Keyhole.co

MAY 12, 2023

Competitor analysis Want to know what your competitors are doing? Trend analysis Keep in check what’s popular right now and use those keywords to get more traffic. SEO optimization Do you regularly optimize your website to rank higher in search engine results pages? What are the different types of keyword monitoring?

Tools 52

Tools Strategy Marketing Analysis 52

agora pulse

FEBRUARY 19, 2020

So, what does this mean to marketers? With Hummingbird, the digital marketing community was introduced to a new concept, i.e. “things-not-strings” which means that now Google is using its existing and ever-growing knowledge graph (i.e., And BERT’s impact has been quite mild as well, as perceived by the web publishers.

Conversation 151

Conversation Marketing Google Analytics 151

Sprout Social

NOVEMBER 21, 2023

What’s their email marketing strategy? What kind of content are they publishing on their blog? It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. There might be a new automation software slashing marketing costs in half.

Sentiment 95

Sentiment Metrics Analysis Trends 95

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Content Scheduling and Publishing Tools Planning and publishing bulk content at the right time is a task of precision.

Tools 52

Tools Social Media Curata Price 52

Kikolani

MAY 3, 2016

As recently as decade ago, “content marketing” was an unknown term to the average marketing executive. Today, virtually no company, large or small, can deny the importance of content marketing or the need for a strong web presence. Good content marketing makes a person stop, read, think and act. data analysis.

Tools 94

Tools Content Marketing Curata 94

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Therefore, it may not be surprising that 39% of businesses are looking at marketing automation to drive their demand-generation efforts. What is a Demand Generation Tool?

Tools 62

Tools B2B Hubspot Analysis 62

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. 3) Creative Software to facilitate content creation like the Adobe Cloud suite, video editing software, etc… 4) Publishing and Scheduling tools like Tailwind for Pinterest, Buffer, or.

Blogger 266

Blogger Company Social Media Curata 266

Pam Moore

MAY 18, 2020

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Maybe you are falling to some lazy content marketing tactics without even knowing it? 2020 Content Marketing Planning Quick Start Toolkit.

ROI 78

ROI Content Template Templates 78

Proactive Report

OCTOBER 8, 2012

Marketers are embracing content. Over 90% of digital marketing professionals believe that content marketing will be more important in the next 12 months. And almost three-quarters (73%) agree that ‘brands are becoming publishers.’ ’ Source: The Content Marketing Survey Report, Econsultancy/Outbrain.

Publishing 79

Publishing Content Marketing B2B 79

Oktopost

JANUARY 12, 2021

It also makes it necessary to employ traditionally B2C-oriented marketing techniques to attract new B2B leads and retain your current customers. CX has become an intrinsic part of the B2B marketing funnel. The same rings true in B2B marketing. What is Customer Experience (CX)? What makes your CX stand out? Source: Salesmanago.

B2B 101

B2B Marketing Metrics Survey 101

Keyhole.co

MARCH 28, 2024

That’s where search engine optimization (SEO) enters the scene. It aims to rank high on the search engine results pages (SERP). Of course, it takes LinkedIn research and competitor analysis to unpack a goldmine of potential keywords. Using Chrome extension: This extension allows you to perform your hashtag analysis.

Hashtag 52

Hashtag LinkedIn Analytics SEO 52

Keyhole.co

FEBRUARY 3, 2024

If you were to visualize it, it might look something like the market share graphic below: ( Image Source ) Why is measuring share of voice important? For example, here’s a screenshot of a social media listening tool analyzing your brand metrics vs. overall market metrics. How to do that, you ask? It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Adam Sherk

OCTOBER 14, 2015

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. For publishers there is promise, however it’s too soon to say if the pros will outweigh cons such as giving up some control and/or technical complications. Site Speed.

SEO 100

SEO Syndication Marketing NoFollow 100

Sprout Social

JUNE 29, 2020

And though some may view social as little more than an awareness play, the reality is social can support higher education institutions at all stages of their marketing funnel. In this article, we’ll break down what the university marketing funnel looks like and how your social strategy supports each stage of the funnel.

Strategy 129

Strategy Marketing Metrics Education 129

The Social Media Incubator

DECEMBER 3, 2013

If you’ve done any reading on search engines or heard much news about them, then you’ve likely heard something about the Panda update, Penguin update, or most recently, the Hummingbird update. All of these updates are search engine algorithm updates. You might be wondering what that means, exactly.

Engineering 125

Engineering SEO Guidelines ROI 125

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Social Media Marketing

FEBRUARY 25, 2018

In recent years, blogging has proven to be one of the most valuable tools within the digital marketing strategy of companies that want to grow and increase their sales in a productive and lucrative way. A blog analysis and monitoring company, more than 175,000 blogs are published daily and 1.6 million posts are published.

Blogger 90

Blogger How To Tips WordPress 90

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

The Realtime Report

JANUARY 14, 2020

Content marketing is a preferred strategy for many entrepreneurs. No matter what size your business is or what niche you’re working in, content marketing is worth considering. With each year, content marketing remains the top strategy to promote an online business. 5 Essential Diagrams to Make the Content Planning Easier.

