SocialFish

JANUARY 22, 2011

I pointed last week to the latest Pew Internet research study about internet users and groups which found that the users most engaged with social media are also the most engaged in groups. According to Pew, American adults active in groups were asked about three potential reasons for being active in social or civic groups.

Gov 2.0 196

Gov 2.0 Groups Groups NGO 196

Sprout Social

FEBRUARY 29, 2024

At the heart of this AI revolution is the ability to segment behaviors and target specific customer groups with precision. It’s utilized to automate complex data analysis tasks and processes, including image and speech recognition, enabling businesses to streamline operations and improve efficiency. Why this surge?

Patterns 120

Patterns Sentiment Analysis Proposal 120

Unmetric

AUGUST 2, 2016

If you were to search for Whitespace Analysis on Google, you will find various websites that give you at least three different explanations. Process Management Whitespace Analysis. Whitespace Analysis is a term usually used in process management. Marketing Whitespace Analysis. Whitespace Analysis has two components.

Analysis 60

Analysis Content Airlines How To 60

Sprout Social

NOVEMBER 21, 2023

It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. For instance, you might spot some niche market segments your competitors might be neglecting, like a different age group or interest. Where are they getting most of their traffic from?

Sentiment 96

Sentiment Metrics Analysis Trends 96

Waxing UnLyrical

DECEMBER 21, 2018

Vision, Statement, Mission, Goals, Organization, Strategic, Planning, Analysis. Organization is paramount in moving from planning to developing, and then executing, the strategy. This will help you and the organization to start to narrow your focus and wrangle all the ideas floating around. What stands out here?

Strategy 220

Strategy Analysis Collaboration Small Business 220

Sprout Social

FEBRUARY 19, 2024

In this article, we talk more about AI automation, how it benefits organizations and what its most common applications are in the business world. It also reduces cumbersome, time-consuming tasks such as feedback data analysis by automating them using machine learning. What is AI automation?

Strategy 104

Strategy Sentiment Patterns Marketing 104

Oktopost

DECEMBER 21, 2023

Competitor Analysis : Evaluate competitors to identify areas where they excel or fall short. Focus Groups: Conduct focus group discussions with a representative sample of your target audience. Data Analysis: Utilize data analytics tools to analyze customer data, sales patterns, and market trends.

Marketing 62

Marketing Survey Skills How To 62

Net-Savvy Executive

JULY 30, 2012

Content and activity analysis are built on the lessons from established schools of measurement, and while we argue about the specifics, the objectives aren't so alien. Analyzing data about individuals When using the data to consider an individual, you have several basic options on how to approach the analysis. What are people data?

Groups 89

Groups Groups Data Social Media 89

Net-Savvy Executive

MARCH 13, 2013

Put together a random grouping, and you have the beginning of a story. Here's how it works: First, remember the basic building blocks of social media analysis : data, analytics, and application. We fall back on social media + sentiment analysis + marketing. More sources of data, inside and outside your organization.

Applications 77

Applications Analysis Data Chemicals 77

Sherrilynne Starkie

FEBRUARY 13, 2018

Most consultants spend time getting an understanding of the organization’s digital footprint and online audiences. A competitor analysis is often done too. All this information is drawn together to develop a picture of how well an organization is doing online and where it needs to go. We’re pretty busy!

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Text classification powers various capabilities such as sentiment analysis and spam filtering.

Process 110

Process Sentiment Analysis Applications 110

SocMed Sean

DECEMBER 1, 2018

I hope the updates help this growing group of solo-preneurs who recognize the value of creating and monetizing content. 5) Organic Content Analysis Tools like SEMRush, Moz, Ahrefs, or Screaming Frog. Social Media Community Managers need listening, publishing, and analysis tools. It’s that time again!

Blogger 266

Blogger Company Social Media Curata 266

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. Their Facebook group has 3.2

Small Business 100

Small Business Engagement Strategy Facebook 100

Ignite Social Media

AUGUST 30, 2022

And that leads us next to… Conduct competitor analysis. A content matrix is simply a tool that helps you map out social media content in an organized way. When it comes to social media content, there are three main types: Organic social media content. It can start as organic content. Paid social media content.

Class 148

Class Social Media Strategy Marketing 148

Sprout Social

OCTOBER 18, 2023

Goally uses Sprout Social Listening to find smaller creators organically, and invites them to join their affiliate program. “It’s For example, a fundraising organization was struggling to source stories from the many fundraising groups, locations and events under their umbrella.

Examples 122

Examples Social Media Sentiment Influencer 122

Buzz Marketing for Technology

JUNE 27, 2008

Social Network Analysis. 1 Social Network Analysis. 1 Social Network Analysis. Social Network Analysis. Social network analysis is the mapping and measuring of relationships and flows between people, groups, organisations, computers or other information/knowledge processing entities." From KM4DevWiki.

Analysis 100

Analysis Social Networking FAQ Wiki 100

Convince & Convert

DECEMBER 4, 2018

As organizations scale, they often have marketing functions sitting in many different areas. Or perhaps there are many different teams which produce content that should be used across digital properties, like a client of ours which is a trade organization. Respecting and engaging the expertise of these different disciplines is key.

Class 146

Class Meeting Resources Template 146

Bill Hartzer

JULY 22, 2010

ICONSTAFF has an opening for an Organic Search Marketing Strategist. The Organic Search Marketing Strategist applies their SEO and Marketing skills and experience to develop SEO campaigns that increase visibility, drive qualified traffic to their client’s sites and build/buy tools to help the SEO group become more effective.

