Proactive Report

JUNE 2, 2014

Although most PR pros are not SEO pros, we have realized that search is one of the big game changes in the news industry. There have been signs that Google is not too thrilled with press releases. Barry Schwartz, founder of SERoundtable.com and news editor at SearchEngineLand.com did an analysis of how Panda 4.0

Press Release 98

Press Release SEO News Google 98

SocMed Sean

JULY 9, 2018

Keeping track of tasks means keeping up with demands from your brand, client and the industry itself. The paper calendar can help marketers: Schedule regular analysis of Ads Manager data on different platforms. Find the best time to analyze press releases from Facebook, Instagram, Twitter, Google+ and other networks.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Sprout Social

MARCH 9, 2023

Professionals need to have a deep understanding of the company’s business goals, culture, target audience, industry and the context in which it operates. With Sprout Social’s sentiment analysis and social listening features, you can keep tabs on brand health and sentiment, as well as get deep audience insights.

Skills 112

Skills Template Templates Travel 112

SocialFish

MARCH 1, 2011

Give New Life to Your Press Release (Deirdre Reid). Tech/Analysis. How to Humanize a Sketchy Industry (Jay Baer). Everything You Need To Know About Facebook’s Epic Upgrade To Pages (John Haydon). Datalicious. The 4-6 Month Evaluation: How to Prepare for Quantitative Objectives (Lauren Fernandez). Awesomesauce, LOL or WTF.

Case Study 170

Case Study Press Release Eventful Analysis 170

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This “two pipeline” requirement is pretty unique to the recruiting industry. By Peter Caputa. This is a very successful company. They’re a leader in their field and they have a good number of recruiters working for them.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Bill Hartzer

FEBRUARY 10, 2015

The search engine optimization industry has changed. 10 Press Release Distributions (1 Press Release submit in 10 Sites). 1 Press Release writing (350+ words). Competitor Analysis. 10 Press Release Distributions (1 Press Release submit in 10 Sites). Keywords Mapping.

SEO 60

SEO Press Release Directory Engineering 60

Sprout Social

FEBRUARY 25, 2019

It’s an active analysis of your passively collected data. As a brand, you can take a look at your own Messenger activity, public posts, comments and related industry Groups. If there’s a specific press release, you can check on how well it’s performing with a service like Buzzsumo ’s Content Analyzer.

Facebook 93

Facebook Review Overview Press Release 93

Kikolani

OCTOBER 20, 2016

Due to this algorithmic search and the analysis of links, it is important to grow good links in order to form good pull, notice, and circulation from the search engines. Use keywords that are important to your area or industry and gives value and information to the reader.

Strategy 60

Strategy Directory Press Release SEO 60

Kikolani

OCTOBER 20, 2016

Due to this algorithmic search and the analysis of links, it is important to grow good links in order to form good pull, notice, and circulation from the search engines. Use keywords that are important to your area or industry and gives value and information to the reader.

Strategy 60

Strategy Directory Press Release SEO 60

Laurel Papworth

APRIL 14, 2013

I personally think it’s too late, the seepage of Corporate Comms into Traditional Media started years ago when the first journo, running late, under resourced, published a press release as an article and said “ah well, it was written by an ex-journo and I have nothing else to add anyway” Censored Media. Mongrel Media.

Social Media 100

Social Media Press Release Banking Real Estate 100

Sprout Social

FEBRUARY 5, 2020

Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. According to industry data by Bambu , customers acquired via social selling are seven times more likely to convert. What power!

Tools 93

Tools Sentiment How To Team 93

Adam Sherk

AUGUST 31, 2010

Help Haiti: News Sites Promote Ways to Donate Videos in Press Releases are Cool – If They Provide Meaningful Content { 4 comments… read them below or add one } The PR Coach August 31, 2010 at 7:08 pm Excellent report and analysis Adam. Same thinking that plagued the music industry 10 years ago.

