The Best Tools for Keyword Research, Competitive Analysis and Trending Topics
OCTOBER 7, 2014
To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. Competitive Analysis. SimilarWeb is fast becoming the preferred tool for competitive analysis projects. So it is a good source of both ideas and basic competitive analysis. Keyword Research. Google Trends. Wordstream.
Why Competitive Analysis Is A Big Deal
Small Business Mavericks
MAY 30, 2013
One area of analysis that is important to focus on is content. What is the top ranked content in the search engines for the keywords you want to target? Spend some time on competitive analysis before you complete your online marketing strategy. One of the most important aspects of starting a new business is analyzing the competition. You’re not analyzing the competition so that you can borrow all of their ideas. Rather, you want to analyze the competition to see what they may have missed. You’re looking for golden opportunities that you can capitalize on.
Using The Right Numbers For Analysis
Small Business Mavericks
MARCH 16, 2015
That difference is barely mentioned in Loren Baker’s How To Compete In Localized Google Results on Search Engine Journal. Analysis Is Only As Helpful As The Data You Get. That’s why we need experts like Loren Baker and Search Engine Journal (along with everyone else in the online community) to give us their wisdom. Tracking & Analytics analysis localization serp Do you have the difference between Google Local/Google My Business listings and Google Localization straight in your mind? There is no longer one standard results page.
How to Reverse Engineer Your Competitors’ SEO Strategy
Convince & Convert
FEBRUARY 15, 2016
Keyword analysis will reveal your indirect competitors, helping you determine who else is ranking for the same product terms. Once you have collated a list of each type of competitor, narrow it down to between three and five—covering each type—and begin your analysis. For example, websites on HTTPS can implement HSTS, which tells search engines your site is secure.
The Superhuman Guide to Keyword Research & Competition Analysis
NOVEMBER 12, 2013
Vladimir had a number of questions pertaining to keyword research and competition analysis, so that’s what I’m going to talk about today. The first is a little-known search engine which shows you the analytics stats for any page on Wikipedia. This tool is especially useful because the majority of visits to any Wikipedia page are sent by search engines. Learn guitar.
Language Support in Social Media Analysis
FEBRUARY 27, 2012
Tools that can identify source languages usually offer filters based on the language, which is useful for directing items to analysts who can read them, as well as for analysis of content by language. Adding more languages to the analytics engine of a social media platform is hard work. International Social media analysisYou have to know your needs in order to evaluate tools.
Finding a Social Media Analysis Tool With Specific Capabilities
DECEMBER 7, 2012
I launched Social Media Analysis in 2009 to move industry news coverage from my personal blog to its own site. A little over a year ago, I added a free directory of social media analysis companies , which continues to grow as I discover more companies in the market. The weekly roundups of product updates are particularly rich in keywords for the search engine to use. Not sure?
44 Questions to Ask Your Search Engine Optimization Company
AUGUST 31, 2010
I quickly recalled all of the search engine optimization work I did for a search engine optimization client. One of the most difficult keyword phrases I worked on for a search engine optimization client was “gift baskets. What annoys me is that the company in this search engine optimization article about being penalized by Google is still buying links. Digg this!
The Most Important SEO Metrics For Backlinks Analysis
SEPTEMBER 13, 2016
Search Engine Optimization is strongly influenced by the quality of your site’s backlinks and will continue to be for the coming years. To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. Traffic received from search engines. Even so, not all backlinks are good for SEO.
Search Engine Rankings for September 2011
OCTOBER 13, 2011
Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. NASDAQ: SCOR) , a leader in measuring the digital world, has recently released its monthly comScore qSearch analysis of the U.S. Search Engine
comScore December 2012 Search Engine Rankings
JANUARY 15, 2013
Every month about this time comScore releases the search engine rankings data, and I try to remember report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. comScore, Inc. search marketplace. percent (up 0.1
Search Engine Optimization Firms Like RankPay Still Hurting SEO Industry
JANUARY 18, 2011
I am still amazed that search engine optimization firms like RankPay are still relying on what I would call shady marketing techniques like sending UCE Spam (UCE stands for Unsolicited Commercial Email), trying to get more search engine optimization business. wrote: Hey, I was doing some competitive analysis for one of our Search Engine. I noticed that your. underway?
