The Most Overused Buzzwords and Marketing Speak in Press Releases
Adam Sherk
JUNE 29, 2010
When Microsoft, for example – and that was my allusion to a four-colored flag – says that their products are, “designed to function as a stack in the ecosystem of the computer server space,&# those are all perfectly pure buzzwords. We just looked at word frequency, not just buzz-words but all words.
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