Sites 182

Sites News YouTube Press Release 182

Adam Sherk

JUNE 15, 2010

There are many different Twitter analysis tools out there but I’ve seen Twitalyzer mentioned several times recently so I decided to try it out. To help answer that question I used Twitalyzer to evaluate the main Twitter profile of 30+ major news organizations including a mix of newspapers, magazines, TV and online-only outlets.

News 165

News Sites Twitter Digg 165

Diva Marketing Blog

NOVEMBER 11, 2010

Unlike an advertisement, press release or CEO speech where your customers accept that someone else has crafted the words, your fans assume that it is You the Brand People who are playing on the field. Providing analysis of which are beneficial and which are shiny new toys. You feel that you are an integral part of the play.

Social Media 72

Social Media Brands Press Release Sports 72

Sprout Social

FEBRUARY 7, 2024

Marketers use CI tools to learn from their competitors, anticipate their moves, identify gaps and opportunities in the market, stay on top of industry trends and develop competitive strategies that help their business stay ahead of the game. Keep track of industry trends Using a CI tool isn’t just about spying on the competition.

Tools 94

Tools Sentiment Marketing Reputation 94

ProBlogger

MARCH 27, 2014

How many times do we really want to read about your latest company press release or how your product or service is the best?! From there, create categories for the types of posts; questions, sales driven, industry specific, photo, video, etc. Industry blogs or websites: See what the hot topics are and what others are sharing.

Social Media 48

Social Media Content Meme Press Release 48

Sprout Social

FEBRUARY 23, 2023

Say you’re preparing to write a press release on an upcoming campaign launching in partnership with a high-profile spokesperson. How can you use that information to create an exciting, highly-tailored press release? These efforts support a more cohesive brand experience that spans beyond a single channel.

Social Media 110

Social Media Brands Press Release Sentiment 110

Sprout Social

FEBRUARY 10, 2022

You’re struggling to stand out in your industry. If you’re worried about your current brand health, social listening tools can clue you in via mention monitoring and sentiment analysis. A full-blown social media audit coupled with a competitive analysis will highlight the deliverables you’ll need. It depends.

Social Media 117

Social Media How To Press Release Sentiment 117

Techipedia: Tamar Weinberg

JANUARY 12, 2010

To answer some questions, Industry connections are those I know through the search industry (primarily) but I have not yet met in person. Industry colleagues are those I have met in person (typically in a casual atmosphere or at conferences). LinkedIn is a industry tool. It comes with my social media maturity , I suppose.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Buzz Marketing for Technology

JUNE 27, 2008

A conceptual analysis and historical overview of Information Literacy. Action Alerts Press Release -- SLA Strongly Opposes Budget Cuts to U.S. General Industry FAQs. Industry Events Calendar. Recent Industry Reports. Note: An enormous number of resources are available on this topic (many on the Internet).

Library 100

Library Compete Skills Proposal 100

Social Media Strategery

JANUARY 27, 2010

Analysts are part of an integrated project team and engage in every aspect of our work, including project planning, primary and secondary research and analysis, and preparation and delivery of final recommendations. Submit an announcement If you know folks that are moving up in the #gov20 industry, fill out this form.

Gov 2.0 86

Gov 2.0 Web 2.0 Forums Wiki 86

Keyhole.co

MAY 12, 2023

This can include blog posts, social media updates, and press releases. Right from the number of posts mentioning it to impressions with sentiment analysis, you can get it all in a single dashboard. You can custom-select the date range and get a comprehensive comparison of their popularity and trend analysis.

Reputation 52

Reputation Tools Sentiment Review 52

Laurel Papworth

JUNE 9, 2023

So as an example, from 1927 to 1948, the Hollywood studio star system, not just for stars, but for writers, directors, producers, creatives of all kind, the Hollywood studio system, provided an umbrella in the industry that people could take a five or seven year contract with and feel somewhat secure. Well, if anybody survives, you will.

Avatar 98

Avatar System Data Course 98

Idaconcpts

OCTOBER 30, 2015

From cash flow gaps to applicable industry regulations, there are certain financially related areas where small businesses could use some professional guidance. After the analysis is performed, comparisons and ratios can be drawn up and changes made, as needed.

