Keyhole.co

NOVEMBER 7, 2023

It involves factors that require analytical skills to translate data into strategies. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. With hashtag statistics, you unlock audience insights crucial for shaping your social media strategy.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Audiense

OCTOBER 7, 2021

Your brand is on Twitter and publishing content regularly. And you’ve even set aside a budget to manage the platform, with a well-defined strategy that works…or at least seems to work. More importantly, you need data to understand what’s working and what’s not so you can adjust your strategy for even greater impact.

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Data Analysis Twitter How To 148

Sprout Social

OCTOBER 4, 2023

But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Let’s dive in. To do this, they tap into Tagging.

Strategy 123

Strategy Brands UGC Marketing 123

Waxing UnLyrical

DECEMBER 21, 2018

Vision, Statement, Mission, Goals, Organization, Strategic, Planning, Analysis. Organization is paramount in moving from planning to developing, and then executing, the strategy. You need to plan, then write your strategy based on these findings. A communications strategy can then be developed around these objectives.

Strategy 220

Strategy Analysis Collaboration Small Business 220

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. Competitor mapping is the cornerstone of competitive analysis. By visualizing opportunities, businesses can make strategic decisions when launching a new product/service or new social media marketing strategy.

Comparison 110

Comparison Analysis How To Sentiment 110

Waxing UnLyrical

SEPTEMBER 5, 2017

In August, #measurePR focused on incorporating measurement from the start of your campaign before even thinking of implement your strategy. On measurement’s role in developing strategy: A3 – B If you don’t understand what you are getting into you can not set a good strategy, plan, message etc #measurepr. Set objectives.

Strategy 209

Strategy Banking Metrics Travel 209

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. In this article, you’ll see why a marketing competitive analysis is important and get expert tips on conducting one. What is competitor analysis in marketing?

Analysis 106

Analysis Sentiment Marketing How To 106

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Altering existing strategies can be difficult, too. Download our free social media strategy template to help develop a plan with more ease and speed. Identify: One or Two Primary Audiences.

Template 52

Template Templates Examples Social Media 52

Visually SM

OCTOBER 29, 2020

In this case, the platform becomes a way of generating awareness, conversions, sales, as well as boosting your Digital Marketing strategy. If you aim to leverage those channels, you will need to develop a social media strategy. Here, you will see: What is a social media strategy? What is a social media strategy?

Social Media 130

Social Media Engagement Strategy How To 130

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

Strategy 124

Strategy Brands Content UGC 124

Sprout Social

SEPTEMBER 13, 2022

But that also means you have to step up your social video strategy. Leveraging your video strategy to get more leads, connect with your audience and convert them into customers should be a priority. Published on. But the platform may not have all the tools you need to manage a scalable video campaign or strategy.

Tools 123

Tools Strategy Video Library 123

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. Consistently publishing ephemeral content can help increase brand awareness by creating a frequent, low-lift touchpoint with your audience to stay relevant in their minds. Make sure you incorporate storytelling into your ephemeral content strategy.

Strategy 117

Strategy Content How To Marketing 117

Keyhole.co

MARCH 24, 2024

Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. What makes Airbnb’s social media strategy successful? Everything Airbnb publishes on social media is aligned with its commitment to creating belongingness.

Communities 59

Communities Social Media Strategy UGC 59

Sprout Social

MARCH 29, 2023

In fact, according to The Sprout Social Index™ 2022 , roughly one-third of HR teams already partner with their social team on the organization’s social strategy. In this article, we explain ways to use social to build and refine highly effective recruitment strategies—whether you’re trying to fill entry-level positions or C-suite roles.

Social Media 101

Social Media Strategy Team Review 101

Webbiquity SMM

JANUARY 23, 2024

Customer-centric strategies. But when customer preferences change daily, how do you ensure your retention strategies drive desired results? That’s where sentiment analysis can help you. Measure your sentiment analysis data through the NPS scale and identify the promoters, passives, and detractors.

Sentiment 142

Sentiment How To Analysis Trends 142

Social Media Strategies Summit

FEBRUARY 24, 2021

Now, let’s look specifically at how brands are using social media listening to improve their marketing strategies. The brand wasn’t selling a new product – in fact, it published a full explainer on how to make them yourself. Social listening isn’t just for B2C brands – it has a big part to play in B2B marketing strategies too.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. What is AI analytics?

Analytics 114

Analytics Sentiment Analysis Patterns 114

Webbiquity SMM

OCTOBER 22, 2021

Social media marketing involves running social media advertisements, publishing content, listening to and engaging your customers, and analyzing the success of your marketing efforts. Create a social media marketing strategy. Return to Google for competitive analysis. Source: Pixabay. Know your target audience.

