Adam Sherk

OCTOBER 7, 2014

To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. Competitive Analysis. SimilarWeb is fast becoming the preferred tool for competitive analysis projects. Social Mention: Trends. Site:[domain] searches.

Analysis 241

Analysis Research Trends Tools 241

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. What is social media moderation? Enter social media moderation.

Eventful 114

Eventful Social Media How To Sports 114

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. In this article, you’ll see why a marketing competitive analysis is important and get expert tips on conducting one. What is competitor analysis in marketing?

Analysis 105

Analysis Sentiment Marketing How To 105

Buffer Social

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. A content pillar is a key theme or topic you want to focus on in your content and become known to your audience on social media. What is a content pillar?

Template 102

Template Templates Social Media Content 102

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Download our free social media strategy template to help develop a plan with more ease and speed. Altering existing strategies can be difficult, too. Identify: One or Two Primary Audiences.

Template 52

Template Templates Examples Social Media 52

Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. G2Crowd Rating: 4.1. CoSchedule.

Analytics 125

Analytics Tools Social Media Curation 125

Sprout Social

JANUARY 14, 2020

Social media managers wear many hats, filling necessary and strategic roles ranging from marketing specialist to customer care provider. Fortunately, working in social media builds a broad range of transferable skills. Fortunately, working in social media builds a broad range of transferable skills.

Social Media Management 132

Social Media Management Social Media Skills Consultant 132

Sprout Social

FEBRUARY 19, 2024

You can create highly personalized marketing campaigns that resonate with the audience, publish content at optimal times for maximum engagement and execute targeted advertising seamlessly. Take for example, Sprout’s AI-driven Social Media Listening solution. Let’s dig in further to see the benefits of intelligent automation.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Buffer Social

JULY 12, 2023

I started learning about Search Engine Optimization (SEO) and looking for other ways to get more visibility to my content. I learned about ways I could appeal to search engines while still having my content perform well on social—and how, in fact, SEO could help me perform better on some social networks.

SEO 77

SEO Sites Social Media Metrics 77

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

MAY 3, 2021

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Paste your link into your social media post and shorten it if you have not already done so.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Sprout Social

NOVEMBER 21, 2023

What are they posting on social media? What kind of content are they publishing on their blog? It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. For example, analyzing your competitor’s social media might reveal gaps in your own strategy.

Sentiment 96

Sentiment Metrics Analysis Trends 96

Hootsuite

JANUARY 4, 2023

More than three-quarters of the world’s population aged 13+ uses social media. billion people are active social media users. Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. What is social media marketing?

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. There are many types of demand generation tools, including: Content marketing tools optimize SEO , analytics, and competitor analysis.

Tools 62

Tools B2B Hubspot Analytics 62

Sprout Social

JUNE 28, 2023

Think: sending customer emails, SMS communications, scheduling social media posts, running digital ads and more. It includes automation strategies across marketing, including social media, digital advertising, segmentation, analytics and data measurement and yes, email marketing. Why use marketing automation?

Team 109

Team Hubspot Marketing SMS 109

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111

Analytics Social Media Tools Klout 111

Convince & Convert

MARCH 19, 2013

Do you find that the daily demands of social media promotion are increasing? Our time is our most precious asset and social media is great at eating into it! Here are 9 social media tools that will help you save time and improve your productivity. allows you to automate blog post delivery to social networks.

Products 167

Products Social Media Tools HootSuite 167

Keyhole.co

MAY 12, 2023

Competitor analysis Want to know what your competitors are doing? Trend analysis Keep in check what’s popular right now and use those keywords to get more traffic. SEO optimization Do you regularly optimize your website to rank higher in search engine results pages? What are the different types of keyword monitoring?

Tools 52

Tools Strategy Marketing Analysis 52

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social and Alternative Search Engines. Create animations?

Tools 206

Tools Social Media Lithium Sysomos 206

Sprout Social

SEPTEMBER 30, 2020

A lot of social marketers ask, does our brand really need to be on LinkedIn? Your LinkedIn social media strategy will be a bit different than your strategies for other platforms. That way when users add keywords in their search engine or on LinkedIn, your brand will come up in the results. In short, yes. Try, try again.

Organization 103

Organization LinkedIn Strategy Social Media 103

Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. Use social listening to track brand mentions across different social networks and forums. You must also run a competitor analysis to see where your reputation stands in your niche.

