Remove Analysis Remove Nielsen Remove Publishing Remove Sentiment
article thumbnail

Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)

Firebelly

From the Nielsen Social Media Report for 2012. Nielsen has just published their Social Media Report for 2012 and the numbers are staggering. 2012 was an exciting year in the social media space. Learn all about the good, the bad and the ugly in these must-reads. 8 Big Social Media Disasters of 2012. Seriously obsessed.

Nielsen 241
article thumbnail

Social Media Influencers: How to Find, Evaluate and Work with Social Media Influencers

Razor Social

You’ll find that power influencers sometimes publish articles on media sites, but media influencers are more likely to be journalists who write for one or multiple magazines. One way to figure this out is by looking at your social media audience sentiment towards your brand by performing sentiment analysis.

article thumbnail

How to use Instagram for B2B marketing

Sprout Social

Instagram ad campaigns generate recall that’s twice as high as Nielsen standards for online advertising. With each one publishing new episodes multiple times per month, they are constantly churning out high-quality content. Half of all B2B marketing content is created to generate brand awareness. View this post on Instagram.

B2B 123