Engineering 107

Engineering Organization Marketing SEO 107

Hootsuite

JUNE 28, 2023

Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. Private social media channels , such as closed Facebook Groups, private subreddits, or personal profile content shared only with friends/followers. Browsed a Facebook Group?

HootSuite 120

HootSuite URL Analytics Forums 120

The Realtime Report

SEPTEMBER 28, 2020

rRNA Analysis. Recent discoveries in rRNA fragments (rRFs) analysis show that this RNA appears in different amounts for different racial and gender groups. Gene editing refers to changing parts of an organism’s genetic code to cause a predicted outcome. Gene Editing.

Research 103

Research Collaboration Analysis Applications 103

Sprout Social

FEBRUARY 15, 2024

It’s vital to track audience engagement so you can be sure your content interests the people who matter most to your organization. Use attention-grabbing content tailored for specific groups of your audience. If you’re having trouble understanding what your audience thinks about your brand, sentiment analysis may be the answer.

Engagement 105

Engagement Tips Loyalty Metrics 105

Sherrilynne Starkie

AUGUST 8, 2018

About a hundred news organizations around the world are using the breaking news tool. Three new features in Google’s Data Studio make analysis and reporting easier. A group of top US psychologists, researchers and child advocates seek to condemn the tech industry’s use of psychology to hook kids.

API 150

API YouTube Data News 150

Sprout Social

AUGUST 21, 2023

We’ll also share five steps to help you maintain ethical AI practices within teams and across the organization. For example, the United Nations Educational, Scientific and Cultural Organization (UNESCO) published the first global standard on AI ethics in November 2021: The Recommendation on the Ethics of Artificial Intelligence.

Marketing 89

Marketing Privacy Policies Issues 89

Sprout Social

MARCH 5, 2024

I was surprised to learn the team behind Nelnet’s vast social presence is only a team of two (who work with customer care and marketing groups across the company). For example, some are more focused on organic growth, while others are more invested in paid campaigns.” Every brand or business line has their own objectives and audiences.

Resources 102

Resources Telecommunications Collaboration Project 102

Proactive Report

NOVEMBER 21, 2022

use that old PR skill called content analysis. Discover what different groups within one node are talking about and what’s important to them. Share the data you find with your team and others across the organization. Brainstorm how best to implement what you find to support the organization ‘s goals. Content Analysis.

Social Media 64

Social Media Analysis Research Conversation 64

Sprout Social

JULY 21, 2020

From content creation, community management, customer service, strategy development, copywriting, data analysis and more, the daily to-dos of SMMs can feel overwhelming. Extend recognition throughout your organization. It’s no secret that social media professionals wear more than one hat. I’ve been there.

Team 133

Team How To Social Media Management Embedding 133

Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

FEBRUARY 3, 2024

people from different states/countries, age groups, genders, ethnicities, etc). Competitor analysis Before we even get to measure our own metrics, we need to analyze what market metrics are, and for that, we need to do a competitive analysis. For example, here’s what a social media mention looks like on X: 2. It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

MAY 23, 2023

And 82% of that group report that those tools have already driven positive results. For example, Sprout Social’s Optimal Send Times and hashtag recommendations maximize your reach—while sparing you hours of manual engagement and performance analysis. Using AI enables your team to get ahead of these challenges.

Team 134

Team Social Media Management Skills Trends 134

Sprout Social

FEBRUARY 1, 2024

Batching is a time management tactic that groups similar tasks together as a way to work on them more quickly and decrease potential distractions. Its visually appealing content calendar can help keep your social media team organized each time you schedule another batch of content. Paid plans start at $26/month.

Publishing 97

Publishing Tools Brands Facebook 97

Sprout Social

MARCH 7, 2022

Commissioning a five-figure biannual brand perception survey—and spending multiple months on data collection and analysis—means the research you conduct will always be stale. Like LinkedIn, these surveys reach a test and control group to calculate the impact a Facebook ad has on brand awareness and perception.

Survey 92

Survey Brands Sentiment Template 92

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. R.I.P. Yahoo Groups.). Subreddits serve as mini-communities within the site — like Facebook Groups, but public — and foster user interaction around common interests. What is Reddit?

Reddit 100

Reddit Brands Meme Forums 100

Ignite Social Media

AUGUST 30, 2022

And that leads us next to… Conduct competitor analysis. A content matrix is simply a tool that helps you map out social media content in an organized way. When it comes to social media content, there are three main types: Organic social media content. It can start as organic content. Paid social media content.

Class 91

Class Social Media Strategy Marketing 91

Sprout Social

APRIL 28, 2020

.” But making social media work is work, and measuring whether it’s happening requires at least a little analysis. Performing this analysis, and sharing it with managers, colleagues and leadership via a social media reporting system helps gauge the success of social marketing efforts and demonstrate that success to stakeholders.

Report 118

Report Social Media Social Media Management Project 118

Webbiquity SMM

MARCH 30, 2012

Many organizations, having now realized that the “build it and they will come” model doesn’t work in social media and that it isn’t just another channel for promoting news releases and marketing brochures, are stepping back and retooling their social media strategies. Find relevant groups on Facebook and LinkedIn.

Vocus 184

Vocus Alltop Message Boards Klout 184

Mindjumpers

NOVEMBER 17, 2014

Last week Facebook stated that they once again intend to reduce organic reach by making changes to the news feed algorithm. Earlier this year a study revealed that the organic reach for brands declined to 2-6%. When targeting start by dividing your community into groups based on their level of loyalty.

Advertising 230

Advertising Facebook How To Guidelines 230

Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

Brands 244

Brands Social Graph Report Groups 244