Keyhole.co

DECEMBER 7, 2022

In this blog, we’ll look at how you can do a Twitter competitor analysis in 5 simple steps. But first, let’s have a look at what we mean by competitor analysis on Twitter. What is a Twitter competitor analysis? Twitter competitor analysis is when brands dissect their competitors’ performance on Twitter. Cost-effective.

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Analysis Twitter How To Comparison 52

Kikolani

SEPTEMBER 13, 2016

To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. In this article, I’ll show you how to determine if a backlink is right or bad for SEO and what are the most important SEO metrics to look for when doing a backlinks analysis.

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Metrics Analysis SEO NoFollow 60

Kikolani

SEPTEMBER 13, 2016

To maintain your organic traffic growth and assure that your site is safe from any Google penalty, it’s wise to perform an in-depth backlinks analysis. In this article, I’ll show you how to determine if a backlink is right or bad for SEO and what are the most important SEO metrics to look for when doing a backlinks analysis.

Metrics 60

Metrics Analysis SEO NoFollow 60

Sprout Social

JANUARY 9, 2024

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. Enter AI analytics. What is AI analytics?

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Analytics Sentiment Analysis Patterns 114

Keyhole.co

FEBRUARY 3, 2023

So you can’t just rely on shallow metrics and decide whether your current Instagram marketing strategies are working in your favor. This blog will reveal the top social media metrics that can help you make data-driven decisions. Now that you know this is something you shouldn’t miss out on at all costs, let’s see how to access it.

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Metrics Analytics Instagram Hashtag 52

Sherrilynne Starkie

JANUARY 29, 2018

Effective social media analysis takes the right combination of hard skills and softer aptitudes. A social media consultant brings other aptitudes to the analysis piece too. Curiosity and creativity drive analysis in surfacing relevant trends and patterns. An audit will include audience analysis. So is adaptability.

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Consultant Analytics Social Media Sysomos 347

Webbiquity SMM

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

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Metrics Marketing Class ROI 195

Keyhole.co

NOVEMBER 10, 2023

It doesn’t focus on external factors like how other businesses are performing on those same metrics. Onboarding time, customer acquisition costs, and employee attrition rate are some KPIs companies measure for process benchmarking. But competitor benchmarking compares your processes, products, and ROI against competing brands.

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Metrics Analysis Comparison Price 59

Hootsuite

OCTOBER 28, 2019

What are social media metrics? If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Awareness metrics.

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Metrics Social Media CPM CPC 112

Oktopost

JANUARY 31, 2024

This blog post will delve into some of the metrics you should measure to demonstrate the business impact of employee advocacy. Every organization embarking on an advocacy program should recognize the importance of metrics. However, these metrics may differ based on your organization’s unique business goals.

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ROI Engagement Metrics How To 62

Sprout Social

NOVEMBER 21, 2023

It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. There might be a new automation software slashing marketing costs in half. This means you need a smart, organized strategy combined with the right competitor analysis tools. You need to know it all.

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Sentiment Metrics Analysis Trends 97

Webbiquity SMM

OCTOBER 22, 2021

Return to Google for competitive analysis. Identifying key metrics that are essential for your technology brand will help you simplify the tracking process. Social media is a huge marketing channel that helps you reach a wider audience at an affordable cost compared to traditional modes of advertising.

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Social Media Tips Metrics B2B 205

Sprout Social

FEBRUARY 19, 2024

How AI automation benefits businesses AI automation enables companies to automate workflows and get actionable insights through AI tasks like sentiment analysis so they can make tangible changes to drive growth. It also reduces cumbersome, time-consuming tasks such as feedback data analysis by automating them using machine learning.

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Strategy Sentiment Patterns Marketing 105

SocMed Sean

FEBRUARY 24, 2022

The direct result is a deeper analysis that ultimately provides marketers with better ad targeting and results. One reason business prefer digital marketing to traditional media is because the marginal cost per promotion is significantly less expensive. The average Facebook ad only costs $5.99 per thousand impressions.

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Facebook Strategy Marketing Travel 130

Sprout Social

APRIL 17, 2024

They also streamline the customer journey with personalized assistance, improving customer satisfaction and reducing costs. Advanced natural language processing (NLP) capabilities NLP capabilities like text analysis help the chatbot process and interpret human language and understand a comment contextually.

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Hubspot Template Templates API 101

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

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Patterns Sentiment Analysis Proposal 121

Waxing UnLyrical

JUNE 26, 2013

Tracking growth by using numerical metrics can be a huge hurdle for some creative-minded leaders. Check out the following scenario to see how you can use the metrics to judge the impact of your marketing scheme. With a simple tracking metric, you’ve gained an incredible amount of information about your customers and their habits.

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Metrics Analysis Compete Groups 243

Keyhole.co

MARCH 11, 2024

Regular analysis of your LinkedIn activities is crucial for understanding your audience’s behavior, optimizing your content strategy, and enhancing your overall presence on the platform. By tracking metrics like page views, connection growth, and post engagement, you gain a clear picture of your online presence and reputation.

