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The Best, and Worst, Social Media Analytics Platforms

Ignite Social Media

With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. For example, the analytics interface will not allow customization of the export other than selecting the date range – only offering Excel file downloads. Overall, Pinterest analytics aren’t too special.

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7 Ways to Use Social Listening to Generate Leads for Your Business

Rebekah Radice

Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. Start by gathering data on your target market. Here I can see that my target market is a corporate career builder, established in their career, single, no children, and lives in an urban area.

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Big Ad News at the Big 3 Social Networks | Social You Should Know

Ignite Social Media

Facebook, Twitter and Instagram all made moves last week in the ad space that social media marketers will want to be up to speed on, in this week’s Social You Should Know. Facebook Announces New Data Analysis Options for Advertisers. Instagram Making Their Ads More Interactive.

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B2B Employee Advocacy Best Practices

Oktopost

It can take months for a B2B marketing team to build up a company’s presence and credibility online. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Why Employee Advocacy Matters for B2B. Building Trust.

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7 Ways to Use Social Listening to Generate Leads for Your Business

Rebekah Radice

Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. Start by gathering data on your target market. Here I can see that my target market is a corporate career builder, established in their career, single, no children, and lives in an urban area.

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How to Hack Your Efficiency with an Agile Blog Planning Process

Convince & Convert

” So I assume you’ve heard from nearly every content marketing blog out there how to do the right things. 10 Ways To Optimize Your Blog Planning Process With Agile Content Marketing I get asked a lot about how we publish content on the CoSchedule Content Marketing Blog. That’s being effective. No, really.

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The Complete, Always-Updated Guide to Facebook Advertising

Buffer Social

Chapter 4: Budgeting, Analysis, and Successful Strategies : Hoping to answer the question “What am I supposed to do here?” Here are just a few reasons why Facebook Advertising is hugely exciting for marketers: Audience size: Facebook now boasts over 1.13 Most suitable for those operating in B2C markets. per click).