Reputation 59

Reputation Brands Construction How To 59

agora pulse

JANUARY 9, 2019

Finding the right social media management tool isn’t easy– especially when you are merging teams and creating a brand new strategy. So when they began the search for a social media marketing tool, they needed something that supported the entire company yet was lean enough to let them start small.

Energy 114

Energy Company Social Media Management Analysis 114

Twist Image

MARCH 12, 2014

In an effort to better involve themselves in social media, many brands still attempt to decide which channel to hop on. Brands can be like little, distracted squirrels when it comes to social media. The best way to understand this brave new word of marketing is to think of it as a publishing platform.

Social Media 92

Social Media Analysis Analytics Publishing 92

Adam Sherk

OCTOBER 6, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Get the Most Social Media Engagement? by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media.

Sites 176

Sites News Postrank Engagement 176

Keyhole.co

MARCH 28, 2024

That’s where search engine optimization (SEO) enters the scene. It aims to rank high on the search engine results pages (SERP). Of course, it takes LinkedIn research and competitor analysis to unpack a goldmine of potential keywords. Using Chrome extension: This extension allows you to perform your hashtag analysis.

Hashtag 52

Hashtag LinkedIn Analytics SEO 52

Oktopost

MAY 2, 2021

YouTube is the most popular video site on the web and a premier search engine. As a social media platform , YouTube is unique because your audience comes there specifically to watch videos. Other social media platforms that support video have posting, commenting, and using heart-shaped emojis as the main attraction. .

B2B 132

B2B SEO YouTube Tools 132

Pam Moore

APRIL 6, 2019

Thanks to social networks such as Twitter, Facebook, LinkedIn, Instagram, and YouTube, marketers can obtain real-time customer insight within seconds and begin using such data to optimize their digital and social marketing programs for the highest success and ROI possible. How to conduct a/b tests using social media.

Campaign 60

Campaign Social Media Content How To 60

Socialmedia.biz

JUNE 8, 2018

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Unmetric

SEPTEMBER 9, 2019

We’ve curated a comprehensive list of competitor benchmarking tools to help you keep tabs on what your competitors are up to: Competitor benchmarking tools for social media. Competitor benchmarking tools for social media. In the ever-changing social media landscape, the one constant is your competition.

Tools 85

Tools Hitwise Analysis Price 85

Proactive Report

OCTOBER 8, 2012

And almost three-quarters (73%) agree that ‘brands are becoming publishers.’ The survey polled 1300 1,300 marketers working for brands, agencies, and publishers. So it would seem that just as they did at the birth of social media, the majority of companies are diving in without a plan. requires purchase).

Publishing 79

Publishing Content Marketing B2B 79

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Campaign Analysis.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Oktopost

JUNE 14, 2021

This includes looking for keywords to target when publishing content and monitoring the conversation on social media. As spoken of above, keyword opportunities can help you know how to target your audience with published content on a blog or through targeted social media advertisements. .

Comparison 145

Comparison SEO Curation Domain Name 145

Sprout Social

FEBRUARY 13, 2019

Before the proliferation of social media, brands sought these insights through a variety of different tactics: surveys, focus-groups, shop-alongs. But social—unlike most communication channels— offers an equally, if not more effective solution. Put social data in the spotlight. Who or what else do they talk about?

Authentication 102

Authentication Analysis Sentiment Tumblr 102

Adam Sherk

JANUARY 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Super Bowl: Which Team Has More Reach? But I’m here to look at what really matters – which team has more reach via social media? And good luck to both teams in Super Bowl XLIV.

Team 150

Team Social Media Digg Press Release 150

The Social Media Incubator

DECEMBER 3, 2013

If you’ve done any reading on search engines or heard much news about them, then you’ve likely heard something about the Panda update, Penguin update, or most recently, the Hummingbird update. All of these updates are search engine algorithm updates. You might be wondering what that means, exactly.

Engineering 125

Engineering SEO Guidelines ROI 125

Unmetric

JULY 18, 2019

As the world’s second most popular search engine, YouTube plays a massive role for businesses looking to reach as wide an audience as possible. For some brands in the media industry, they even follow a YouTube-first policy. In-depth YouTube analytics will help you take your video marketing game from good to ninja level.

Analytics 107

Analytics YouTube Tools Price 107