Template 52

Template Templates Analytics LinkedIn 52

Sprout Social

FEBRUARY 28, 2024

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools. We never simply tack on or silo an acquired company.

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Social Media Team Social Media Management Report 103

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

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Social Media Management Social Media Strategy Metrics 52

Oktopost

MARCH 10, 2022

” This is where social media ROI metrics come into play. ? For organic social media, it might be: Costs of your social media management platform/tools. Any content creation or design costs (whether in-house or outsourced). You should then think about which social metrics correspond to your chosen goals.

ROI 174

ROI B2B Social Media Brands 174

Sprout Social

JANUARY 11, 2024

This includes sentiment analysis, unsatisfactory responses and your top reps. Not to mention a more complete understanding of your performance metrics. Zendesk’s AI bots, content recommendations and routing are all designed to reduce support costs and likewise reduce ticket volume.

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Software Tools Knowledge Base Hubspot 86

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. Go beyond vanity metrics In 2024, social media success goes beyond vanity metrics like likes and shares. Brand awareness: Track mentions, sentiment analysis , and reach. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Union Metrics Union Metrics is a social media analytics tool that offers social media metrics, keyword listening, campaign reporting, and competitive analysis.

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Tools Sentiment Hubspot Price 84

Sprout Social

FEBRUARY 8, 2021

Yet with so many metrics and differing department goals, where do you start in communicating the right data to the right team? Key metrics to look for: Impressions. Sprout’s Profile Performance Report brings key metrics for Twitter, Facebook, Instagram, LinkedIn and Pinterest together into one streamlined report. Engagements.

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Report Social Media Metrics Team 131

Keyhole.co

MAY 16, 2023

Competitor analysis Media monitoring spies on competitors’ online activity so you stay ahead of the curve. From your share of voice in the market to monitoring a trend analysis over a custom time period, QuickTrends is simply astounding. Next up, let’s find out which metrics matter the most when it comes to media monitoring.

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Tools Sentiment Analysis Metrics 52

Unmetric

JUNE 18, 2019

By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. Here’s a tool to help you get started with Facebook analytics if you have a tight budget because this tool is FREE of cost. G2Crowd Rating: 4.2. Sociograph.

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Analytics Tools Facebook Overview 119

Keyhole.co

DECEMBER 15, 2023

Mentionlytics: A Bird’s-Eye View Mentionlytics is a social media monitoring and analysis tool that lets brands track mentions and watch for competitor performance. Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

SEPTEMBER 18, 2023

If you didn’t have metrics in place last year, now is the perfect time to implement them based on your company’s overall goals. Next, you’ll need to create an estimate of the costs associated with different marketing activities. Take into consideration the cost of tools, resources, employees and contractors.

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Marketing How To Sample Samples 132

Oktopost

NOVEMBER 9, 2023

They also allow you to set clear campaign goals and metrics to provide tangible evidence of ROI and help you quantify business results. With specific goals and metrics, you will know what you want to accomplish with your paid media campaigns. 7 Essentials for Paid Media Plans 1.

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Examples B2B ROI CPA 62

Keyhole.co

DECEMBER 9, 2022

But, this increasing crowd has also highlighted the importance of TikTok competitor analysis. In this blog, we’ll look at how you can do a TikTok competitor analysis in just 5 steps. What is TikTok competitor analysis? TikTok competitor analysis is the process of evaluating your competitor’s activities on social media.

How To 52

How To Analysis Comparison Metrics 52

Webbiquity SMM

JANUARY 31, 2019

A social media audit generally looks into the following: The results of your posts and overall engagement, including metrics such as likes, number of comments, the overall reach for reach post, mentions, shares, and more. Your expenditures and an analysis of whether the current outreach used is the most cost-effective option.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. By understanding how to get the most out of each and every YouTube metric, you’ll learn how to build your brand, get more engagement, and ultimately make better videos.

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YouTube Analytics Metrics Price 52

Oktopost

JANUARY 12, 2021

What are the most valuable metrics and KPIs to track, and how do you know if the CX you’re offering is successful? Those sites prioritize metrics like add-to-cart, funnel fallout, product comparisons, abandoned cart, and customer reviews, among others. CX has become an intrinsic part of the B2B marketing funnel. Customer Feedback.

B2B 101

B2B Marketing Metrics Survey 101

Keyhole.co

JANUARY 23, 2024

Today, we’ll show you why monthly Facebook reporting​ is important for your business, the key metrics you should​ be monitoring, and how to create a monthly Facebook analytics report with our free template. Tracking key metrics like likes, shares, and comments, you can see how your audience feels about specific pieces​ оf content.

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Template Templates Analytics Report 59

Sprout Social

MAY 24, 2022

Plus, we’ll give you the metrics you need to prove it. Here are some reporting tips, plus sample metrics you can use to measure performance: Photo credit: Codesign. Metrics for tracking paid media performance. Cost per click. Cost per impression. Customer acquisition cost. Measuring paid media performance.

Sentiment 98

Sentiment Metrics Hashtag Review 98

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. The tool is excellent for trend analysis as well. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features. Analyze sentiment analysis to understand how the world feels about your brand.

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Industry News Google Brands 52