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Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

Social media should not be a band-aid you slap on the side of your business, hoping you can improve your bottom line with more amplification via Twitter, Facebook, Instagram or LinkedIn. In addition the bottom of this blog posts is loaded with helpful resources, templates and white papers for you to leverage in your planning and execution.

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Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

Social networks such as Facebook, Instagram, LinkedIn, Twitter, Snapchat and more are innovating faster than most businesses can even keep up. Supporting Resources: Audience Analysis Worksheet (worksheet to help you prioritize your niche). How to Get Your Social Media Budget Approved (white paper). SoundCloud.

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Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

They connect on LinkedIn with other people. We then immediately click through to LinkedIn. Digital Body Language: 105 Factors Impacting Your Personal Brand (white paper). 15 Tips to Zoom Your Online Brand (white paper). Audience Analysis Worksheet (worksheet). People also tweet with other people.

Brands 162
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How to Increase Cyber Monday and Holiday Sales with Social Media Marketing

Pam Moore

By tapping into the power of mobile marketing, social media sites such as Facebook, Twitter, LinkedIn, Instagram and Pinterest you can really turn up the volume in sales and business over the holidays with your online platform, website and blog. How to Get Your Social Media Budget Approved (white paper).

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? How to know the value of traffic from social networks such as Twitter, LinkedIn and Facebook. Audience Analysis Worksheet. 10 Ways to Stomp Random Acts of Marketing (white paper).

Analytics 167
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Breaking Down Social Listening for B2B: The Full Guide

Oktopost

However, with many B2B marketers leaning heavily on LinkedIn to generate leads, and strong social listening tactics taking place on Twitter, what can B2B marketers gain by social listening? Competitor Analysis. By listening across both LinkedIn and Twitter, you can find ways to best help people at scale– and then help them.

B2B 155
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Power of Emotion: 8 Foundations to a More Human Brand

Pam Moore

They definitely were invented long before Facebook, Twitter, LinkedIn and blogging. Supporting Resources: Audience Analysis Worksheet (worksheet to help you prioritize your niche and social marketing strategy). 50 Ways to Inspire Your Audience (white paper). 8 Steps to Develop a Social Business Plan (white paper).

Brands 166