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. This real-time social search engine is an endless oasis of content ideas.” Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. 1) Socialbakers.
Search Engine Marketing Manager Job Opening in Mesquite, Texas
JANUARY 24, 2012
A recruiter friend of mine is currently looking for a Search Engine Marketing Manager. I’ve listed the details of the position, contact Pam directly if you think you qualify for the position: We are currently searching for a full-time, permanent Search Engine Marketing Manager in Mesquite. – Develop, implement and maintain comprehensive organized search engine optimization recommendations. – Conduct keyword analysis/ research and development quality keyword portfolio utilizing SEO tools and resources. Search Engine Marketing Jobs
How to Determine and Prioritize Social Media Marketing Goals and Objectives
FEBRUARY 1, 2016
Audience Analysis Worksheet (worksheet to help you prioritize your niche). Achieving measurable social media ROI is very similar to teens and sex. Everyone is talking about it but very few are actually doing it! In addition to running a busy social, branding and digital agency, Marketing Nutz , I also do a ton of international keynote speaking, training and workshops. We believe in risk.
Search Engine Optimization Job Opening: Ecommerce SEO
APRIL 18, 2011
We are seeking an SEO guru who will translate overall business goals into successful search engine optimization strategies and tactical plans. Reporting & Analysis. Search Engine Marketing JobsAn ecommerce company in the New York area (New York City) is seeking what they are calling an “SEO ninja. Here is the job description if you are interested. The SEO Lead will be responsible for top to bottom management of SEO activities. Responsibilities: – Driving Traffic via SEO activities. – Conduct periodic site audits. Partnering Internally. Other.
Search Engine Optimization Director Position
FEBRUARY 8, 2011
Ryan Wall, an Executive Search Recruiter at The BOSS Group in the Dallas, Texas area forwarded this open position for a Search Engine Optimization Director that they have: Search Engine Optimization Director. We are seeking an energetic, professional, and dedicated leader to become our Search Engine Optimization Director. We’re looking for a superstar who is ready to build out a search team, and ultimately, help us build out our SEO (Search Engine Optimization) packages for our clients. Search Engine Marketing JobsRyan Wall | Executive Search Recruiter.
February 2012 Search Engine Rankings
MARCH 12, 2012
Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Think of this more as the “market share” for the search engine industry. comScore, Inc. search marketplace. percent (up 0.1 percent.
Analysis of The Top 10 Twitter Users and What We Can Learn From Them
Techipedia: Tamar Weinberg
SEPTEMBER 8, 2010
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Social Media > Analysis of The Top 10 Twitter Users and What We Can Learn From Them Analysis of The Top 10 Twitter Users and What We Can Learn From Them by Tamar Weinberg on September 8, 2010 Share The following is a guest post from one of my favorite young bloggers Onibalusi Bamidele (he’s 16!)
Search Engine Optimization Manager Job Opening – Dallas Texas
FEBRUARY 22, 2012
From time to time I post various job openings and employment opportunities in the Search Engine Marketing and Search Engine Optimization industries. Today, I have a job opening for a Search Engine Optimization Manager here in the Dallas Texas area. This position would be ideal for someone with several years of Search Engine Optimization experience who would like an opportunity to work on major client accounts. – Reporting and analysis of current and historical SEO campaigns. – Perform client specific keyword research and competitive analysis.
Search Engine Market Share for December 2011
JANUARY 12, 2012
Every month about this time comScore releases their search engine rankings, the search engine market share, for the previous month. So, since it’s January 2012, we are now seeing the search engine market share for December 2011. NASDAQ: SCOR) is a leader in measuring the digital world, and released its monthly comScore qSearch analysis of the U.S. comScore, Inc.
