Diva Marketing Blog

APRIL 3, 2013

Consistency Over Time/Social Platforms - To be The "go to diva or divo" - post several times a day about trends, hard to find information, hot tips, industry news. Keep in mind that you do not and never will "own" any social network e.g., Facebook, Twitter, Pinterest, LinkedIn, FourSquare, g+, etc. to help you sustain over time.

Social Media 102

Social Media Curation Vimeo Skills 102

Convince & Convert

MARCH 28, 2012

Lisa Loeffler ( @LisaMLoeffler ) is Research & Analysis Lead at Convince & Convert. Over the last several years we’ve gamified checking in ( Foursquare ), eating and drinking ( Foodspotting ), investing in human beings ( Empire Avenue ), and many other categories. Leveraging the “On Hold” Experience.

CSR 127

CSR Airlines Loyalty Hashtag 127

Convince & Convert

MARCH 28, 2012

Lisa Loeffler ( @LisaMLoeffler ) is Research & Analysis Lead at Convince & Convert. Over the last several years we’ve gamified checking in ( Foursquare ), eating and drinking ( Foodspotting ), investing in human beings ( Empire Avenue ), and many other categories. Leveraging the “On Hold” Experience.

CSR 126

CSR Airlines Loyalty Hashtag 126

Kikolani

JANUARY 26, 2010

Amongst the topics that came up was some common sense insight into the usage of geo-based social media sites like Britekite and Foursquare. Probably the best thing I heard about social media strategy is that social media can be more valuable as a listening tool than a speaking platform. Social Media Strategy. Social Media Tools.

ROI 114

ROI SEO Social Media Tips 114

Convince & Convert

APRIL 7, 2010

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. At least it is for me.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Ari Herzog

SEPTEMBER 30, 2010

FourSquare. We help companies steward their brands across the social web, and have developed the definitive platform to help seamlessly integrate that process into their daily work. Relationship management. Public Relations. Consumer/lifestyle marketing. Community management. Blogger relations. Content Development.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Convince & Convert

MARCH 16, 2010

FourSquare and Gowalla go Back to the Future The new location-based darlings FourSquare and Gowalla are stealing a lot of the place-based intimacy that originally propelled Twitter. link] larrythewineguy Seems to me you wouldn't put all your eggs into any one basket, Twitter, Facebook, FourSquare or any of them.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Growing Your Business: 5 Tips from the Founder of Foursquare (Mashable): Dennis Crowley knows his stuff, and he’s given some good and creative tips to build visibility to his business. Hey, Foursquare was pretty small once! Foursquare Business Strategies You Don’t Want to Miss (Samir Balwani): With only (!)

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Convince & Convert

JULY 13, 2012

I’ll tell you, if you could do social sign-in either on your site, or somehow getting social credentials on platform at Facebook, that’s the big opportunity. You would have to do a lot more analysis there to put a dollar value on Carnival’s misstep, and obviously their misstep was not inherently social media oriented.

Banking 113

Banking Mobile Team Social Media 113

Techipedia: Tamar Weinberg

JANUARY 5, 2012

How User Generated Content is Changing SEO : This is an analysis of how search results changed in the last year alone and how it impacts your business. The future sees copywriters as having more responsibilities in analysis, since writing content nowadays just isn’t enough. Here’s an analysis of the impacts of doing so.

Marketing 264

Marketing SEO Case Study Small Business 264

Kikolani

NOVEMBER 29, 2010

A Little List Analysis. Her latest posts include Are You Archiving Social Media , Questions About Social Media Monitoring & Measurement Platforms , and How Private Are You. Her blog, Successful Blog , has a LOT of content and covers analysis, branding, business, community, motivation, writing, and more. Her blog, PR 2.0

Blogger 168

Blogger SEO Consultant WordPress 168

ProBlogger

MAY 24, 2015

The next time you’re brainstorming blog topics for your upcoming content cycle, try researching the topic you’re interested in via the BuzzSumo platform to see what other bloggers and content influencers have to say about it. Through BuzzSumo Pro you can access its Content Analysis Reports. What do you get with Hootsuite

Tools 20

Tools Content HootSuite Ping.fm 20

Convince & Convert

SEPTEMBER 21, 2010

Excellent for down-and-dirty competitive analysis. Radian6 For advanced social media listening, I often recommend my friends at Radian6 , who have – in my opinion – the most robust feature set and product development roadmap of all the widely available social listening platforms. I’ve tried Foursquare , too.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Visually SM

OCTOBER 20, 2014

Hootsuite takes it a step further and allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, Google+, Foursquare and many more networks. Many small businesses focus only on Facebook and Twitter, so the ability to manage other platforms isn’t top of mind. Pricing: Free. Pricing: Free. Crowdbooster.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100

Convince & Convert

SEPTEMBER 21, 2010

Location, Location, Location The biggest story of the event was the widespread usage of presence services foursquare and Gowalla. foursquare has a very interesting new dashboard that shows business owners data about how and when people have checked-in. link] Ryan McCormack Hi Jay, Thanks for the thought-provoking analysis.

Social Media 126

Social Media Strategy Conference Eventful 126

Convince & Convert

SEPTEMBER 23, 2010

In these times where Attention Deficit Disorder seems to be rising at alarming levels – here's a platform that forces focussed attention for meaningful, win/win outcomes. Social Media is a significant time investment – in all aspects of the term significant.

Social Media 146

Social Media Strategy Energy Consultant 146