Razor Social

NOVEMBER 29, 0002

In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. Download the PDF version for future reference! With a bit of smart thinking you can do this analysis across other platforms. Content Analysis. Sentiment Analysis. Reach and Engagement.

Analytics 89

Analytics Social Media How To Analysis 89

Webbiquity SMM

JANUARY 24, 2011

For those accustomed to getting stratospheric scores on standardized tests, Klout can seem a bit harsh. A realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics. Most Popular Free Windows Downloads of 2010 by Lifehacker. ** 5 Stars.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

JULY 27, 2012

Click the play button to listen here: Download the audio file: [link]. The data point that jumped out to me is from a survey they did from 71 social pros, actually. I should actually check, probably some people that have been guests on this podcast, were part of this survey. Most sentiment analysis is sort of binary.

Airlines 115

Airlines Sentiment Hotels ROI 115

Convince & Convert

MARCH 22, 2012

Click the play button to listen here: Download the audio file: [link]. We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. Jay: Is that judged by surveys or social mentions, or how do you gauge that awareness level? Listen Now.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Click the play button to listen here: Download the audio file: [link]. We have “download a white paper,” and we have “ask for 30 minutes on the phone,” and we have everything in between. Jay: Is that judged by surveys or social mentions, or how do you gauge that awareness level? Listen Now.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114