Sherrilynne Starkie

AUGUST 13, 2012

Consultants often use word clouds in the analysis of conversations, online and otherwise, to help identify key issues, trends and opinions. In communications, word clouds are best used in conjunction with ‘human’ analysis. PLEASE LIKE MY FACEBOOK PAGE. Are passive terms larger than active ones? Related articles.

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Analysis Wikipedia Social Capital Sentiment 335

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

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Strategy Sentiment Marketing Analysis 128

agora pulse

OCTOBER 1, 2020

Need to get the full picture for a social campaign or strategy? Consider performing a SWOT analysis to identify its strengths, weaknesses, opportunities, and threat. As a social media manager, every post you publish contributes to a larger goal and fits into an overall strategy. SWOT Analysis. What Is a SWOT Analysis?

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Analysis UGC How To Social Media 114

Keyhole.co

DECEMBER 5, 2022

But this needs the data-driven and proactive approach of LinkedIn competitor analysis. So, brands need to put their best into developing their LinkedIn competitor analysis strategy. In this blog, we have compiled a guide to help you with the whys and hows of LinkedIn competitor analysis. To understand the market.

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Analysis LinkedIn Research How To 52

Keyhole.co

MARCH 26, 2024

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. Analysis of LEGO’s social media accounts LEGO has its roots in 1932 when founder Ole Kirk Kristiansen made the first set of wooden toys.

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Construction Social Media Strategy Collaboration 52

Keyhole.co

OCTOBER 16, 2023

In this article, we’ll dive deep into Coca-Cola’s social media strategy and share the secrets behind their remarkable success. Analysis of Coca-Cola’s social media accounts Coca-Cola’s marketing strategy is a masterclass in timeless appeal, effortlessly bridging generations with lively content and simple messaging. YouTube: 4.08

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Strategy Social Media Loyalty UGC 69

Waxing UnLyrical

SEPTEMBER 5, 2017

In August, #measurePR focused on incorporating measurement from the start of your campaign before even thinking of implement your strategy. On measurement’s role in developing strategy: A3 – B If you don’t understand what you are getting into you can not set a good strategy, plan, message etc #measurepr. Set objectives.

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Strategy Banking Metrics Travel 209

Keyhole.co

MARCH 24, 2024

Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. On their Facebook page with 16 million followers, Airbnb posts giveaways and contests and introduces new Airbnb services. billion in revenue in 2023.

Communities 59

Communities Social Media Strategy UGC 59

The Realtime Report

AUGUST 16, 2021

Strategies to Steer your Business. In this article, we will explore nine post-pandemic marketing strategies that can reap long-term benefits & ensure the business growth exponentially. Use Facebook ads to target your consumers, & based on the geographical data, create the proper customer profile.

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Strategy Marketing Guidelines Review 172

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Altering existing strategies can be difficult, too. Download our free social media strategy template to help develop a plan with more ease and speed. Identify: One or Two Primary Audiences.

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Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. If you take advantage of a Facebook publishing tool, you will be empowered to have a tool semi-automate your social media management tasks. If your Facebook content process has more steps than the ones above, you can add those in.

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Publishing Tools Brands Facebook 97

Keyhole.co

JANUARY 24, 2024

Wendy’s has always been on-point with its marketing strategies. However, the brand is equally famous for its notorious brand wars, memes, and tongue-in-cheek marketing strategies. So, let’s do a deep dive into Wendy’s social media strategy and how the brand stays trending and connected with consumers. million Facebook: 8.4

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Social Media Strategies Summit

MARCH 6, 2024

The simplest way to measure the size of your audience is to use Facebook Ads Manager. If your demographic analysis revealed that your target audience skews female and Millennial, there’s a decent chance they use Pinterest — and they probably love Instagram Reels. Read more: How to Run a Social Media Competitive Analysis 7.

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Social Media How To Survey Analytics 215

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. Competitor mapping is the cornerstone of competitive analysis. By visualizing opportunities, businesses can make strategic decisions when launching a new product/service or new social media marketing strategy.

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Comparison Analysis How To Sentiment 109

Ignite Social Media

AUGUST 30, 2022

Are you looking to take your social media marketing strategy up a notch? Social media marketing is one of the most important aspects of a business, and it can be difficult to create and constantly refine an effective strategy. And that leads us next to… Conduct competitor analysis. Build a measurement strategy.

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Class Social Media Strategy Marketing 148

Keyhole.co

DECEMBER 22, 2022

In this blog, we will do a deep dive into Nike’s social media strategy to see what they are doing right. Let’s start with an analysis of their social media accounts. Analysis of Nike’s social media accounts. Here’s a look at their followers on their main account: Instagram: 252 million Facebook: 36 million Twitter: 9.58

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Social Media Strategy Collaboration Analysis 59

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in a customer marketing strategy doesn’t mean you’re taking away from building brand awareness. What is customer marketing?

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Strategy Brands Content UGC 123

Keyhole.co

JANUARY 18, 2024

This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Analysis of Stanley’s social media accounts Today, loyalists swear by the Stanley Quenchers. Facebook: 255K YouTube: 12.1K Let’s take a closer look at Stanley’s social media strategy. Instagram: 741.7K

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Influencer Social Media Strategy Marketing 59

Sprout Social

MARCH 24, 2020

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. SWOT analysis is unique in that it requires you to really dig into both qualitative and quantitative metrics.

