Competitive analysis: How does your brand stack up to the competition? Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. First – What are the objectives? MORE >>

Vizion Interactive is a full-service interactive marketing agency, specializing in search engine optimization, search engine marketing/PPC management, social media marketing, SEO friendly Web design/development, analytics installations/analysis, and other leading edge interactive marketing services, including being one of the first 50 beta testers of Google TV. › Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? Some folks jump right on the bandwagon, and still others are something less than enthusiastic about going down this path. MORE >>

There are also online monitoring services available from companies such as Radian6, Techrigy, BuzzStream, Nielsen, Visible Technologies, Meltwater News and Cymfony (more on this topic in a post that John and I did on ReadWriteWeb ). 2010 - Were always on the lookout for upcoming Web tech events from around world. Citizen Marketer 2.1 Useful information on how to add "social" into your marketing mix with measurable results. Oh yeah, Ill also talk about new things Im learning too. promise it will be worth your while. YOU CAN SEE JOHNS VERSION HERE. 92, 62 and 78. Danielson said. MORE >>

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 4 Detective Tricks to Find Your Customers in Social Media Ignore Foursquare at Your Peril – An Analysis of Potential The Science of Inequality – Finding Your Influential Customers markwilliamschaefer Superb summary and perspective, Jay. – [link] [link] Kim Nielsen Good post from @jaybaer on breaking down the discussion of social media by outcomes. At Monday’s Social Fresh conference in St. Whatchew Talking Bout? MORE >>

It was an excellent session with Joe Lally from MTV Networks and Jerry Rocha from Nielsen and Gary Schwartz, CEO of Impact Mobile , and one that provides a great deal of material for future MSG analysis and follow-up.). prime example is Hong Kong’s CSL, an operator I showcase in my upcoming report, that has harnessed personalization to support My Net, its own (branded) mobile Internet service. How are apps discovered and promoted? And the numbers plunge from there: after 20 days, less than 5 percent of those who downloaded an application are actively using it. MORE >>