Remove Analysis Remove Nielsen Remove Review Remove Sentiment
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Results can be exported to Excel for further sorting and analysis. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Andy Beal and his team have built a nice tool that’s garnered favorable reviews from TechCrunch and other prominent tech sites.

SM2 202
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What is a customer journey map and how to make your own [examples included]

Sprout Social

Pay attention to what they say on social media and in reviews. Tools like Sprout Social use AI-driven sentiment analysis to dig into social listening data to give you insights on what people think about your brand. And, you can assign predicted emotions or sentiments to different stages of the journey.

Examples 103
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Best Social Media Monitoring Tools

Bill Hartzer

Review Analyst – ReviewAnalyst is a new tool that lets hotels take a proactive approach to user-generated hotel reviews, blogs, videos & images. This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products.

Cymfony 152
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Social Media Influencers: How to Find, Evaluate and Work with Social Media Influencers

Razor Social

improved sentiment) More product enquiries, trials Visits to specific landing pages Decision Higher proposal rates from interested prospects Action Higher conversion rates than cold channels Advocacy Referrals from existing customers. According to Nielsen, 92% of consumers trust recommendations from brand advocates.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Competitive analysis: How does your brand stack up to the competition? • Sentiment: How much are you willing to automate verse check by hand? Good rationales, diagnosis criteria and chart analysis. First – What are the objectives? What questions are you trying to answer? In other words, how accurate does it need to be?

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B2B Employee Advocacy Best Practices

Oktopost

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. Review of company social media policy. Brand Sentiment. Building Trust. Your social media training should cover: A tour of the company’s social networks.

B2B 144
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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. number of retweets on Twitter, number of comments per blog post), brand sentiment and customer retention.