Search Engine Optimization Job Openings – Dallas Texas
FEBRUARY 15, 2012
From time to time, I post search engine optimization-related job openings in the Dallas Fort Worth Texas area, and other current SEO-related job openings. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! – Provide analysis of existing PPC campaign performances and devise actionable optimization insight for recommendations and strategies to align with our client objectives. Search Engine Marketing JobsPPC Marketing Specialist. Search Marketing.
Top 10 Content Marketing Tools for Serious Marketers
MAY 3, 2016
data analysis. Search Engine Expertise. Search Engine Optimizing (SEO) is an essential component of content marketing. Although many companies attempt to craft copy that prioritizes their company, brand or products on search engines, most organizations are better served to obtain SEO guidance from business that specialize in this area. a detailed strategic plan. Skyword.
Search Engine Optimization: 5 Keyword Research Tips
DECEMBER 23, 2010
One of the most important, if not the most important, part of search engine optimization is keyword research. Here are five keyword research tips that will help your overall search engine optimization efforts. First of all, you want to clearly define your search engine marketing efforts. 5.Competitive Analysis. Search Engine OptimizationProperly researching the keywords and keyword phrases is important for several reasons. Clarify Objectives. If you have an eCommerce site, the objective may be to increase online sales. Measure Performance. Digg this!
The Difference Between Listening, Analyzing, and Attributing on Social
SEPTEMBER 15, 2016
The distinction might seem blurry and vague at first, but these are actually three distinct “data levers,” if you will, that your brand should be pulling to make its social engine whir — and they all provide different assets. Sentiment Analysis that can tell you whether the commentary around your brand is skewing positive or negative right now. Analyzing.
Analysis of Five Top Blogs and What You Can Learn from Them
Techipedia: Tamar Weinberg
JULY 1, 2010
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Industry News > Analysis of Five Top Blogs and What You Can Learn from Them Analysis of Five Top Blogs and What You Can Learn from Them by Tamar Weinberg on July 1, 2010 Share Inspired by my recent post on How Young is Too Young? , They have been around for years now. Clearly!
Why Brand Voice Matters and How to Form It
JANUARY 31, 2017
At Hard Rock, we have more than 200 global locations that act as content engines and speak on behalf of the brand on their local social media channels. Education & Analysis Social MediaA distinct and unwavering brand voice is one of the core attributes of a strong online brand presence–but it is also the most vulnerable. Step 1: Figure Out Who You Are and Own It.
10 Content Marketing Lessons I Learned From Seeing How Our Content Is Shared
FEBRUARY 1, 2017
Owned Social Content Is Our Engine. Education & Analysis Social MediaDo you know which blog posts or webpages are driving the most visits to your website right now? Probably. It’s not amateur hour. But did you know: Facebook sends 82% of social media traffic to longer stories and 84% of social traffic to shorter news articles. Pew Research Center, 2016). This is good news!
3 Ways to Transform Your Blog Into a SEO Machine
Convince & Convert
AUGUST 20, 2013
Search Engine Optimization (SEO). Search Marketing Advice blogging keyword analysis keyword optimization search engine optimization SEO wordpress yoast Image via BigStockPhoto.com. When my daughter turned two, the only people that showed up to eat birthday cake at the party were immediate family members – mom, dad and her big brother, Adam. Sharing on social media.
Content Marketing, Social Advertising, and SEO: Which Is Most Important?
AUGUST 29, 2016
Google got wise and implemented a series of algorithm changes to not only combat these “black hat” tactics, but also to improve the search engine’s performance by thinking about how and why people search. That’s because social sites themselves are search engines. In fact, it can reach millions of people without relying on traditional search engine results. Really, really good.
