Proactive Report

MAY 6, 2010

After hearing for years that the press release is dead, it was refreshing to hear them say it most certainly is not dead – in fact reporters need information from us more than ever. They need the facts supported by reseach and background information. As the rush to the web to get news and information continues, don’t lag behind.

Web 2.0 101

Web 2.0 Press Release comScore Nielsen 101

Proactive Report

MAY 6, 2010

After hearing for years that the press release is dead, it was refreshing to hear them say it most certainly is not dead – in fact reporters need information from us more than ever. They need the facts supported by reseach and background information. Newsroom are under tremendous pressure today. Need help?

Press Release 109

Press Release comScore Case Study Nielsen 109

Buzz Marketing for Technology

JUNE 27, 2008

This paper clarifies Personal Knowledge Management, and its seven information skills, as a framework for the education of those preparing for knowledge work roles in global business and management. information in action for results? information ecology?

Skills 100

Skills Collaboration Education Software 100

Writtent Blog

JANUARY 25, 2015

As a recent analysis of the “contingent workforce” by Dr. Michael Woody found, large and medium-sized companies are actually hiring freelancers in droves. It was often stuffed with keyboards, and just wasn’t informative or valuable. If you value expert-driven writing, you’re correct.

Nielsen 40

Nielsen SEO Team Collaboration 40

Razor Social

MAY 15, 2019

One way to figure this out is by looking at your social media audience sentiment towards your brand by performing sentiment analysis. Sentiment analysis helps you understand the opinions of your audience by identifying mentions of your brand on social media and then categorizing them as positive, negative, or neutral.

Influencer 104

Influencer Social Media How To Campaign 104

Diva Marketing Blog

FEBRUARY 23, 2009

With the rapid increase of digital conversations the importance of not only listening to consumer generated content (CGC) but the analysis of this new data set is finally taking its place at the marketing research table. Toby/Diva Marketing : What do you say to those people who question the credibility of consumer generated information/data

Research 40

Research Social Media Cymfony Sample 40

Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Second – Are there any special types of information you’ll need?

Social Media 155

Social Media Radian6 Strategy SM2 155

Keyhole.co

AUGUST 10, 2023

Instead, most LinkedIn users want to see fresh perspectives, great content, and informative, thought-leadership posts. Yes, according to Demand Gen, users are looking for informative content, not sales pitches. The trick is always to add your analysis and thoughts whenever something significant happens.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

Instead, most LinkedIn users want to see fresh perspectives, great content, and informative, thought-leadership posts. Yes, according to Demand Gen, users are looking for informative content, not sales pitches. The trick is always to add your analysis and thoughts whenever something significant happens.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Buffer Social

JUNE 12, 2016

Informers vs. Meformers. Are you an informer or a meformer? Researchers at Rutgers University found that only 20 percent of us are informers on social media, while the other 80 percent are meformers. Informers — Users who post updates that are mostly information-sharing. What exactly is a meformer?

Twitter 81

Twitter Strategy Instagram Facebook 81

Rebekah Radice

NOVEMBER 24, 2017

Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. The information you find will be a mix of professional and personal. According to a recent case study by TapInfluence and Nielsen Catalina Solutions, influencer marketing delivers 11 times the ROI of digital marketing.

Hashtag 138

Hashtag Influencer Trends Industry 138

Rebekah Radice

NOVEMBER 24, 2017

Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. The information you find will be a mix of professional and personal. According to a recent case study by TapInfluence and Nielsen Catalina Solutions, influencer marketing delivers 11 times the ROI of digital marketing.

Hashtag 60

Hashtag Influencer Trends Industry 60

Buzz Marketing for Technology

JUNE 27, 2008

The rapid development of digital technologies in the digital era presents individuals in the emerging information society with situations that require them to employ a growing assortment of cognitive skills in order to perform and solve problems in digital environments. Introduction. 2000 ; Zins, 2000 ).

Skills 207

Skills Education Telecommunications Journal 207

Oktopost

JUNE 9, 2020

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. These candidates are three times more likely to trust information from a current employee of a company than the “official” word of the company itself.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

FEBRUARY 7, 2011

Jonas Klit Nielsen advises marketers and business executives to ask critical questions about objectives, targeting, internal resources, synergies with other efforts and more before embarking on a social media strategy. .&# She shows how to identify and emulate organizations that are “truly social.&#.

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

APRIL 14, 2015

Norman Nielsen Group covered this topic on Web design , and loosely translated, this is what it means for your blog: If readers like one post on a blog, they’re more likely to judge the entire blog favorably in the future. It’s the halo effect.

Process 60

Process How To Team Publishing 60

Sprout Social

APRIL 25, 2022

Instagram ad campaigns generate recall that’s twice as high as Nielsen standards for online advertising. All this information helps position their brand as an leader in the space while providing followers and potential buyers with high-quality information. Half of all B2B marketing content is created to generate brand awareness.

B2B 123

B2B Instagram How To Marketing 123

Buffer Social

AUGUST 9, 2016

Chapter 2: How to guides : Information and screenshots on where to find everything and how to get set up with the various types of Facebook ads. Chapter 4: Budgeting, Analysis, and Successful Strategies : Hoping to answer the question “What am I supposed to do here?” Select which information you’d like to receive.

Advertising 40

Advertising Facebook URL Campaign 40

Convince & Convert

APRIL 22, 2010

Content Marketing & Thought Leadership Most often used in a B2B scenario, you create and distribute free information snacks so you can sell paid meals down the road. link] [link] Glenn Taylor Very concise information! link] [link] Glenn Taylor Very concise information! link] [link] MLT Creative Very concise information!

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Buzz Marketing for Technology

FEBRUARY 9, 2011

In reality there must be hundreds of firms out there doing social media analysis in some form or another but I tried to hit the most popular ones with the single-minded goal of finding a firm that could deliver the most strategic value from the 2+ years of social media data that’s out there. Dashboard shows volume of mentions and sentiment.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Viper Chill

APRIL 25, 2012

A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). Due to the length of this post, I could have given this information away as a product and sold it for a lot of money. There are three reasons why this analysis includes so much information.

Sites 96

Sites Industry Blogger News 96