Using Social Media in an Awareness Campaign | Shuaism
Josh S Peters
NOVEMBER 23, 2009
Setting up your listening posts and building a solid foundation can be done for free to cheap (on the software side) using tools like Google Reader, Google Alerts, Yahoo Pipes, etc. Some of which not only compile online info about your company, but do sentiment analysis as well. facebook-620210904 Thorough article, Josh.
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