Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design. Embrace Math.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

APRIL 20, 2010

I need to do some serious analysis to see how those 3,126 terms fit together, and dramatically expand my keyword usage. The Next Step in the Long Tail I typically focus on 10-20 search terms when creating content for this blog, but yet 3,126 search terms were used to get here.

Hitwise 117

Hitwise Content Blogger Consultant 117

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. I can tell you that finding these articles isn’t easy!

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

MAY 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Suffering From Premature Calculation?

Metrics 116

Metrics Social Media eBook Social CRM 116

Convince & Convert

APRIL 8, 2010

Would it work as a marketing and/or presentation device? link] Wissensauslese RT @jaybaer: The Truth About the iPad: Are you old enough to remember when the TV remote control was inv… [link] #marketing [link] Innovate AZ The Truth About the iPad: Are you old enough to remember when the TV remote control was invented?

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

JULY 29, 2010

Books Take Time to Write Last week, a Twitter user asked a really blunt but surprising question about how to download my book (legally) for free. Some of my books come with a CD containing the code, and are later offered at the Safari Books site as a download. All of this doesn’t come for free for me either.

Products 267

Products Consultant Price Social Media 267