Small Business 70

Small Business Real Estate Press Release Cost 70

Webbiquity SMM

JANUARY 6, 2015

Is there still a role for press releases? Guides to PR Content and Press Releases. ” The 10 Commandments of Press Release Writing by PR Breakfast Club. Ever notice how many companies are “leaders” in their respective markets, according to their own press releases?

Press Release 100

Press Release Tips SEO Influencer 100

Viper Chill

OCTOBER 28, 2009

The top results for most keyphrases are either a Wikipedia page, a site that is very focused around community, or a clear leader in an industry. Based on this, I knew it was going to be a challenge to rank for two competitive keyphrases in my industry when I was a total nobody. SEO now is far less robotic, and far more social.

SEO 75

SEO Directory Yahoo Domain Name 75

Convince & Convert

JANUARY 21, 2014

Few things are more refreshing in this industry than hard evidence, and that’s why I love looking at what peer-reviewed, scientific studies have to say on the manner. Kiva is a nonprofit, and they didn’t use any paid media, so there were no paid campaigns to interfere with the analysis.

Study 167

Study Social Media Forums Case Study 167

Sprout Social

MARCH 27, 2023

What was especially remarkable was how Flock Freight, a freight shipping company, proved that even brands in unexpected industries can create innovative social media campaigns. Gather insights to learn what customers think about your products and your industry at large.

Campaign 130

Campaign Social Media UGC Metrics 130

Webbiquity SMM

FEBRUARY 13, 2017

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. The Attentio Industry Dashboard provides industry insights wrapped up in a straightforward subscription access package. These tools can help you find out.

Tools 207

Tools Social Media Netvibes Sample 207

Techipedia: Tamar Weinberg

JANUARY 5, 2011

I’m sure you’ll have a year (or more) of reading to do, but I know it’s worth it to empower you with all this great content that has been written by our industry peers. David performed an analysis with a video to achieve that level and gives us some really great takeaways. Social Media (and Beyond): Small Business.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

A good example of this is a recent post on blog lengths in certain industries by Glen Allsopp, who recently guest posted here. By looking at the standard lengths of blogs in certain industries, new bloggers can get a feel for blog word counts that are successful and that which may not be as helpful to grow a new blog.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Buzz Marketing for Technology

JUNE 27, 2008

When she brought up the music recording industry’s anti-piracy tactic of sending “pre-litigation letters” to colleges, “the room erupted,” she remembers. Press Releases. Macalester is a private liberal arts college with a full-time enrollment of approximately 1800 students. Macalester is.

Education 179

Education Research News Google 179

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Sphinn: In Depth Traffic Analysis and Advice (Blogging Fingers): Matt Jones takes a look at Sphinn in its early beta stages and gives a lot of interesting feedback. Todd details 10 great tips, including registering your name on every social network, getting interviews, and speaking at industry events. What are the challenges?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Adam Sherk

JUNE 29, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. We see this type of marketing speak over and over in press releases and promotional materials.

Press Release 279

Press Release Marketing Class List 279

Viper Chill

JUNE 22, 2016

As you can imagine, doing this analysis manually was a very time-consuming process. Due to the industries I analysed (revealed further down) there’s also a chance that there are more ‘low-quality’ links then you would find with a much broader dataset. Press Releases / Articles. Press Releases / Articles.

Widget 61

Widget SEO Press Release URL 61

agora pulse

SEPTEMBER 2, 2020

When Niki and I established Contentworks Agency, our strategy, style guide, competitor analysis, and costings took months. Competitor analysis. I recently wrote about competitor analysis. Plan a series of PRs to go out to relevant industry publications. It can be difficult to pivot when you’re already set up.

Social Media 148

Social Media Marketing How To Tweetdeck 148

Viper Chill

JUNE 8, 2010

There are two ways to be included: Use a press release service like PRWeb which guarantees Google News inclusion for $80 Create a site that is accepted into Google News (submit here ) I will be the first to say that for my personal projects, this is the option that I use the least.

Google 84

Google Adsense Directory Eventful 84