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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

AUGUST 9, 2010

Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! Share this on LinkedIn. Influence: a.k.a. Answers, comments posted on your blog, etc. Post on Google Buzz.

SM2 187
SM2 Alterian Vocus Social Media 187
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Jumping Over a Mountain | chrisbrogan.com

Buzz Marketing for Technology

JUNE 27, 2008

Earlier this week Jim Nail, CEO of Cymfony presented a survey that showed almost 60% of marketing and pr professionals don’t get social media and how it is changing communications. I think you are spot on with the analysis of needing to bring customer service and community back to the core, not the fringe. That’s my $2!

Cymfony 113
Cymfony Badge Skills Comments 113
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