Social Media 205

Social Media Tips Metrics B2B 205

Sprout Social

NOVEMBER 21, 2023

What’s their email marketing strategy? What kind of content are they publishing on their blog? It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. For example, analyzing your competitor’s social media might reveal gaps in your own strategy.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Keyhole.co

MAY 12, 2023

Competitor analysis Want to know what your competitors are doing? Trend analysis Keep in check what’s popular right now and use those keywords to get more traffic. Competitor analysis tools: They facilitate you to see what keywords your competitors are ranking for and how much traffic they’re getting from those keywords.

Tools 52

Tools Strategy Marketing Analysis 52

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. What is review analysis? Why should brands carry out review analysis?

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Review Brands How To Analysis 128

Keyhole.co

OCTOBER 26, 2023

Today, Chanel’s social media strategy seamlessly combines the decadent luxury of their elite roots and the more youthful allure and vibe of the 21st century. In this blog, we’ll take a closer look at how Chanel has designed and executed its social media strategy for maximum impact and pull. Here are some of them: Chanel Beauty: 6.1

Fashion 52

Fashion Platform Engagement Social Media 52

Keyhole.co

NOVEMBER 27, 2023

This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. Analysis of Samsung’s social media accounts With over a billion people worldwide using Samsung phones, the brand’s market penetration is quite high, even with fierce competition from other leading Android brands. LinkedIn: 4.2 million TikTok: 2.5

Curation 52

Curation Social Media Strategy Content 52

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. Here’s the stuff that actually matters when building a successful social media content strategy. Example of progress from social media content strategy. How to Perform a SWOT Analysis.

Social Media 126

Social Media Strategy Content How To 126

Sprout Social

MARCH 21, 2019

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. All of this gives you a better idea of how to improve your Twitter strategy for sustainable growth. Shape your content strategy based on these trends to increase visibility and engagement. Are your Twitter posts generating any clicks?

Analytics 105

Analytics Twitter Tools Strategy 105

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan. Adjust your 2020 social strategies and goals.

Strategy 143

Strategy Metrics Hubspot Retail 143

Sprout Social

JUNE 29, 2020

With a robust social strategy , universities can strengthen their international profile, influence prospective students’ decisions and turn graduates, employees and industry partners into staunch advocates. In order for your full-funnel marketing strategy to be successful, every social team needs to lean on their data.

Strategy 132

Strategy Marketing Metrics Education 132

Sprout Social

SEPTEMBER 30, 2020

Your LinkedIn social media strategy will be a bit different than your strategies for other platforms. Building a strong organic LinkedIn strategy is still an essential foundation for success on the platform. However, the key to getting the most from LinkedIn is marrying your organic and paid strategies.

Organization 104

Organization LinkedIn Strategy Social Media 104

Sprout Social

JUNE 28, 2023

At its core, automation cuts out redundant, time-consuming tasks so your team can focus on strategy. It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing. This is crucial to improving your strategies.

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Team Hubspot Marketing SMS 110

Hootsuite

SEPTEMBER 13, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. No social media strategy is set in stone. Source: TikTok.

Patterns 137

Patterns Analysis Analytics Overview 137

Writtent Blog

JULY 22, 2013

The difficulty of success means that competitive marketing analysis is more crucial than ever. Without well-defined points of comparison, and continual analysis, you’ll never know whether your marketing strategy is really working, or allowing you to capture a greater share of your market. What About SWOT Analysis?

Analysis 106

Analysis BuzzStream Marketing SEO 106

Keyhole.co

MARCH 20, 2024

But how do you know if your LinkedIn marketing strategy is working? They can track your own performance on LinkedIn through detailed analytics, helping you measure the success of your social media marketing strategy. With the help of LinkedIn monitoring tools, optimizing your efforts can get a lot easier.

LinkedIn 52

LinkedIn Tools B2B Price 52

Keyhole.co

SEPTEMBER 12, 2023

Content Scheduling and Publishing Tools Planning and publishing bulk content at the right time is a task of precision. Content Scheduling and Publishing Tools Planning and publishing bulk content at the right time is a task of precision. Here, an AI-powered scheduling and publishing tool can be a game changer.

Tools 52

Tools Social Media Curata Price 52

Hootsuite

SEPTEMBER 21, 2023

They can be key performance indicators : numbers that inform and measure your social media strategy and help your team see where you’ve been and where you’re going. It all ultimately depends on what business success you’re hoping to get from your social media strategy. Just go forth and practice analysis with all this info!

Metrics 107

Metrics Examples Marketing HootSuite 107

Oktopost

JANUARY 11, 2024

These tools offer a range of functionalities, including: Lead capture Marketing automation Content personalization Social data analysis They may also focus on a particular marketing activity, such as SEO, social media, email marketing, or paid campaigns. This will allow you to focus on driving your broader marketing strategy forward.

Tools 62

Tools B2B Hubspot Analytics 62

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

JULY 4, 2022

Social media management & publishing. If you had to publish each and every post manually, you’d do literally nothing else. Social Studio integrated and allowed publishing, engaging, and metrics across several social media platforms: Facebook. Note: Be sure to look for a social media platform that includes sentiment analysis.

B2B 131

B2B Social Media Management Metrics Social Media 131