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Analysis Social Media ROI How To 87

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. Also known as disappearing content, Instagram, Facebook and TikTok stories are all examples of ephemeral content. Facebook stories Facebook stories are similar to Instagram Stories and stay on your feed for a day.

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Strategy Content How To Marketing 116

Keyhole.co

FEBRUARY 23, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Tailor your measurement strategy to your goals. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

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Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Tailor your measurement strategy to your goals. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Hootsuite

AUGUST 2, 2022

There’s no question that a customer experience strategy is key to business success in today’s market. But knowing where to start when creating a winning strategy can be daunting. In this post, you’ll uncover: What a customer experience strategy is. What is a customer experience strategy?

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Template Templates Strategy HootSuite 77

Keyhole.co

APRIL 3, 2024

It’s like having your niche club, similar to Discord or Facebook Groups, but on Twitter. The diversity in their content strategy, including support for Women’s History Month and Earth Day, behind-the-scenes interviews, and community-centric posts, showcases the power of engagement.

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Strategy Twitter Tips Marketing 52

Ignite Social Media

JULY 24, 2023

A social media audit is a comprehensive analysis of a brand’s social media presence and activities. It includes an analysis of your profile, audience, competition, and more. A social media audit can help optimize your social media strategies, enhance engagement, increase reach, and drive better marketing results.

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Social Media Analysis How To Syndication 148

Keyhole.co

NOVEMBER 17, 2023

Let’s plunge into Adidas’s social media strategy. Analysis of Adidas’s social media accounts Adidas is the leading sportswear and footwear brand in Europe, and the second largest worldwide ( closely behind Nike ). million Facebook: 40.95 Adidas Football on Facebook: 26.71 million Twitter: 4.38 million LinkedIn: 3.46

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Sports Social Media Strategy Apparel 59

Keyhole.co

DECEMBER 23, 2023

The low pricing model aside, Ryanair does not mind using out-of-the-box marketing strategies. Ryanair’s marketing strategy has a tongue-in-cheek approach, earning them a lot of good and bad press, even back in the day. This blog examines how Ryanair’s social media strategy helps the brand gain the active engagement of audiences.

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Social Media Engagement Strategy Meme 52

Ignite Social Media

AUGUST 17, 2020

With Twitter banning political ads and Google restricting them, a large share of digital political ad dollars will go to Facebook (source: eMarketer, January 2020). This increase in ad spend will likely result in an uptick in costs for those advertising on Facebook and Instagram. What is the Facebook Learning Phase?

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Visually SM

OCTOBER 29, 2020

In this case, the platform becomes a way of generating awareness, conversions, sales, as well as boosting your Digital Marketing strategy. If you aim to leverage those channels, you will need to develop a social media strategy. Here, you will see: What is a social media strategy? What is a social media strategy?

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Social Media Engagement Strategy How To 130

Webbiquity SMM

MAY 9, 2023

What types of tools will be leveraged for execution and analysis? Since different strategies work differently for distinct audiences, it’s essential to understand your target audience and their key concerns. What’s the best approach for creating that strategic plan? What are the potential benefits, and how will they be measured?

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Social Media Tips Marketing HootSuite 267

Keyhole.co

JANUARY 23, 2024

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ We don’t have​ to tell you that Facebook​ is still one​ of the most popular social media sites​ in the world. Why track your Facebook analytics? Tracking engagement also helps you measure the success​ of your overall Facebook strategy.​

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Template Templates Analytics Report 59

Unmetric

JUNE 18, 2019

Today, Facebook plays host to over 60 million business pages on its site. Brands all over the world vie for their customers’ attention to their Facebook page. Read on to discover what these tools have to offer to help you get better on Facebook. Benchmark your Facebook performance with competitors from the same industry.

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Analytics Tools Facebook Overview 119

Social Media Strategies Summit

FEBRUARY 24, 2021

The use of the word “social” is a little misleading because it’s not limited to platforms like Facebook and LinkedIn. Now, let’s look specifically at how brands are using social media listening to improve their marketing strategies. Social listening isn’t just for B2C brands – it has a big part to play in B2B marketing strategies too.

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Social Media Strategy Sentiment Marketing 147

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is the difference between Facebook and Instagram Creator Studio?

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Instagram Facebook Marketing Features 106

BeingOptimist

MAY 17, 2023

Having effective business strategies in place can be beneficial for businesses of any size, whether they are just starting or are already established globally. These strategies can help in expanding their customer base , retaining existing customers, and ultimately increasing revenue.

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Strategy Software Campaign Conversation 75

Keyhole.co

NOVEMBER 21, 2023

In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. Analysis of Apple’s social media accounts As a top player in computers, laptops, and mobile devices, Apple has millions of followers across its social media accounts. million Facebook: 14 million Twitter: 9.6

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Social Media Strategy Apple iPhone 59

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. What is review analysis? Why should brands carry out review analysis?

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Review Brands How To Analysis 127