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How to build a competitive analysis report with examples and tools

Sprout Social

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

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Netflix’s Social Media Strategy Unveiled: A Comprehensive Analysis

Keyhole.co

As the most popular on-demand streaming service, it’s no secret that Netflix has played a huge role in the entertainment industry. Analysis of Netflix’s social media accounts One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community.

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How To Use Competitor Analysis To Identify New Marketing Opportunities

Keyhole.co

Oftentimes, you see a handful of players dominating a particular industry despite having so many brands offering the same thing. With competitor analysis, you can fuel your customer acquisition speed by delivering them more than you promised with newer updates and strategies. What is competitor analysis?

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5 Ways To Use Social Listening For Competitive Analysis

Keyhole.co

Competition is fierce in today’s markets. Social listening is a simple-to-use and highly effective technique for competitor analysis. Understanding competitors through social listening Screenshot taken from lush.com In any market, knowing your competition is half the battle. Or L’Oréal and Garnier? Ready to tune in?

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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. What Are The Key Components of Social Data Analysis?

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5 Ways to Use Social Listening for Competitive Analysis

Oktopost

In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. Quick links: What is competitive analysis? 3 benefits of performing competitive analysis. 5 ways to leverage social listening for competitive analysis. What Is Competitive Analysis?

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Strengthen your competitive analysis strategy with social listening

Sprout Social

This means learning about their strengths and weaknesses–both in business and marketing–and understanding how your audience perceives them. With this in mind, we’re excited to share that we’ve released a powerful new template for Competitive Analysis in Sprout Listening. Benchmark your social performance.

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