tested it out as a new channel for AppSumo, it didn’t give us the ROI we hoped for.

Social Media 126

Social Media Strategy Content How To 126

Pam Moore

JULY 12, 2019

Content marketing ROI. ” Or “what was the ROI on your last content marketing campaign? ” Or “what was the ROI on your last content marketing campaign?” ROI is not something you have seen in a long, long time? 8 Bad habits that stop content marketing ROI in it's tracks.

ROI 60

ROI Content Marketing Template 60

Sprout Social

FEBRUARY 20, 2020

As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. . Competitive analysis.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Pam Moore

DECEMBER 14, 2017

Not only do I provide you with an easy to use content inventory worksheet but I also teach you to how to do a quick content marketing inventory analysis so you can: Identify the content you already have. Achieve a higher ROI by leveraging what you have already invested in! Episode Highlights. Need more help? Supporting Resources: .

Organization 165

Organization Content ROI Marketing 165

Pam Moore

JUNE 4, 2019

They think it's too complicated and so they as a result fall to “hope” as a strategy for success. How to increase sales, leads and ROI with conversion rate optimization. Supporting Resources: 2019 Content Marketing Editorial Calendar Template. Audience Analysis Worksheet (worksheet to help you prioritize your niche).

ROI 60

ROI Conversation Template Templates 60

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Supporting Resources: 2019 Content Marketing Editorial Calendar Template.

Strategy 113

Strategy Content Marketing Template 113

Pam Moore

SEPTEMBER 2, 2016

How do you achieve a positive ROI using social media and digital technologies and strategies? Take a listen to episode 214 of the Social Zoom Factor podcast to learn our 5 Step Success Strategy and Tactics to prioritize what social networks you invest in for your business. In this 30 minute podcast you will learn: .

Social Networking 113

Social Networking Strategy Analysis ROI 113

SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Marketers have to combine the online and offline effects of their strategies while staying online and completing everyday to-dos. Thinking offline.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Oktopost

JANUARY 11, 2024

These tools offer a range of functionalities, including: Lead capture Marketing automation Content personalization Social data analysis They may also focus on a particular marketing activity, such as SEO, social media, email marketing, or paid campaigns. This will allow you to focus on driving your broader marketing strategy forward.

Tools 62

Tools B2B Hubspot Analytics 62

Pam Moore

NOVEMBER 6, 2018

Our 2019 Content Marketing Calendar template is here and better than ever. Download our 2019 Content Calendar Template here. ). For some of you, the sound of a new content calendar template be a really exciting thing. Increase the ROI of your content. Download our content calendar template today. What do you think?

Template 60

Template Templates Content Tools 60

Hootsuite

JANUARY 24, 2022

Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Like any business strategy, social media marketing is most effective when your goals and plans are based on real data. Even more specifically, you can customize your strategy by location or demographics.

Data 94

Data Social Media HootSuite Template 94

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media. Hope is NOT a Strategy – Align Social and Digital Marketing to Your Business Goals!

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media. Hope is NOT a Strategy – Align Social and Digital Marketing to Your Business Goals!

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

Stop Wasting Time and Money on Digital Marketing Strategies that Don't Work! . There are many reasons that you could be struggling to achieve your goals and truly impact your business with digital marketing, content strategies and social media. Hope is NOT a Strategy – Align Social and Digital Marketing to Your Business Goals! .

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

JULY 7, 2017

I also include tips and strategies to develop your own curation platform and ensure you are not simply regurgitating content that will hurt you more than help. Content Editorial Calendar Template (worksheet / template). Audience analysis worksheet to help you identify and prioritize your top audiences.

Curation 165

Curation Content How To Marketing 165

Pam Moore

FEBRUARY 6, 2018

If you have been building your business on rented land, have you honestly been expecting a massive ROI for your business for free? Need help honing in your Facebook marketing strategy or launching a new product or service? Get a Grip on Facebook News Feed Changes and Your Strategy for 2018 (webinar).