Diagrams 91

Diagrams Content Analysis Hubspot 91

Pam Moore

JULY 12, 2019

Content marketing ROI. Every marketer is talking about it. Most marketers know how to throw content marketing up on an Instagram or Facebook virtual wall. ” Or “what was the ROI on your last content marketing campaign? ” Or “what was the ROI on your last content marketing campaign?”

ROI 60

ROI Content Marketing Template 60

agora pulse

JANUARY 9, 2019

So when they began the search for a social media marketing tool, they needed something that supported the entire company yet was lean enough to let them start small. The marketing team were determined to find the right social media management tool. So the new marketing team had to find a tool that fit everyone’s needs.

Energy 114

Energy Company Social Media Management Analysis 114

Razor Social

OCTOBER 11, 2017

Marketers know this, brands know this, and that’s exactly why the competition for first page search engine rankings is now fiercer than ever before. So how do you stay ahead of your competition in the content marketing game? Content marketing is equal parts strategic, creative, and technical. You need to get your geek on!

Tools 111

Tools Content Tips Marketing 111

Sprout Social

FEBRUARY 13, 2019

For marketers it naturally raises several more questions: What do they say when I’m not in the room? The answers to these questions reach beyond brand and even marketing. Now you can use consumer and market insights to make more informed marketing and business decisions—and enact them all from one unified platform.

Authentication 102

Authentication Analysis Sentiment Tumblr 102

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Target audiences Determining target audiences is an essential part of any social media strategy, as they may differ from your brand’s normal key markets. Altering existing strategies can be difficult, too.

Template 52

Template Templates Examples Social Media 52

Oktopost

JUNE 14, 2021

It takes intelligent targeting, a gentle approach, and calculated marketing strategies to embrace a new client into the sales funnel. It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . Thus, it takes market demand and converts it into actionable solutions. .

Comparison 146

Comparison SEO Curation Domain Name 146

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. CoSchedule is a one-stop platform for all your marketing needs. G2Crowd Rating: 4.1.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

SEPTEMBER 20, 2023

First, you must conduct a thorough online search using social media platforms and search engines. You must also run a competitor analysis to see where your reputation stands in your niche. So, monitor customer reviews on your social media channels, third-party sites, and search engines.

Reputation 59

Reputation Brands Construction How To 59

Buffer Social

JULY 12, 2023

When I started my business, I was far from a content strategy or digital marketing expert. I started learning about Search Engine Optimization (SEO) and looking for other ways to get more visibility to my content. I started looking at performance data to strategically decide what types of content I should be investing in.

SEO 77

SEO Sites Social Media Metrics 77

Unmetric

SEPTEMBER 9, 2019

If, however, you’re a modern-day marketer, you can put away the fake nose and mustache because all you need is a computer and an internet connection. It’s also not so fun to analyze, but ultimately it is crucial to have competitive intelligence as part of your marketing strategy. Oh, and some tools to do the job.

Tools 85

Tools Hitwise Analysis Price 85

Sprout Social

JANUARY 14, 2020

Social media managers wear many hats, filling necessary and strategic roles ranging from marketing specialist to customer care provider. Marketing generalist. A marketing generalist role is perfect for social media managers looking to transition to something new. A marketing generalist will try their hand at everything.

Social Media Management 130

Social Media Management Social Media Skills Consultant 130

Pam Moore

APRIL 6, 2019

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders to develop, test, and launch marketing programs, campaigns, products and services to market in far less time than days past. test visual marketing campaigns before launch?

Campaign 60

Campaign Social Media Content How To 60

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Socialmedia.biz

JULY 28, 2016

C ontent marketers have access to hundreds of tools that can make their jobs more effective. We’ll list 10 awesome content marketing tools that will definitely improve the way you work. 1 Website Grader : With this tool, you can review the effectiveness of the search engine optimization for individual pages of your site.

Tools 60

Tools Content Marketing HootSuite 60

Unmetric

JULY 18, 2019

As the world’s second most popular search engine, YouTube plays a massive role for businesses looking to reach as wide an audience as possible. In-depth YouTube analytics will help you take your video marketing game from good to ninja level. For some brands in the media industry, they even follow a YouTube-first policy.

Analytics 107

Analytics YouTube Tools Price 107

Firebelly

DECEMBER 4, 2011

His handle on SEO and analytics – and online marketing in general make him a hot commodity at conferences all over the world. Social has always been a critical part of SEO but up until recently it didn’t form part of the various search engine algorithms. from their friends and acquaintances.

SEO 224

SEO Sample Samples Analytics 224

Convince & Convert

DECEMBER 1, 2014

If you’re serious about content marketing, you probably need two things for 2015: First, you need a content marketing strategy (I created a free framework about that right here ). 70% of B2B content marketers created more content in 2014 than 2013, and that trend will not be abating. Second, you probably need more content.

Analytics 164

Analytics Content How To Software 164

Buffer Social

OCTOBER 16, 2023

One is that many platforms, from Twitter to TikTok, categorize content in their search engines. If you define content pillars and create according to them, you can better control how you appear in search engines by creating to match certain categories and keywords relevant to your content. 

Template 102

Template Templates Social Media Content 102