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[Research] The Influence of AI on GTM Strategies

Convince & Convert

Three-quarters of GTM teams have access to AI, but just 29% of GTM leaders report using AI to a great extent for their jobs. Team alignment is a consistent priority across all GTM departments surveyed. This report looks at the current tools used by GTM teams. Tip on using AI for market research and analysis.

Research 143
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2012 Social Media Marketing Industry Report

Mindjumpers

Tweet Recently, a report called “How Marketers Are Using Social Media To Grow Their Businesses” was released by Social Media Examiner. The report uncovers the “who, what, where, when and why” of social media marketing. ” The second chart looks at the importance of social media for businesses. •

Report 249
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Top AI use cases in marketing to elevate your 2024 strategy

Sprout Social

They are revolutionizing marketing, with an increasing number of marketers reporting that AI capabilities have helped them boost creativity and workflow efficiency. Seventy-eight percent feel AI has benefited them in creative areas like content ideation, and another 73% report a positive impact on productivity.

Strategy 129
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Social Media Users Pass 4 Billion: Digital 2020 October Statshot Report

Hootsuite

The new Digital 2020 October Global Statshot Report – produced in partnership with Hootsuite and We Are Social – shows that connected tech continues to play an ever more important role in various aspects of people’s everyday lives. Digital 2020 October Global Statshot Report (October 2020) v01 from DataReportal.

Report 145
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Website Analysis Tools: 8 Powerful and Free Tools

Razor Social

What website analysis tools do you use for tracking your website performance? Let’s look at the analysis of razorsocial.com for Twitter’s Summary card data. Open Site Explorer is one of the website analysis tools provided by the SEO company Moz. The Basic plan is free, but it offers limited reporting.

Analysis 111
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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Collecting data Once you’ve identified relevant social media conversations, the next step is to collect data to help inform your analysis. This is where data analysis comes in. New to data analysis?

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Introducing the Sprout Social Index™ 2021: UK & Ireland Edition

Sprout Social

To find out, we surveyed 500 British and Irish marketers to understand their goals, what they consider best-in-class and how they leverage social data for their campaigns and initiatives. We also surveyed 500 British and Irish consumers to find out how aligned businesses’ social strategies are to what they want and expect.

Survey 112