Feed 164

Feed Feedly News Tips 164

Oktopost

MARCH 7, 2022

Like actual listening, social listening can be the glue that holds your marketing strategy together. This shift created an opportunity for social listening to thrive in a B2B marketing strategy. Competitor Analysis. Check out our social media response template for help creating your own policy. Sentiment Analysis.

B2B 155

B2B Sentiment Analysis Reputation 155

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. The consistency allowed Cheyanne Rains, Figo’s Social Media Coordinator, to develop her own social media video template to make video creation more efficient. Get them on board to allocate time and resources to your strategy.

Social Media 109

Social Media Insurance ROI Meme 109

Pam Moore

MAY 12, 2019

To survive in business today marketers must know how to build a brand architecture and strategy. A good brand architecture and strategy will enable you to better share your brand story in an authentic way. Top 5 reasons you must develop a brand strategy for your business. Audience Analysis Worksheet. Need more help?

Brands 109

Brands Strategy Reputation Authentication 109

Pam Moore

SEPTEMBER 21, 2016

They think it’s too complicated and so they as a result fall to “hope” as a strategy for success. How to increase sales, leads and ROI with conversion rate optimization. 10 Proven Strategies to Get Your Social Media Budget Approved (podcast). It is simply that they don’t know how. SoundCloud.

ROI 60

ROI Conversation Training Template 60

Pam Moore

NOVEMBER 19, 2018

Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. . Supporting Resources: 2019 Content Editorial Calendar Template (includes Nov and Dec 2018). Audience Analysis Worksheet (worksheet to help you prioritize your niche). SoundCloud.

ROI 60

ROI Content Training Template 60

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? Facebook marketing requires knowledge in marketing strategy, branding, visual marketing, video creation, content marketing, data analysis and the list goes on. How to nail your Facebook strategy to connect with your ideal customer and audience.

Facebook 166

Facebook Marketing Training Template 166

Sprout Social

JUNE 28, 2023

At its core, automation cuts out redundant, time-consuming tasks so your team can focus on strategy. It gives you the ability to build repeatable processes and templates for things like emails, landing pages and webforms.” Enhanced ROI on staff costs: Employees spend more time on critical business tasks rather than repetitive work.

Team 107

Team Hubspot Marketing SMS 107

Pam Moore

MARCH 5, 2019

The same strategies, tactics and approaches that worked the past 5 years are not necessarily working the same today. Social Profit Factor Strategy Mastery Course Pack (available for a LIMITED time – our top Strategy Courses in ONE Bundle!). 2019 Content Editorial Calendar Template. SoundCloud.

Marketing 109

Marketing Template Templates Analysis 109

Pam Moore

JUNE 30, 2019

Do you feel as though you know the tactics and strategies yet are still struggling with how to align social media to your business for real results? What is the difference between a social media strategy, plan and tactics? Supporting Resources: 2019 Content Marketing Editorial Calendar Template. How do you define success?

How To 113

How To Marketing Metrics ROI 113

Pam Moore

JULY 10, 2017

In addition, understanding the difference between a piece of content, content architecture, content strategy, content tactics, content calendars, visual content, audio content and when to use what, where and how is now a requirement for every marketer in businesses large or small. Content Marketing Editorial Calendar (template / worksheet).

Content 166

Content How To Marketing Training 166

Pixlee

MARCH 15, 2021

It is an extensive process that helps understand email effectiveness, ROI, engagement, deliverability, and brand association. 70% of marketers fail in measuring their ROIs, and that’s not a good sign for the highest-rated marketing channel. Use of proper email fonts and contrast with the email template background. Email Body.

Template 83

Template Templates Embedding Metrics 83

Sprout Social

JULY 25, 2023

And 56% claimed they soon planned to invest more resources in social media data analysis. So, how do you bridge this gap between strategy and execution? Together, these efforts prove your social media return on investment (ROI) and show the impact on business growth. Why use Google Analytics for social media measurement?

Analytics 138

Analytics Report Social Media Google 138