10 Actionable Video Basics for Social Media Marketing
AUGUST 15, 2016
Vid IQ is designed to turbo-charge your YouTube efforts by providing you with search engine optimization information, as well as research on demographics, traffic analysis for YouTube, and data about competitors. Education & Analysis Social MediaVideo is one of the most effective ways to harness the power of social media. Some recent stats: . Create a Channel Ad on YouTube.
Search Engine Marketing Tool Review: SEM Rush
OCTOBER 21, 2011
From this you can tell for which keywords a site dominates the Google search engine results, and to what extent. On the other hand, if the keywords that the majority of people are using to find your site are not amongst the most searched for in the Google search engine rankings, then you won’t get any information for those keywords using this site. Search Engine Marketing
7 Brands Winning Social Media During the Olympics
AUGUST 15, 2016
Social media is becoming increasingly visual, with each channel prioritizing videos and images both algorithmically and, as I am sure you’ve noticed in your analysis of your own social channels, performance results. Google has been busy during the Olympics, as a search engine and as a content creator. Brand Profiles & Case Studies Education & Analysis Social Media
How to Boost Your Search Rank with Better Social Signals
NOVEMBER 17, 2016
These signals are a way for search engines to determine whether or not your brand is getting noticed, and being talked about. Search engines then take these social signals into account when ranking a website for search. However, the recent Moz Search Engine Ranking Factors survey found that page-level social metrics are one of the top ranking factors used by Google. .
Search Engine Technology Patent Portfolio Up for Auction
MARCH 5, 2012
ICAP Patent Brokerage is auctioning off a patent portfolio that enhances search engine functionality from Jason A. This search engine technology patent portfolio discloses search engine technology that can “significantly enhance functionality and user interaction compared to current conventional systems.” – Using this search engine system, a user can provide comments or tags to search results, determine relationships, and link them accordingly. – Further, these relationships can be stored for future analysis by the user. Denise.
A/B Testing: The Staggering Success of Presidential Optimization and How to Do It Yourself
MAY 23, 2016
Now he’s the Director of Front-end Engineering and Optimization at Hillary for America. Education & Analysis Social MediaIn the early morning hours of September 24th, 2015, Kyle Rush sent a simple Tweet. Odds are you haven’t heard of Kyle Rush. He’s not exactly a public figure. What’s more, his tweet wasn’t greeted by much fanfare. A Brief History of Presidential A/B Testing.
The ROI of Knowing Your Social ROI
AUGUST 30, 2016
Kelly Byrd, PR Engineer at AirPR, sees social ROI not just as a “proving” function, but also as the differentiating factor for ambitious, forward-thinking brands: Proving social ROI is important because, without measurement and analysis of content and communications that tie you to the business, you cannot validate or expand. Education & Analysis Social Media
“I Don’t Know What an API Is, and at This Point I’m Too Afraid to Ask”
NOVEMBER 2, 2016
To be honest, I had to get that definition out of the way because API can mean so many things to engineers that I needed somewhere to point when someone inevitably replies “But an API can also mean blah, blah, blah…”. Education & Analysis Social MediaWorking in an industry that is even remotely technical means acronyms. A lot of them. Hear it once on a podcast? Twice from a peer?
How to Align Social Media and SEO Strategy
AUGUST 17, 2016
Here are the results on Twitter when you use the keyword “search engine optimization”. Education & Analysis Social MediaAre your social media efforts aligned with your SEO strategy? A successful social media campaign should have a positive impact on your search ranking, as well. How to Perform Your Own Social Media Audit Download. Make the Most of Social Media Meta Data. Download.
How to use big data to find sponsors for your podcast and blog
Convince & Convert
AUGUST 18, 2015
In the past year, we’ve launched multiple new podcasts , revamped our email operations, beefed up this blog even more, built the world’s first search engine for podcasts , and we’ve got a lot more planned. Each segment is charted here – and in all reports – for more precise analysis. This is some deep, secret sauce stuff. So that kind of thing happens.